＝LOVE's New Song 'How to Make a Princess' MV Released! A Realistic Support Song for Everyone Working Hard Every Day!!
Key facts
- ＝LOVE's New Song 'How to Make a Princess' MV Released! A Realistic Support Song for Everyone Working Hard Every Day!!
- ＝LOVE releases MV for new song 'How to Make a Princess'. A support song with Saito Kiarara at the center.
- Source: PR Times
- Date: April 1, 2026
Direct answer
＝LOVE releases MV for new song 'How to Make a Princess'. A support song with Saito Kiarara at the center.
- Citation
- ＝LOVE's New Song 'How to Make a Princess' MV Released! A Realistic Support Song for Everyone Working Hard Every Day!! (April 1, 2026), PR Times
- Source
- PR Times
- Date
- April 1, 2026
＝LOVE releases MV for new song 'How to Make a Princess'. A support song with Saito Kiarara at the center.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 05:20
- 🔍 Collected: April 1, 2026 at 01:00
- 🤖 AI Analyzed: April 16, 2026 at 11:20 (370h 19m after Collected)
＝LOVE (Equal Love), the idol group produced by Rino Sashihara, has been achieving viral hits in various aspects, including their song 'Tokubetsu, Shite' released in February last year surpassing 140 million cumulative streams and 2.2 billion total views on TikTok. Furthermore, their new song 'Gekiyaku Chudoku', pre-released in February, saw its Music Video break the 10 million view mark in just 19 days, the fastest for the group, and has exceeded 28 million cumulative streams.
Today, the Music Video for 'How to Make a Princess', a coupling song from their 20th single 'Gekiyaku Chudoku' to be released on April 1st, has been unveiled.
The new song 'How to Make a Princess' features Saito Kiarara in the center and is a realistic support song dedicated to everyone who works hard every day.
The Music Video is set within a storybook narrative. Saito plays the protagonist who longs to be a princess, and the other members secretly strive to help her achieve her dream through her earnest efforts. It's a princess success story.
Highlights include the members' cute LIP scenes, showcasing their expressive faces, and a dance performance in a dollhouse-like room, designed to evoke the image of a princess's room, filled with overflowing cuteness.
＝LOVE is currently holding their 8th-anniversary tour, '＝LOVE 8th ANNIVERSARY PREMIUM TOUR', with the largest attendance in their history. The tour finals are scheduled to be held at Yokohama Stadium in Kanagawa Prefecture on April 18th (Saturday) and 19th (Sunday).
Additionally, a large-scale '＝LOVE STADIUM LIVE' is announced to be held on June 20th (Saturday) and 21st (Sunday) at MUFG Stadium (National Stadium) in Tokyo, expecting to draw approximately 120,000 attendees over two days.
Please continue to pay close attention to the rapidly accelerating momentum of =LOVE.
★New Song 'How to Make a Princess' Music Video
'How to Make a Princess'
Lyrics: Rino Sashihara
Music: Keiya-amazuti-/Hiroto Kikuchi
Arrangement: Hiroto Kikuchi
Sound Director: Takayuki Yamaya (Sony Music)
Recorded by Sony Music Studios Tokyo
[MUSIC VIDEO]
Director: Seito Nakajima (superbly inc.)
Choreographer: CRE8BOY
Producer: Tomoyuki Miike (north river)
Production Producer: Hiroaki Watanabe, Torusier (PARADE Tokyo)
★'Gekiyaku Chudoku' Music Video
'Gekiyaku Chudoku'
Lyrics: Rino Sashihara
Music: Sota Saito
Arrangement: APAZZI
Sound Director: Takayuki Yamaya (Sony Music)
Recorded by Sony Music Studios Tokyo
[MUSIC VIDEO]
Director: Ryohei Shingu (BABEL LABEL)
Choreography: SACO MAKITA
Producer: Tomoyuki Miike, Keiki Tsuchiya (north river)
★'Moratorium' Music Video
'Moratorium'
Lyrics: Rino Sashihara
Music: Katsuhiko Sugiyama・oni
Arrangement: oni
Sound Director: Takayuki Yamaya (Sony Music)
Recorded by Sony Music Studios Tokyo
[MUSIC VIDEO]
Director: Seito Nakajima (superbly inc.)
