World's First Beauty Ingredient 'Platinum Nano HSP (Heat Shock Protein)' Revolutionizes Senior Skincare, Strepair Exceeds 1.2 Million Units Sold!
Key facts
- World's First Beauty Ingredient 'Platinum Nano HSP (Heat Shock Protein)' Revolutionizes Senior Skincare, Strepair Exceeds 1.2 Million Units Sold!
- Strepair, a skincare brand committed to natural ingredients, has developed the world's first beauty ingredient, 'Platinum Nano HSP (Heat Shock Protein),' to fundamentally address skin concerns in the senior generation. The brand has surpassed 1.2 million cumulative units sold, offering a simple yet luxurious 2-step skincare routine.
- Source: PR Times
- Date: May 8, 2026
Direct answer
Strepair, a skincare brand committed to natural ingredients, has developed the world's first beauty ingredient, 'Platinum Nano HSP (Heat Shock Protein),' to fundamentally address skin concerns in the senior generation. The brand has surpassed 1.2 million cumulative units sold, offering a simple yet luxurious 2-step skincare routine.
- Citation
- World's First Beauty Ingredient 'Platinum Nano HSP (Heat Shock Protein)' Revolutionizes Senior Skincare, Strepair Exceeds 1.2 Million Units Sold! (May 8, 2026), PR Times
- Source
- PR Times
- Date
- May 8, 2026
Strepair, a skincare brand committed to natural ingredients, has developed the world's first beauty ingredient, 'Platinum Nano HSP (Heat Shock Protein),' to fundamentally address skin concerns in the senior generation. The brand has surpassed 1.2 million cumulative units sold, offering a simple yet luxurious 2-step skincare routine.
📋 Article Processing Timeline
- 📰 Published: May 8, 2026 at 19:00
- 🔍 Collected: May 8, 2026 at 10:31
- 🤖 AI Analyzed: May 9, 2026 at 02:18 (15h 46m after Collected)
HSP is a protein naturally present in the human body that helps repair damage to the skin and body from UV rays and stress, protecting our health.
The reason wilted lettuce becomes crisp when soaked in hot water is due to the action of HSP within the lettuce. Because it becomes active when warmed, it is called "Heat Shock" Protein.
The same applies to humans. Feeling refreshed after bathing or exercise is related to the increase in body temperature and improved HSP activity.
However, it is known that HSP dramatically decreases around 40-50 years of age, precisely when skin concerns like "dryness," "spots" ※2, and "lack of firmness" increase.
※2 Suppresses melanin production to prevent spots and freckles
To solve this problem, "Strepair" has uniquely developed "Platinum Nano HSP" ※3, which directly replenishes HSP from outside the body. This is a world-first success.
※3 Platinum Nano HSP is a moisturizing ingredient created by nano-sizing platinum, a gemstone, to easily penetrate the skin, and coating it with Myun S, which is rich in HSP. Myun S is a special ingredient condensed with yeast extract containing HSP and nutrient-rich bark/sap extract. ※4 World's first for creating Platinum Nano HSP® as a proprietary ingredient, according to raw material manufacturer's research as of September 2023.
■ "Strepair" Basic Care is a Simple 2-Step Routine
STEP 1
"Mask Wash" for lather-free cleansing
"Kucha," a high-grade sea mud sourced from Kumejima, Okinawa, absorbs dirt, old keratin, and harmful substances like a natural magnet.
Replenishes the world's first beauty ingredient, Platinum Nano HSP, to skin from which pore impurities have been removed.
Also formulated with skin-beautifying ingredients such as "Hatomugi (Job's Tears)", "Turmeric", and "Passion fruit", offering a luxurious "cleansing, face wash, and pack" in one product.
Product Name: Mask Wash
Content: 50g
Price: Regular price 3,080 yen (tax included)
Usage Period: Approximately 1 month
STEP 2
"Medicated Whitening Gel Lotion" for abundant moisturizing
Luxuriously formulated with tranexamic acid, a medicated whitening ingredient recognized for its efficacy in preventing "spots, freckles, and skin irritation," as well as natural skin-beautifying ingredients like fermented prune extract, peony, and artichoke.
Provides moisture to the skin and prevents spots and skin irritation.
Product Name: Medicated Whitening Gel Lotion
Content: 30ml
Price: Regular price 3,520 yen (tax included)
Usage Period: Approximately 1 month
Strepair skincare, which easily replenishes "HSP = skin-beautifying ingredient" through daily care.
It has been gradually gaining popularity through word-of-mouth and achieved the #1 spot in Rakuten's overall ranking in 2023.
Strepair will continue to carefully address the skin concerns of the senior generation.
■ Message from Representative Director Mika Sagami
Strepair was born from my mother's skin when she was 70 years old.
When I saw my mother constantly struggling with recurring skin problems, I strongly felt, "I have to do something."
Age may indeed be a factor.
However, I didn't want to give up for that reason.
Skin, when properly cared for in line with age, can still respond.
That is my belief and the origin of Strepair.
With that in mind, the development of Strepair began, aiming to be the "last resort for seniors' skin concerns."
I myself am now facing those changes. That's why I want to deliver only what I can personally confirm on my own skin, not just theory.
To be an option to face your skin once more, even when you feel "it might be impossible."
Strepair exists for everyone who doesn't give up.
★Natural Beauty House Co., Ltd. Company Overview★
Representative Director: Mika Sagami
Establishment Year: April 1, 2014 (incorporated) Personal business since 2009
Capital: 30 million yen
Number of Employees: 10 (as of April 2026) ※Excluding contractors/partners
Head Office Location: Hulic Minatomirai 10F, 1-1-7 Sakuragicho, Naka-ku, Yokohama-shi, Kanagawa
Customer Center: Forum Tamaplaza 2F, 2-4-12 Shin-Ishikawa, Aoba-ku, Yokohama-shi, Kanagawa
Business Activities: Planning, development, and sales of cosmetics, primarily the in-house skincare brand "Strepair," and online beauty medical consultation business.
▶Strepair Official Website: https://www.strepair.co.jp
▶Trial here: https://www.strepair.co.jp
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What are the key facts in this article?
Strepair, a skincare brand committed to natural ingredients, has developed the world's first beauty ingredient, 'Platinum Nano HSP (Heat Shock Protein),' to fundamentally address skin concerns in the senior generation. The brand has surpassed 1.2 million cumulative units sold, offering a simple yet luxurious 2-step skincare routine.
What is the direct answer?
Strepair, a skincare brand committed to natural ingredients, has developed the world's first beauty ingredient, 'Platinum Nano HSP (Heat Shock Protein),' to fundamentally address skin concerns in the senior generation. The brand has surpassed 1.2 million cumulative units sold, offering a simple yet luxurious 2-step skincare routine.
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PR Times: https://prtimes.jp/main/html/rd/p/000000004.000178028.html | May 8, 2026