[Nichigan Co., Ltd.] Japan's Oldest Wooden Toy Maker Launches 'Plain Blocks,' Focusing on Simplicity!

Nichigan Co., Ltd., a wooden toy manufacturer founded in 1929, began sales of its new product, 'Plain Blocks,' on Wednesday, May 27, 2026. This product is a basic set of wooden blocks that brings a sense of comfort to any room. It features a 50mm standard size, which provides stability even when stacked high. It also comes with a wooden box, helping children develop the habit of tidying up. In recent years, due to rising raw material costs and domestic production costs, the company has shifted production to Vietnam to continue delivering high-quality wooden toys to as many children as possible. The quality of sanding and chamfering has been refined to be smoother than before, and the product has acquired the CE mark, a European safety standard.