Choreography: Hiromi Mitsui
Producer: Tomoyuki Miike (north river)
★New Song 'Gekiyaku Chudoku' Now Available for Streaming!
https://equallove.lnk.to/GekiyakuChudoku
[Release Information]
★April 1st Release: ＝LOVE 20th Single 'Gekiyaku Chudoku' Product Details
■Type A
Product Specifications: CD+DVD
Price: 1,800 yen (tax included)
《CD Contents》
1. Gekiyaku Chudoku
2. Moratorium
3. How to Make a Princess
4. Gekiyaku Chudoku -Instrumental-
5. Moratorium -Instrumental-
6. How to Make a Princess -Instrumental-
《DVD Contents》
IkoNoyJoy Grand Thanksgiving Festival 2025 'Today, All 'Secret Stories''
《First Press Limited Edition Bonus》
1 random photo out of 10 types for Type A / Special Present Lottery Application Serial Number
■Type B
Product Specifications: CD+ Blu-ray
Price: 2,200 yen (tax included)
《CD Contents》
1. Gekiyaku Chudoku
2. Moratorium
3. How to Make a Princess
4. Gekiyaku Chudoku -Instrumental-
5. Moratorium -Instrumental-
6. How to Make a Princess -Instrumental-
《Blu-ray Contents》
'8th ANNIVERSARY PREMIUM TOUR' Yamanashi Prefecture @ Fuji-Q Highland Conifer Forest Part 1
〈Songs Included〉
Weekend Citron
Heroines
Secret Story
Shukusai
Norotte Norotte
Junkies
《First Press Limited Edition Bonus》
1 random photo out of 10 types for Type B / Special Present Lottery Application Serial Number
■Type C
Product Specifications: CD+ Blu-ray
Price: 2,200 yen (tax included)
《CD Contents》
1. Gekiyaku Chudoku
2. Moratorium
3. How to Make a Princess
4. Gekiyaku Chudoku -Instrumental-
5. Moratorium -Instrumental-
6. How to Make a Princess -Instrumental-
《Blu-ray Contents》
'8th ANNIVERSARY PREMIUM TOUR' Yamanashi Prefecture @ Fuji-Q Highland Conifer Forest Part 2
〈Songs Included〉
Natsumatope
Natsumatsuri Kounau
Seishun "Subliminal"
866
Sagase Diamond Lily
Zettai Idol Yamenaide
《First Press Limited Edition Bonus》
1 random photo out of 10 types for Type C / Special Present Lottery Application Serial Number
■Type D
Product Specifications: CD+Blu-ray
Price: 2,200 yen (tax included)
《CD Contents》
1. Gekiyaku Chudoku
2. Moratorium
3. How to Make a Princess
4. Gekiyaku Chudoku -Instrumental-
5. Moratorium -Instrumental-
6. How to Make a Princess -Instrumental-
《Blu-ray Contents》
'Kimi wa =LOVE wo Aeru ka!!!'
1. 'Nakanaori Cream Puff' Live Video
2. 'Kimi wa =LOVE wo Aeru ka!!!' January 2025 Broadcast Digest Video
3. 'Zettai Idol Yamenaide' Live Video
4. 'Kimi wa =LOVE wo Aeru ka!!!' February 2025 Broadcast Digest Video
5. 'Youkoso! IkoLove Numa' Live Video
6. 'Kimi wa =LOVE wo Aeru ka!!!' March 2025 Broadcast Digest Video
7. 'Norotte Norotte' Live Video
8. 'Kimi wa =LOVE wo Aeru ka!!!' April 2025 Broadcast Digest Video
《First Press Limited Edition Bonus》
1 random photo out of 10 types for Type D / Special Present Lottery Application Serial Number
■Type E (Limited Production Edition)
LP-size paper jacket specification
Product Specifications: CD
Price: 2,500 yen (tax included)
《CD Contents》
1. Gekiyaku Chudoku
2. Moratorium
3. How to Make a Princess
4. Gekiyaku Chudoku -Instrumental-
5. Moratorium -Instrumental-
6. How to Make a Princess -Instrumental-
《Bonus Contents》
LP-size 20-page photobooklet (includes solo shots of all members) / B2 poster / 1 random photo out of 10 types for Type E / Special Present Lottery Application Serial Number
■Type F (Regular Edition)
Specifications: CD
Price: 1,100 yen (tax included)
《CD Contents》
1. Gekiyaku Chudoku
2. Moratorium
3. How to Make a Princess
4. Gekiyaku Chudoku -Instrumental-
5. Moratorium -Instrumental-
6. How to Make a Princess -Instrumental-
[Concert Information]
★＝LOVE 8th Anniversary Tour '＝LOVE 8th ANNIVERSARY PREMIUM TOUR'
April 18th (Saturday), 19th (Sunday), 2026 at Yokohama Stadium, Kanagawa Prefecture
For details, please visit the official website.
