VRChat Social World "Himari Ryokan" Surpasses 3 Million Total Visitors!

Users enjoying the experience

Growing primarily among domestic VRChat users as a place "where people naturally meet"

Nagisa Connect Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; CEO: Kazumi Maruyama) announces that the cumulative number of visitors to Himari Ryokan, a social world for VRChat it operates and produces, has surpassed 3 million.

Himari Ryokan is a Japanese-style inn-themed social world designed for VRChat users to naturally interact and communicate with one another.

Beyond traditional Japanese aesthetics, the world features rooms styled as bars and cafes, and includes a topic display function that shows conversation topics outside private rooms. These features support not only gatherings among friends but also provide a comfortable environment for first-time users to interact, making it widely used by the VRChat community.

A leading domestic VRChat social world attracting around 400,000 visitors monthly

Since its launch, Himari Ryokan has consistently attracted a large user base and has grown into one of the most prominent social hubs within VRChat, currently welcoming approximately 400,000 visitors per month.

In VRChat, users gather as avatars in shared spaces and communicate using voice and body language. Within this environment, Himari Ryokan has gained popularity not just as a virtual space, but as a "place to belong"—a destination where users can serendipitously meet, talk, and create memories.

World design focused on facilitating natural interaction

Examples of user interaction

To encourage organic communication among users, Himari Ryokan incorporates the following design elements:

- A calm, traditional Japanese inn-inspired atmosphere - Private rooms optimized for small-group conversations - Nameplate functionality that clearly indicates room occupancy - Room management features such as capacity adjustment, locking, and kicking to support comfortable interactions - Immersive environmental design tailored for VR users

These features aim to make the world accessible for first-time visitors while remaining inviting enough for regular users to return repeatedly.

Also utilized as a platform for collaboration with companies and creators

In recent years, social VR platforms like VRChat have gained attention not only as spaces for user interaction but also as venues for marketing, community building, and outreach by companies, local governments, and creators.

At Himari Ryokan, unique in-world experiential promotions have been implemented, including avatar and 3D item showcases, poster advertisements, avatar pedestals, and event collaborations.

Unlike traditional web advertising, which is limited to screen-level engagement, VRChat allows users to physically visit spaces, experience content through their avatars, and share these experiences with friends.

Himari Ryokan has become a valuable platform for such immersive, experience-driven outreach.

Statement from the CEO

Kazumi Maruyama, CEO, Nagisa Connect Co., Ltd.

"I am truly delighted that Himari Ryokan has surpassed 3 million cumulative visitors. A VRChat world doesn't become a 'place to belong' simply by being created—it becomes one only when users come, talk, play, and create memories together.

We've always aimed for Himari Ryokan to be a place people can casually visit whenever they want to talk to someone, spend quiet time with friends, or seek new connections. Going forward, we will continue to create safe and welcoming spaces for interaction within VRChat."

Future Developments

Nagisa Connect Co., Ltd. will continue managing and improving Himari Ryokan and other VRChat worlds. The company also plans to expand advertising, promotional campaigns, events, and corporate initiatives leveraging metaverse spaces.

Additionally, leveraging the natural social experiences enabled by VRChat, the company will develop initiatives that help businesses, local governments, and creators build deeper connections with users.

About Himari Ryokan

Himari Ryokan is a Japanese-style inn-themed social world available on VRChat.

It serves as a popular destination where users can converse, gather with friends, and enjoy new encounters within a serene inn-like setting.

- Cumulative visitors: Over 3 million - Monthly visitors: Approximately 400,000 - Genre: VRChat social world - Platform: VRChat

*Visitor count is based on visitation data from within VRChat.

About Nagisa Connect Co., Ltd.

Nagisa Connect Co., Ltd. is a metaverse production company specializing in world planning and production, advertising, promotional campaigns, and event support within metaverse environments centered on VRChat.

Operating under the vision "Bringing the Metaverse Closer," the company supports businesses, local governments, and creators in naturally connecting with users in virtual spaces—from concept and planning through production and operations.

Company: Nagisa Connect Co., Ltd. Headquarters: Chiyoda-ku, Tokyo Representative: CEO Kazumi Maruyama Business Activities: Metaverse planning and production, VRChat world creation, VRChat advertising, event planning, 3D content planning Official Website: https://nagisa-co.com Contact: contact@nagisa-co.com