Key facts
- What Conditions Do People Seek from Real Estate Companies When Selling Land with Leasehold Rights? [Survey Results Announcement]
- Dream Planning Co., Ltd., which operates the real estate problem-solving website URUHOME, announced the results of a survey on conditions people seek from real estate companies when selling land with leasehold rights. It became clear that explanation/negotiation skills with lessees and avoiding disputes are highly valued.
- Source: PR Times
- Date: May 3, 2026
Direct answer
Dream Planning Co., Ltd., which operates the real estate problem-solving website URUHOME, announced the results of a survey on conditions people seek from real estate companies when selling land with leasehold rights. It became clear that explanation/negotiation skills with lessees and avoiding disputes are highly valued.
- Citation
- What Conditions Do People Seek from Real Estate Companies When Selling Land with Leasehold Rights? [Survey Results Announcement] (May 3, 2026), PR Times
- Source
- PR Times
- Date
- May 3, 2026
Dream Planning Co., Ltd., which operates the real estate problem-solving website URUHOME, announced the results of a survey on conditions people seek from real estate companies when selling land with leasehold rights. It became clear that explanation/negotiation skills with lessees and avoiding disputes are highly valued.
📋 Article Processing Timeline
- 📰 Published: May 3, 2026 at 18:00
- 🔍 Collected: May 3, 2026 at 09:01
- 🤖 AI Analyzed: May 3, 2026 at 09:03 (1 min after Collected)
Anketa on conditions sought from real estate companies when selling land with leasehold rights
In effective land utilization and inheritance planning, organizing and selling "sokochi" (land with leasehold rights) is one of the important challenges.
However, handling sokochi requires adjusting rights relationships with lessees, and many real estate companies lack specialized know-how.
To successfully sell sokochi, choosing the right real estate company as a partner is key.
Therefore, our media conducted an independent survey targeting individuals interested in real estate, asking about "conditions sought from real estate companies when selling sokochi."
This article will announce the survey results in a ranking format and unravel the criteria for choosing a company to prevent complex sokochi troubles and achieve a smooth sale.
Dream Planning Co., Ltd. (Naka-ku, Yokohama City, Kanagawa Prefecture / Representative Director: Tatsuhito Takahashi), which operates the real estate problem-solving website URUHOME, conducted a survey targeting individuals interested in real estate (valid responses: 289 people) to understand their expectations for real estate agents when they want to sell sokochi.
[Request for quotation and reproduction of data]
When using the survey results and images from this release, please include a link to the URL of URUHOME (https://uruhome.net/sokochi-agent-expectation-survey/) where the survey results are published.
No permission is required from our company for publication.
Sokochi Survey: Respondent Attributes (Valid Responses: 289)
■ Gender Composition
Male: 179 people (approx. 62%) Female: 110 people (approx. 38%)
■ Age Group Composition
20s: 52 people (18.0%) 30s: 97 people (33.6%) 40s: 81 people (28.0%) 50s: 45 people (15.6%) 60s: 14 people (4.8%) 70s and above: 0 people (0%)
■ Survey Period
2025.7.28-2026.2.1
What do you seek from a real estate agent when you want to sell sokochi? (Multiple answers allowed)
What do you seek from a real estate agent when you want to sell sokochi?
1st Place: Explanation/negotiation skills with lessees 143/289 49.5%
2nd Place: Avoiding disputes 134/289 46.4%
3rd Place: High appraisal value 102/289 35.3%
4th Place: Sale at an appropriate price 98/289 33.9%
5th Place: Specialized knowledge of sokochi and appropriate explanation 94/289 32.5%
6th Place: Tax countermeasures 67/289 23.2%
7th Place: Speed to cash conversion 54/289 18.7%
8th Place: Salesperson's personality, such as frequent reporting, liaison, and consultation 52/289 18.0%
9th Place: Ability to both buy and mediate 28/289 9.7%
10th Place: Nothing in particular 11/289 3.8%
Total responses: 783 Number of respondents: 289
The survey results showed a strong demand for real estate companies to possess problem-solving abilities specific to the complexities of sokochi.
"Explanation/negotiation skills with lessees" ranked 1st with 49.5%, and "Avoiding disputes" ranked 2nd with 46.4%, with these two points being prominently emphasized. This reflects respondents' high concerns regarding the relationship with lessees in sokochi transactions and the risk of future disputes.
Next, we will introduce comments from those who chose 1st to 5th place.
1st Place: Explanation/negotiation skills with lessees 143/289 49.5%
"Explanation/negotiation skills with lessees" ranked 1st, revealing a strong demand for dispute avoidance and specialized knowledge.
Comments frequently mentioned opinions such as "Avoiding disputes is absolute" and "If long-term discord remains, there is a possibility of further economic loss later on," indicating that respondents are most concerned about problems arising from relationships and negotiations with lessees, and long-term risks.
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"When selling land with leasehold rights, it is crucial to entrust the sale to a real estate company knowledgeable about sokochi and leasehold transactions. Compared to regular land transactions, rights relationships are complex, so companies without specialized knowledge may find it difficult to set appropriate prices or negotiate. Also, since lessees may buy the land, a company that can handle the situation by emphasizing the relationship with lessees is desirable. Confirming whether the company has a track record in selling land with leasehold rights and choosing a real estate company you can trust is key to success." 50s, Male
"What I seek boils down to 'absolutely avoiding disputes.' If disputes occur, and long-term discord remains, there is a possibility of further economic loss later on. However, being bought out at a low price is also painful, so I want to sell at the most appropriate price.
FAQ
What are the key facts in this article?
Dream Planning Co., Ltd., which operates the real estate problem-solving website URUHOME, announced the results of a survey on conditions people seek from real estate companies when selling land with leasehold rights. It became clear that explanation/negotiation skills with lessees and avoiding disputes are highly valued.
What is the direct answer?
Dream Planning Co., Ltd., which operates the real estate problem-solving website URUHOME, announced the results of a survey on conditions people seek from real estate companies when selling land with leasehold rights. It became clear that explanation/negotiation skills with lessees and avoiding disputes are highly valued.
What is the source and date?
PR Times: https://prtimes.jp/main/html/rd/p/000000107.000118875.html | May 3, 2026
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