YouTube Channel "Yosshi TV"

TWENTYTWO, Inc. (Headquarters: Shibuya-ku, Tokyo; CEO: Yushi Suzuki) announces the launch of a new YouTube channel, "Yosshi TV," on July 1, 2026.

"Yosshi TV" is an "intellectual educational variety show about the hidden side" that explains the mechanisms of economy and society, the background of news, and the behind-the-scenes of everyday services and systems in an easy-to-understand manner for everyone. By unraveling the structures and mechanisms behind everyday events and services, we aim to provide viewers with new insights and learning.

YouTube Channel URL: https://www.youtube.com/@yushitokyo

Why Launch a YouTube Channel Explaining the "Behind the Scenes" Now?

With the spread of the internet and social media, we have entered an era where we can access more information than ever before.

However, much of the information we see daily focuses on the "surface," and opportunities to understand the "behind the scenes"—such as the background, mechanisms, stakeholders, and business models—are not abundant.

Through various business and media operations, TWENTYTWO, Inc. has realized that "surprisingly few people know about the hidden side of the world."

For example, events reported in the news, popular services, corporate strategies, and social systems can be misunderstood if only superficial information is considered. Furthermore, not knowing the mechanisms can lead to missing out on benefits and opportunities that could otherwise be obtained.

It is with the desire to bridge this information gap, even if only slightly, that we have decided to launch "Yosshi TV."

What is "Yosshi TV"?

"Yosshi TV" is a YouTube channel that disseminates intellectual educational content on the hidden side of economy and society in an easy-to-understand manner, incorporating entertainment.

We emphasize explaining in words that anyone can understand, using as few technical terms as possible.

We will deliver content that allows viewers to learn in a fun way about knowledge not taught in schools, such as the business models of familiar companies and services, the structures behind the news, the flow of money in the world, and industry mechanisms that are surprisingly unknown.

"Ah, so that's how it works." "I didn't know that until now." "My perspective on the news has changed."

We aim to be a channel that offers such discoveries and insights.

What is "Yosshi TV"?

Explaining Familiar Questions from the "Behind the Scenes"

"Yosshi TV" will cover a variety of themes familiar to viewers.

Why do companies adopt such strategies? Why do certain phenomena occur in the world? Why do people use certain services?

Even for events that seem obvious at first glance, there are various elements behind them, such as economic rationality, social structures, and human psychology.

"Yosshi TV" will simplify such complex themes as much as possible and present them in a way that many people can understand.

Future Outlook

In the future, we will expand our video content to reach a wider audience and deepen their understanding of the hidden side of economy and society, which they have few opportunities to learn about.

Furthermore, by delving into the essential aspects of events occurring in society—not just explaining them, but exploring "why they happen" and "what lies behind them"—we aim to create content that satisfies viewers' intellectual curiosity.

TWENTYTWO, Inc. will continue to provide valuable content that deepens people's understanding through information dissemination and aids in better decision-making.

About TWENTYTWO, Inc.

TWENTYTWO, Inc.

TWENTYTWO, Inc. is an IT company with the vision of "Market Creation."

With "Konpaikita," we aim to "make encounters more natural and enjoyable."

As more users feel fatigued with the widespread use of matching apps, we develop and operate a matching app that focuses on creating a dating environment that "feels enjoyable."

TWENTYTWO, Inc. is a member of the Japan Matching App Association, a general incorporated association for the matching app industry.

<Company Overview>

Location: 1F Shibuya West Building, 3-39-12 Hatagaya, Shibuya-ku, Tokyo 151-0072

Representative: Yushi Suzuki, Representative Director & CEO

Date of Establishment: January 6, 2023

Business Activities: Development and operation of the group date matching app "Konpaikita."

Homepage: https://www.twentytwo.co.jp/

FACT BOX

  • Source: PR TIMES
  • Category: 企業情報