Asakusa-based bag brand "otnek & ebanat" will begin offering customization for its highly popular big shopper bag "ANORA," which has a continuous stream of repeat customers, starting May 13. Through the custom order service "Otnek By You," which allows users to select colors for each part, it is now possible to tailor an ANORA with a combination that expresses your personal style.
ANORA (Custom Example)
In addition, the same service will also be offered for ANNIE, CAPULLO, and SUNA.
ANNIE (Custom Example) CAPULLO (Custom Example) SUNA S (Custom Example) SUNA L (Custom Example)
What is ANORA? -7 Reasons for its Popularity-
01 Weighs 350g. As light as about one apple. Having a light bag means you only feel the weight of its contents. Over time, this makes a difference in the burden on your shoulders and lower back.
02 Beautiful silhouette, whether you have many items or few. The moderate firmness and drape of Ultrasuede® maintain a natural silhouette regardless of the amount of luggage.
03 6-layer handle melts the weight away. The handle is constructed by layering Ultrasuede® six times. This thickness and softness expand the contact area with the shoulder, distributing weight over a surface rather than a point. Even with heavy items, it feels like it melts into your body.
04 Machine washable. The combination of Ultrasuede® and a structure that does not use metal fittings allows for machine washing. You can continue to use it without worrying about dirt, whether for commuting, outdoor activities, or travel.
05 The texture of Ultrasuede® elevates any outfit. It's not as stiff as leather, nor as inorganic as nylon. It possesses a softness and high-quality feel similar to natural suede, blending naturally with both casual and jacket styles.
06 Fits PC, documents, and a change of clothes. Everything. Large capacity easily accommodates A4 documents and a laptop. Eliminating the need to switch bags for commuting, travel, etc., simplifies your morning routine.
07 Made one by one in a factory in Asakusa/Kuramae. ANORA bags are manufactured one by one upon order at the company's own factory in Taito-ku, Tokyo. The pride of a factory brand, which handles everything from design to material procurement, manufacturing, and shipping in-house, is embodied in each single item.
What is Otnek By You?
Otnek By You is otnek & ebanat's custom order service, allowing you to select colors from all 8 shades of Ultrasuede® for each part of the bags. The combination of parts enables over 10,000 color variations. Combined with a fully custom-made production model, it makes it possible to deliver a "one-of-a-kind item to the world" with zero overproduction.
Initial engraving service for the attached pouch continues to be offered. This also caters to gift demand.
Newly Customizable Models
With this update, the following models are also now compatible with Otnek By You.
CAPULLO
【Product Type】Convertible Tote Bag
【Dimensions】Height 29cm x Width 34cm x Depth 16cm
【Price】 ・Standard Order / Max 50 days wait: 63,800 JPY (incl. tax) ・Slightly longer wait / Max 70 days wait: 60,610 JPY (incl. tax) ・Even longer wait / Max 100 days wait: 54,230 JPY (incl. tax)
SUNA (Small)
【Product Type】3way Clutch Bag / 3way Bag S Size
【Dimensions】Height 16cm x Width 31cm x Depth 8cm
【Price】 ・Standard Order / Max 50 days wait: 50,600 JPY (incl. tax) ・Slightly longer wait / Max 70 days wait: 48,070 JPY (incl. tax) ・Even longer wait / Max 100 days wait: 43,010 JPY (incl. tax)
SUNA (Large)
【Product Type】3way Clutch Bag / 3way Bag L Size
【Dimensions】Height (not specified) x Width (not specified) x Depth (not specified)
【Price】 ・Standard Order / Max 50 days wait: 57,200 JPY (incl. tax) ・Slightly longer wait / Max 70 days wait: 54,340 JPY (incl. tax) ・Even longer wait / Max 100 days wait: 48,620 JPY (incl. tax)
ANNIE
【Product Type】Mini Shopper Bag
【Dimensions】Height 27cm x Width 18cm x Depth 13cm
【Price】 ・Standard Order / Max 50 days wait: 24,200 JPY (incl. tax) ・Slightly longer wait / Max 70 days wait: 22,990 JPY (incl. tax) ・Even longer wait / Max (price list truncated)
FACT BOX
- Source: PR TIMES
- Category: New Product
- Organizations: otnek & ebanat