https://equal-love.jp/feature/specialsite_8thconcert
★＝LOVE STADIUM LIVE
■Date & Time: Saturday, June 20th, 2026
Venue: MUFG Stadium (National Stadium), Tokyo
Doors Open 15:00 / Performance Starts 17:00
■Date & Time: Sunday, June 21st, 2026
Venue: MUFG Stadium (National Stadium), Tokyo
Doors Open 15:00 / Performance Starts 17:00
https://equal-love.jp/news/detail/11325
[Profile]
An idol group produced by Rino Sashihara. Made their major debut on September 6, 2017, with their 1st single '＝LOVE' from Sony Music. They have released 19 singles to date, all of which have ranked in the Oricon Weekly Singles Chart Top 10. (Their 6th single 'Zuru yo Zuru ne', 8th single 'Seishun "Subliminal"', 12th single 'Be Selfish', 14th single 'Natsumatope', 15th single 'Last Note shika Shiranai', and 19th single 'Love Song ni Osowareru' all debuted at #1. Their first album 'Zenbu, Naisho.' released in May 2021 also debuted at #1 on the Oricon Weekly Album Chart.)
In February 2025, they released their 18th single 'Tokubetsu, Shite / Koibito Ijou, Suki Miman', setting new personal bests for first-week sales on both the Oricon Weekly Singles Chart and Billboard JAPAN Top Singles Sales. 'Tokubetsu, Shite' has surpassed 140 million cumulative streams and TikTok views exceeding 2.2 billion, generating significant buzz. At the '67th Japan Record Awards', producer Rino Sashihara received the Lyricist Award for this song. Their 19th single 'Love Song ni Osowareru', released in October, recorded their highest first-week sales and ranked #1 on both the Oricon Weekly Singles Chart and Billboard JAPAN Top Singles Sales, with cumulative single shipments exceeding 470,000 copies.
The title track of their 20th single 'Gekiyaku Chudoku', released on April 1st after a pre-release in February 2026, saw its Music Video break the 10 million view mark in just 19 days, the fastest for the group, and has exceeded 28 million cumulative streams.
On April 18th (Saturday) and 19th (Sunday), 2026, they will hold the tour finals of the '＝LOVE 8th Anniversary Tour' at the historically largest venue, Yokohama Stadium in Kanagawa Prefecture. Furthermore, a '＝LOVE STADIUM LIVE' is announced to be held on June 20th (Saturday) and 21st (Sunday) at MUFG Stadium (National Stadium) in Tokyo.
The name ＝LOVE embodies Rino Sashihara's belief: 'Idols must be loved by their fans. And idols must also love their work.'
■Official Website: https://equal-love.jp/
■YouTube: https://www.youtube.com/@equallove_
FAQ
Who is the center for the new song 'How to Make a Princess'?
Saito Kiarara serves as the center.
What kind of song is 'How to Make a Princess'?
It is a realistic support song dedicated to everyone who works hard every day.
When is ＝LOVE's next large-scale live performance?
The ＝LOVE STADIUM LIVE will be held on June 20th (Saturday) and 21st (Sunday), 2026, at MUFG Stadium (National Stadium) in Tokyo.
Please tell me about the contents of the 20th single 'Gekiyaku Chudoku'.
Type A includes the three songs 'Gekiyaku Chudoku', 'Moratorium', and 'How to Make a Princess', their instrumental versions, and video content from 'IkoNoyJoy Grand Thanksgiving Festival 2025'. Other types include different video content.