Achieved #1 Overall Ranking on the First Day of the Project and Exceeded 23 Million Yen in Crowdfunding within One Week! World's First*, "THE HEXAICE," Premium Hexagonal Ice with Zero Impurities to Upgrade Home Highball Experience

Brand Rocket Inc. announced that its premium ice-making item, "THE HEXAICE," produced to upgrade the home drinking experience, achieved the #1 overall ranking on GREEN FUNDING on the first day of its project launch and reached over 23 million yen in crowdfunding within just 7 days.
新製品NQ 0/100出典:PR Times

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  • 📰 Published: May 8, 2026 at 19:00
  • 🔍 Collected: May 8, 2026 at 10:31
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## Press Release Information
Title: Achieved #1 Overall Ranking on the First Day of the Project and Exceeded 23 Million Yen in Crowdfunding within One Week! World's First*, "THE HEXAICE," Premium Hexagonal Ice with Zero Impurities to Upgrade Home Highball Experience
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Body (first 8000 characters): We are pleased to announce that "THE HEXAICE" (The Hexaice), a premium ice-making item designed to upgrade the home drinking experience, produced by Brand Rocket Co., Ltd. (Headquarters: Meguro-ku, Tokyo, Representative Director: Kosuke Michibata, hereinafter Brand Rocket), a specialist group dedicated to supporting new brand launches from concept to market success, achieved the #1 overall ranking on GREEN FUNDING on the first day of its project launch and reached over 23 million yen in crowdfunding within just 7 days.

*As a silicone mold structure with a slit in the center of a hexagonal ice (according to our own research)

・Project Page: https://greenfunding.jp/lab/projects/9334

Click here to purchase
Click here for the GREEN FUNDING project page

Praised by professional bartenders! Introduced by "Master Ietsune, Professional Sake School"!
"THE HEXAICE" was actually used and verified on "Master Ietsune, Professional Sake School"'s YouTube channel! Please refer to it.

【Even Bartenders Amazed】This zero-impurity ice maker made from tap water is incredible【THE HEXAICE】
https://www.youtube.com/watch?v=3mzmRDK95BI

Development Background

In recent years, with the growing demand for home drinking, attention to glasses and the alcoholic beverages themselves has expanded, but proposals focusing solely on "ice" have been limited. In fact, it is said that "ice is the cause of lowering the quality of highballs," and the shape and quality of ice directly impact the satisfaction of a single drink.

General freezer ice often contains impurities, melts to become cloudy white, has refrigerator odors attached, or melts quickly and dilutes the drink, all of which degrade quality.

"THE HEXAICE" is a product with a new approach that focuses on ice as an element influencing the taste of highballs, whiskies, and carbonated drinks, thereby elevating the quality of home drinking.

Enjoy bar-quality drinks at home. Features of "THE HEXAICE," which offers a drinking experience that "only hexagonal ice can provide"

"THE HEXAICE" is a premium ice-making item that allows you to make high-quality hexagonal ice at home, unlike typical round or square ice.

Hexagonal shapes offer not only a sense of quality and beauty but also elements that enhance the overall drinking experience, such as prolonged coldness, resistance to dilution, prolonged carbonation, and enhanced aroma and crispness.

◾️ New Sensation "Hexagonal Ice" is Beautiful, the Ultimate Functional Beauty for Maximum Stability

① Long-lasting coldness: Hexagons have a smaller surface area than squares, making them less susceptible to heat, and the ice melts slower. This allows the whiskey's concentration to be maintained for a longer period, keeping it at the optimal drinking temperature. Its resistance to melting is approximately 2.5 times that of conventional ice.

② Long-lasting carbonation: Hexagons stabilize within the glass and are less likely to cause convection, minimizing the release of carbonation. You can maintain the fizz until the last sip.

③ Enhances aroma and crispness: Whiskey can lose its aroma if too cold and its crispness if too warm. THE HEXAICE maintains the ideal temperature range for highballs, around 5°C, for an extended period.

④ Premium appearance: The linear beauty, regular shape, and distinct transparency of hexagonal ice instantly transform your home drink into a "bar-quality drink."

◾️ Crystal Drive Method Eliminates Impurities to the Extreme, Transforming Tap Water to Pure Water Level! "Ultra Transparency" with High Density!

By uniquely replicating professional ice-making techniques, the "Crystal Drive Method" slowly freezes water from top to bottom over time, pushing impurities out without trapping them.

It reduces chlorine, calc, and air bubbles, making tap water at home pure water level (under 10ppm)!

Ice made with general ice makers vs. Ice made with THE HEXAICE

◾️ Break Slit Structure Allows Easy, Clean Splitting for Two Ways of Use

The central slit allows you to easily split the ice cleanly with a knife, so you can use it as is for highballs and soda mixes, or easily split it in half for rock glasses.

◾️ Safe and Secure Design Meeting Food Sanitation Standards

Because it goes into your mouth, the design prioritizes safety and security.
It has undergone inspection by a third-party inspection body and complies with Japan's Food Sanitation Act standards.

◾️ Easy to Use! Just Pour Tap Water and Put it in Your Home Freezer!

① Pour tap water into the tank and set the mold.
② Place it in your home freezer and freeze (freezing time: 27 to 30 hours).
③ Lift the tabs on the left and right sides of the mold alternately to remove the ice.

◾️ Classic and Unique Varieties Available! Choose from 3 Types

In addition to hexagonal ice, we also offer classic round ice and rose-shaped ice for a romantic presentation.