Five Star Group Signs Gold Partner Agreement with 'Fukushima Firebonds'

Five Star Co., Ltd. (Headquarters: Koriyama City, Fukushima Prefecture; Representative Director: Masayuki Sakuma) has announced the signing of a Gold Partner agreement with the professional basketball club 'Fukushima Firebonds' for the 2026-27 season.

Founded in 2013 in Koriyama City, Fukushima, Five Star has expanded its hair, eyelash, and nail salon operations mainly in Eastern Japan, under the philosophy of 'continuing to pass on the baton of gratitude.' The company aims to provide community-rooted services with the mission of creating a good path home.

This agreement is intended to deepen connections with the community as a beauty group originating from Fukushima.

Background of Sponsorship
Five Star was founded in Fukushima after the Great East Japan Earthquake and has walked with local residents through beauty services, cherishing the desire to 'revitalize local Fukushima.' In considering how a community-rooted beauty group can enhance regional value, the company resonated with the Fukushima Firebonds' commitment to being close to the community. Consequently, they decided to join as a Gold Partner to help energize the region together.

Representative Comment
Masayuki Sakuma, Representative Director of Five Star Co., Ltd.
'We strongly resonate with the Fukushima Firebonds' stance of growing together with the community. Five Star was also founded in Fukushima and has grown supported by many customers, residents, and staff. Through this initiative, we hope to move beyond the relationship of a mere sponsor and work together with everyone to further energize Fukushima.'

About Fukushima Firebonds
A professional basketball club based in Fukushima Prefecture. Under the theme of 'Heating up Fukushima,' the club conducts wide-ranging regional activities including home game operations, school visits, and local community events.

About Five Star Group
Five Star Group is a comprehensive beauty group founded in 2013 in Koriyama. Operating brands such as 'MACARON,' 'MUKU,' and 'uni,' the group is actively involved in talent development and industry value enhancement, including the announcement of a standardized national starting salary of 250,000 yen for new graduates.