Daily Aroma Japan Launches 'MATCHA Series,' an Upcycled Fragrance Line Featuring Premium Uji Matcha and Mt. Fuji Scents
Key facts
- Daily Aroma Japan Launches 'MATCHA Series,' an Upcycled Fragrance Line Featuring Premium Uji Matcha and Mt. Fuji Scents
- Daily Aroma Japan has released its new 'MATCHA Series,' derived from an abandoned tea field restoration project in Kyoto, alongside 'Mt. Fuji Lavender' and 'Mt. Fuji Blueberry' lines. These upcycled products utilize regional botanical waste as beauty ingredients, targeting inbound tourists and the gift market with high-quality Japanese scents.
- Source: PR Times
- Date: May 29, 2026
Direct answer
Daily Aroma Japan has released its new 'MATCHA Series,' derived from an abandoned tea field restoration project in Kyoto, alongside 'Mt. Fuji Lavender' and 'Mt. Fuji Blueberry' lines. These upcycled products utilize regional botanical waste as beauty ingredients, targeting inbound tourists and the gift market with high-quality Japanese scents.
- Citation
- Daily Aroma Japan Launches 'MATCHA Series,' an Upcycled Fragrance Line Featuring Premium Uji Matcha and Mt. Fuji Scents (May 29, 2026), PR Times
- Source
- PR Times
- Date
- May 29, 2026
Daily Aroma Japan has released its new 'MATCHA Series,' derived from an abandoned tea field restoration project in Kyoto, alongside 'Mt. Fuji Lavender' and 'Mt. Fuji Blueberry' lines. These upcycled products utilize regional botanical waste as beauty ingredients, targeting inbound tourists and the gift market with high-quality Japanese scents.
📋 Article Processing Timeline
- 📰 Published: May 29, 2026 at 23:18
- 🔍 Collected: May 29, 2026 at 14:37
- 🤖 AI Analyzed: May 29, 2026 at 14:40 (2 min after Collected)
~ MATCHA Series ~
The MATCHA series is an upcycled care line born from a project to restore abandoned tea fields in Minamiyamashiro Village, Kyoto. In this renowned Uji tea-producing region, an increasing number of tea fields are becoming difficult to maintain due to aging farmers and a lack of successors. Daily Aroma Japan has created new value from these regional resources by incorporating beauty ingredients extracted from tea leaves and flowers harvested during field maintenance.
The fragrance is fresh and elegant, reminiscent of Kyoto Matcha. The lineup includes a face mask, hand creams (20g and 75g), body cologne, and leaf-infused bath salts. These products combine 'Made in Japan' quality with an eco-friendly upcycling narrative, making them ideal gifts for international tourists.
Lineup & Pricing (inc. tax):
- MATCHA Hand Cream DA 20g: ¥550
- MATCHA Hand Cream DA 75g: ¥1,430
- MATCHA Leaf-infused Bath Salts 40g: ¥495
- MATCHA Face Mask 20mL: ¥330
- MATCHA Body Cologne 15mL: ¥715
~ Mt. Fuji Lavender Series ~
This series features lavender grown in the pristine environment of Mt. Fuji. To ensure beautiful growth for the following year, the lavender is pruned, often resulting in discarded flowers and stems. Daily Aroma Japan has incorporated 'Mt. Fuji Lavender Extract B'—independently extracted from these materials—into this series.
- Mt. Fuji Lavender Hand Cream 20g: ¥770
- Essential Oil Pillow Mist 15mL: ¥715
~ Mt. Fuji Blueberry ~
This hand cream is inspired by blueberries grown near Mt. Fuji. It features 'Mt. Fuji Blueberry Extract B,' derived from fruits that naturally fall during the harvest process. The product offers a sweet and sour blueberry scent with a gentle feel.
- Mt. Fuji Blueberry Hand Cream DA 20g: ¥550
Daily Aroma Japan focuses on wholesale, providing tailored proposals for souvenir shops, hotel boutiques, and roadside stations. The products are available for business customers through official wholesale sites.
FAQ
What is the main characteristic of the MATCHA series ingredients?
The MATCHA series uses beauty ingredients (tea leaf and tea flower extracts) derived from a project to regenerate abandoned tea fields in Nara, Kyoto Prefecture.
What ingredients are included in the Fuji Lavender series?
The Fuji Lavender series contains a unique beauty ingredient called 'Fuji Lavender Extract B,' which is extracted from the flowers and stems of lavender typically discarded after cultivation at the foot of Mount Fuji.
What target audience is the product aimed at?
The product is aimed at those who value Japanese scents and regional characteristics, particularly as gifts or souvenirs for inbound tourists.
What is the lineup and price range of the MATCHA series?
The MATCHA series includes 5 items: Face Mask (330 yen), Hand Cream 20g (550 yen) and 75g (1,430 yen), Body Cologne (715 yen), and Bath Salt (495 yen).
Where can businesses and retailers purchase and consult about the products?
The products can be purchased and consulted through the official wholesale site, Super Delivery, and goooods, with support available for promotional materials and store displays.