Bandai Co., Ltd. Lifestyle Division announces that collaboration caps featuring 'Mobile Suit Gundam' and 'Mobile Suit Gundam Hathaway' with the global sports and lifestyle brand 'NEW ERA®' will be released at 'STRICT-G', an apparel shop incorporating the Gundam worldview, starting Saturday, May 16, 2026.

Ahead of in-store sales, pre-orders will begin on Thursday, April 23, 2026, at 13:00 on the 'STRICT-G Online Store' within the Bandai Namco Group's official shopping site 'Premium Bandai'. (Planning: Bandai Co., Ltd.)

*Product Purchase URL: https://p-bandai.jp/strict-g/collaboration/newera/

[Product Introduction]

Based on NEW ERA(R)'s basic snapback cap model '9FIFTY', the design features each mark delicately embroidered on the front.

In addition to its unique height and width form, it features a flat visor that can be bent and customized to your preference. The adjustable specification allows for size adjustment, making it a perfect item for casual styling.

- Types: Mafty / Char Aznable / Principality of Zeon - Price: 6,600 yen each (tax included) (Shipping and handling fees are extra) - Product Size: Approx. 57.7-61.5cm - Product Material: Body/Brim part: 100% Polyester Under brim part: 100% Cotton Embroidery thread: 100% Polyester - Purchase URLs: Mafty: https://p-bandai.jp/item/item-1000249953/ Char Aznable: https://p-bandai.jp/item/item-1000249955/ Principality of Zeon: https://p-bandai.jp/item/item-1000250027/

<Pre-order Start: Thursday, April 23, 2026> - 'STRICT-G Online Store' in 'Premium Bandai' Product Purchase URL: https://p-bandai.jp/strict-g/collaboration/newera/ Sales Period: Thursday, April 23, 2026, 13:00 to Sunday, May 10, 2026 Planning: Bandai Co., Ltd. Shipping Month: Scheduled for May 2026 *Sales may end when the prepared quantity is reached. *Sales may have already ended at the time you access the page.

<General Sales: Saturday, May 16, 2026> - STRICT-G Tokyo Odaiba Store Address: DiverCity Tokyo Plaza 7F, 1-1-10 Aomi, Koto-ku, Tokyo 135-0064 Phone: 03-5579-6157 Business Hours: 11:00-20:00 *Sat/Sun 10:00-21:00

- STRICT-G Tokyo Solamachi Store Address: Tokyo Skytree Town Solamachi 4F, 1-1-2 Oshiage, Sumida-ku, Tokyo 131-0045 Phone: 03-5809-7328 Business Hours: 10:00-21:00

- STRICT-G NEOPASA Shizuoka (Downbound) Store Address: 1258 Iima, Aoi-ku, Shizuoka-shi, Shizuoka 421-1224 (Inside Shizuoka Service Area, Shin-Tomei Expressway Downbound Line) Phone: 054-295-9121 Business Hours: 8:00-21:00

- STRICT-G Taga SA (Downbound) Store Address: Inside Taga SA (Downbound Line), 66-31 Bimanji Nishidani, Taga-cho, Inukami-gun, Shiga 522-0342 Phone: 0749-47-3228 Business Hours: 10:00-20:00

*Please contact the stores directly for details. *Since inventory is constantly fluctuating, the desired product may be sold out at the time of your visit. Please understand. *Please check the product sales page for the latest information and details. *Product specifications are subject to change without notice. *The photos shown are under development and may differ slightly from the actual product. *It may be sold outside of Japan.

What is 'STRICT-G'? Opened concurrently in April 2012 as 'Gundam Front Tokyo Store' and 'NEOPASA Shizuoka Store', it is a full-fledged men's apparel shop symbolizing 'COOL JAPAN' by incorporating the worldview of the 'Gundam Series'. Currently operating 4 stores domestically, it offers collaborations with brands representing Japan and original products.

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Organizations: NEW ERA