MY ONLY FRAGRANCE Teramachi Store Launches “Japonism Journey,” a Fragrance Series Inspired by Japan’s Seasons and Culture

Fragrance Project Inc. (Head office: Kyoto City, Kyoto Prefecture; Representative Director: Shimpei Wada), operator of the Kyoto-born custom fragrance specialty store MY ONLY FRAGRANCE, has begun selling six fragrances from “Japonism Journey,” a series expressing Japan’s seasons and culture through scent, at MY ONLY FRAGRANCE Teramachi Store in Nakagyo Ward, Kyoto City, from May 2026. “Japonism Journey” is a fragrance series inspired by Japanese scenery and aesthetics, including Mount Fuji, waves, and the changing seasons. Until now, it had been available only at the Narita Airport store and Sannenzaka store, both visited by many tourists, including international visitors to Japan. By launching the series at the Teramachi store, located in Kyoto’s central commercial district, the company aims to offer the fragrances not only as memories of travel, but also as scents that let customers encounter Japanese scenery in the heart of Kyoto and bring it back into daily life. Development background: bringing travel memories home as fragrance MY ONLY FRAGRANCE has focused on a blending experience that allows customers to create “my only scent” from more than 110.43 million combinations, offering self-expression and memorable experiences through fragrance. At existing stores, the company has increasingly heard from customers in Japan and overseas who want to take home a tangible form of Japan’s beautiful landscapes and their memories of time spent there, or to give a fragrance that evokes Kyoto or Japan. Fragrance is invisible, but it is deeply connected to memory and emotion. “Japonism Journey” was born from the idea of helping people recall the scenery they saw while traveling, the air of the streets they walked through, and time spent with loved ones through scent. The series was created by MY ONLY FRAGRANCE fragrance advisors, who interpreted Japan’s seasons and culture and refined the lineup through repeated trial and error. In addition to custom fragrance blending, the series offers a way to wear the atmosphere of Japan through scents born from the advisors’ experience and sensibility. Series features: bottle designs depicting Japanese scenery and six emotionally resonant scents “Japonism Journey” expresses Japanese scenery through both scent and design, using intuitive Japanese motifs such as Mount Fuji, waves, and the changing seasons. The bottle labels feature designs that evoke Japanese beauty, including Katsushika Hokusai’s “The Great Wave off Kanagawa” and “Fine Wind, Clear Morning” (Red Fuji), as well as a waterwheel landscape. The products are designed so customers can enjoy travel memories and seasonal impressions through both sight and smell. There are six fragrances in total, each inspired by a different Japanese scene: spring morning dew, the calm beneath waves, Fuji dyed by the morning sun, a rain-soaked forest, clear winter air, and an autumn moonlit night. Fragrance lineup: Spring: A soft morning-dew scent enveloping Japanese spring. Clean notes of lemon and green tea are accompanied by lavender. Wave: The stillness beneath rough waves. Wood and green tea blend gently, reflecting the beauty of Japanese culture. Red Fuji: Powerful like Fuji dyed by the morning sun. White musk leaves a quiet afterglow amid the depth of sandalwood and leather. Waterwheel: Deep inside a rain-soaked forest. A ray of yuzu shines through, harmonizing with the trees. Snow: Crystals dancing in crisp winter air. The transparent sweetness of mint and iris melts together, clearing the mind. Moon: The moon floating in an autumn night sky. Rose and fragrant olive blend together, creating a soft sweetness that evokes the changing seasons. Future outlook MY ONLY FRAGRANCE values delivering fragrance not merely as a product, but as an experience connected to memory and sensibility. “Japonism Journey” will now be available at three stores: Narita Airport, Sannenzaka, and Teramachi. Going forward, the company will expand initiatives that communicate Japanese aesthetics in Japan and abroad through fragrance, while taking customer responses at each store into account. The company will also explore the potential of experiences that allow people to bring home the memories and stories of a place through scent, including possible collaborations with local cultural materials and traditional crafts. Overview: Product series name: Japonism Journey Launch date: Tuesday, May 5, 2026 Store: MY ONLY FRAGRANCE Teramachi Store Sizes: 50ml, 7,500 yen including tax / 100ml, 9,000 yen including tax Existing sales locations: Currently available at Narita Airport Store and Sannenzaka Store About MY ONLY FRAGRANCE MY ONLY FRAGRANCE is a custom fragrance specialty store where customers can blend “my only scent” from more than 110.43 million scent combinations. Under the vision of “changing the world through fragrance,” the brand operates 13 stores in Kyoto, Tokyo, Nagoya, Yokohama, Narita, Osaka, and other areas, proposing self-expression, memory, and connection through scent. In addition to creating fragrance itself, MY ONLY FRAGRANCE values the time customers spend using scent as a starting point to face their own sensibilities, put them into words, and communicate them to someone else. The special in-store experience of watching the blending process up close continues to be loved by many customers. MY ONLY FRAGRANCE website: https://myonlyfragrance.com/ About Fragrance Project Inc. Fragrance Project Inc. operates MY ONLY FRAGRANCE and engages in fragrance manufacturing and sales, fragrance planning, event planning and operation, and cultural experience businesses. For corporate clients, it also provides custom-made and OEM services that support the entire process from fragrance planning and blending to delivery, helping introduce scent into brand experiences and spatial design. Company overview: Company name: Fragrance Project Inc. Address: 271-2 Tenmacho, Shimogyo-ku, Kyoto City, Kyoto 600-8024, Japan Established: April 1, 2023 Representative: Representative Director Shimpei Wada Business: Fragrance manufacturing and sales, fragrance planning, events, cultural experience business Corporate website: https://fragrance-pj.com/