Launch: Ebisu-based Total Design Company "Dot Zero" Starts "Doyobi" Media, Weaving Stories Behind Design; Inspiring Creativity and Subtly Stirring Curiosity
Ebisu-based total design company Dot Zero Inc. has launched its owned media, "Doyobi," based on the concept of "Today, I'm feeling creative." It aims to be a platform that spreads the wonder and potential of creativity, visualizes the joy of making and the thought process, and fosters new discoveries and encounters.
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Tokyo, Japan – Dot Zero Inc. (Representative Director: Masaki Takai), a total design company based in Ebisu, Tokyo, that handles everything from strategy to production, has launched its owned media "Doyobi" (どようび). With the concept of "Today, I'm feeling creative," this platform delves into the profound aspects of design and subtly stirs curiosity.
Under the purpose of "spreading the wonder and potential of creativity and enriching lives," "Doyobi" aims to transcend business boundaries, visualize the joy of creating and the thought processes involved. It strives to be a place that generates new discoveries and encounters for everyone who is drawn to creativity.
Why "Doyobi" now? To enrich lives through creativity.
How much dialogue and trial-and-error went into deciding "just one millimeter" of a package we hold or a logo we see every day? Design is not merely "visual organization." It is a beautiful and purposeful trajectory that elevates someone's earnest "feelings" into an "unclouded form."
Dot Zero believes that by unraveling the profound nature of this act of "making," they can deliver "new discoveries" to recipients and "pride in self-expression" to creators. This is because they believe that the freedom to "create" expands individual potential and, in turn, colors society more vividly.
"Doyobi"'s 5 Perspectives and Uniqueness
"Doyobi" will present five types of content that stimulate the "curiosity" of not only experts but all people interested in design, communicating the multifaceted appeal of creativity. Here are examples of articles:
【BRANDING】
Brands that "keep changing" to "stay unchanged": The essence of branding and the true nature of protective design
【PROJECT】
Shaping PAPABUBBLE's belief of "It's not candy if it's not exciting" through the power of design
【DESIGN LOGIC】
Is your QR code floating? Tips for making design function as part of the creative whole
【TIPS】
Solving the problem of "faded logo colors": Basic design knowledge to achieve ideal color reproduction by understanding the differences between RGB, CMYK, and spot colors
【CULTURE】
From "selling design" to "weaving brands": The origin of a professional team that guides clients one step ahead and maximizes value
In the future, the company plans activities as a "creative intersection" that transcends corporate boundaries, such as projects that foster cross-domain emotional resonance and content that encourages everyone to autonomously express the joy of "making."
Message from Representative Director / Brand Producer Masaki Takai
Through teaching and working in the design field, I have encountered the profound appeal of "making" many times. Design is both a logic for finding answers and a noble expression that touches people's hearts.
In an era where the role of companies in society is being questioned, we wanted to give back the fundamental energy of creativity to society.
Through "Doyobi," we hope that many people will experience the warmth behind creativity and the endeavor of "weaving feelings into brands," share discoveries that subtly stir curiosity, and share the potential to enrich lives. I hope this platform becomes a place where we can walk towards a better future together with all those who love creativity.
Owned Media "Doyobi" is here: [https://doyobi.co.jp](https://doyobi.co.jp)
"Doyobi" Supervisor and Chief Editor:
Masaki Takai (Representative Director / Brand Producer, Dot Zero Inc.)
Joined Kuwasawa Design Institute as a lecturer in 2004, and served as Art Director at BEAMS from 2006, engaged in branding and creative work.
Established Dot Zero in 2009. Member of JAGDA, JPDA.
Representative Greeting / Detailed Profile here
Company Name: DOT ZERO INC.
