First-Ever World Local Mascot Grand Prix to be Held!

The inaugural "World Local Mascot Grand Prix" will be held in 2026, combining online and in-person event voting to evaluate mascots on their dedicated local community activities and determine the world's best.
Event AnnouncementNQ 96/100出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: May 20, 2026 at 22:00
  • 🔍 Collected: May 20, 2026 at 13:31
  • 🤖 AI Analyzed: May 22, 2026 at 12:59 (47h 27m after Collected)
The World Local Mascot Grand Prix Executive Committee will hold the first-ever "World Local Mascot Grand Prix" from July 7 to December 13, 2026. This new evaluation-style event aims to visualize the daily, diligent activities of mascots and turn them into a driving force for regional revitalization. Unlike traditional short-term popularity contests, it introduces a "Support Evaluation System" that links six months of web voting with on-site voting at multiple real-world events. The system uses LINE ID and GPS to ensure fair voting and is open to international characters, connecting local Japan with the world through mascots.

FAQ

What is the World Local Mascot Grand Prix?

It is a new, international competition starting in 2026 to determine the world's number one local mascot, focusing on evaluating their real-world contributions to regional revitalization rather than just online popularity.

When and where will the event take place?

The online voting period runs from July 7 to December 4, 2026, with real-world voting events held from September to December in various Japanese cities including Chiba, Gunma, and Hikone, Shiga.

How is this Grand Prix different from past mascot contests?

It uses a 'hybrid voting system' that combines long-term web voting with high-value votes from real-world events. It also implements a fair voting system using LINE ID and GPS to prevent fraudulent votes, which was an issue in past contests.

Can mascots from outside of Japan participate?

Yes, it is a 'world tournament' open to local and corporate mascots from Japan and other countries. Many international characters have already expressed their intent to join.

What is the main goal of this event?

The goal is to create a platform that fairly evaluates and recognizes the hard work of mascots and their supporting organizations, thereby contributing to sustainable regional development and connecting local Japanese regions with the world.

Back to Newsroom (18)