Representative: Masaki Takai, Representative Director
Head Office: ASK Building 3F, 1-24-4 Ebisu, Shibuya-ku, Tokyo
Business Activities: Branding, Graphic Design, Package Design, Web Production, Advertising Production, Video Production
Business Model: Total Design Company
Established: September 2009
Capital: 10 million yen
URL: https://dotzero.jp
Official Instagram: [https://www.instagram.com/dotzero_inc/](https://www.instagram.com/dotzero_inc/)
Official X: [https://twitter.com/dotzero_inc](https://twitter.com/dotzero_inc)
Contact regarding this matter:
Dot Zero Inc. Public Relations
TEL 03-6280-7982
E-mail: info@dotzero.jp
Inquiry Form
Under the purpose of "spreading the wonder and potential of creativity and enriching lives," "Doyobi" aims to transcend business boundaries, visualize the joy of creating and the thought processes involved. It strives to be a place that generates new discoveries and encounters for everyone who is drawn to creativity.
Why "Doyobi" now? To enrich lives through creativity.
How much dialogue and trial-and-error went into deciding "just one millimeter" of a package we hold or a logo we see every day? Design is not merely "visual organization." It is a beautiful and purposeful trajectory that elevates someone's earnest "feelings" into an "unclouded form."
Dot Zero believes that by unraveling the profound nature of this act of "making," they can deliver "new discoveries" to recipients and "pride in self-expression" to creators. This is because they believe that the freedom to "create" expands individual potential and, in turn, colors society more vividly.
"Doyobi"'s 5 Perspectives and Uniqueness
"Doyobi" will present five types of content that stimulate the "curiosity" of not only experts but all people interested in design, communicating the multifaceted appeal of creativity. Here are examples of articles:
【BRANDING】
Brands that "keep changing" to "stay unchanged": The essence of branding and the true nature of protective design
【PROJECT】
Shaping PAPABUBBLE's belief of "It's not candy if it's not exciting" through the power of design
【DESIGN LOGIC】
Is your QR code floating? Tips for making design function as part of the creative whole
【TIPS】
Solving the problem of "faded logo colors": Basic design knowledge to achieve ideal color reproduction by understanding the differences between RGB, CMYK, and spot colors
【CULTURE】
From "selling design" to "weaving brands": The origin of a professional team that guides clients one step ahead and maximizes value
In the future, the company plans activities as a "creative intersection" that transcends corporate boundaries, such as projects that foster cross-domain emotional resonance and content that encourages everyone to autonomously express the joy of "making."
Message from Representative Director / Brand Producer Masaki Takai
Through teaching and working in the design field, I have encountered the profound appeal of "making" many times. Design is both a logic for finding answers and a noble expression that touches people's hearts.
In an era where the role of companies in society is being questioned, we wanted to give back the fundamental energy of creativity to society.
Through "Doyobi," we hope that many people will experience the warmth behind creativity and the endeavor of "weaving feelings into brands," share discoveries that subtly stir curiosity, and share the potential to enrich lives. I hope this platform becomes a place where we can walk towards a better future together with all those who love creativity.
Owned Media "Doyobi" is here: [https://doyobi.co.jp](https://doyobi.co.jp)
"Doyobi" Supervisor and Chief Editor:
Masaki Takai (Representative Director / Brand Producer, Dot Zero Inc.)
Joined Kuwasawa Design Institute as a lecturer in 2004, and served as Art Director at BEAMS from 2006, engaged in branding and creative work.
Established Dot Zero in 2009. Member of JAGDA, JPDA.
Representative Greeting / Detailed Profile here
Company Name: DOT ZERO INC.
Representative: Masaki Takai, Representative Director
Head Office: ASK Building 3F, 1-24-4 Ebisu, Shibuya-ku, Tokyo
Business Activities: Branding, Graphic Design, Package Design, Web Production, Advertising Production, Video Production
Business Model: Total Design Company
Established: September 2009
Capital: 10 million yen
URL: https://dotzero.jp
Official Instagram: [https://www.instagram.com/dotzero_inc/](https://www.instagram.com/dotzero_inc/)
Official X: [https://twitter.com/dotzero_inc](https://twitter.com/dotzero_inc)
Contact regarding this matter:
Dot Zero Inc. Public Relations
TEL 03-6280-7982
E-mail: info@dotzero.jp
Inquiry Form