GW is almost here! For heatstroke prevention increasing from May: Seiban launches 'All-Weather Folding Umbrella' with 100% UV Cut/Light Shielding at direct stores and official website!

Seiban Co., Ltd. will launch an 'All-Weather Folding Umbrella' with 100% UV cut and light shielding on April 23, 2026, targeting elementary students commuting in extreme heat. A cooling back pad for Randosel will also be introduced.
新製品NQ 75/100出典:PR Times

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  • 📰 Published: April 23, 2026 at 19:00
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Seiban Co., Ltd. (Headquarters: Tatsuno City, Hyogo Prefecture; Representative Director and President: Takaaki Izumi; hereinafter 'Seiban') will launch a new 'All-Weather Folding Umbrella' on Thursday, April 23, 2026, at Seiban direct stores and its official website.

School dismissal times are the peak of heat. A completely different world from adults' memories.

According to Japan Meteorological Agency data, based on the annual average temperature from 1991 to 2020, there has been an upward trend exceeding +1°C in recent years, making it a completely different world of heat compared to the summers adults remember.

Furthermore, looking at the estimated dismissal times for elementary school students, it was found that roughly all students go home during the hottest time of the day.

Source: Japan Meteorological Agency website (https://www.data.jma.go.jp/cpdinfo/temp/an_jpn.html)

Grade | Estimated Dismissal Time (Weekdays)
1st Grade | Around 13:30–14:30
2nd Grade | Around 14:00–15:00
3rd–4th Grades | Around 14:30–15:30
5th–6th Grades | Around 15:30–16:30

Emergency transport for heatstroke begins in May! Safety measures are necessary.

According to a survey*1 by the Children and Families Agency, emergency transport due to heatstroke has been occurring from around May in recent years. The number of children transported by ambulance due to heatstroke in 2023 (total from May to September) was 10,384, an increase of 2,180 compared to the previous year, marking the highest in the past five years.

In addition, sudden rain such as guerrilla rainstorms caused by rapid temperature changes accompanying extreme heat is increasing year by year, requiring safety measures.

According to the Ministry of the Environment*2, using a parasol can reduce the heat index (WBGT) by about 1 to 3°C compared to being in the sun.

As a company with the mission of 'realizing the smiles of children and their families worldwide,' Seiban decided to sell the 'All-Weather Folding Umbrella' to protect children from the risks associated with these climate changes.

*1 Source: '[Table 1 Number of Emergency Transport Personnel due to Heatstroke]' (Children and Families Agency)
(https://www.cfa.go.jp/policies/child-safety-actions/cases/netchusho)

*2 Source: 'Promotion of the use of parasols ~ Beware of summer heat stress! ~' (Ministry of the Environment)
(https://www.env.go.jp/press/106813.html)

'All-Weather Folding Umbrella' Overview

Product Name: All-Weather Folding Umbrella
Price: 1,400 yen (1,540 yen including tax)
Colors: 4 colors (Yellow, Mint, Purple, Navy)
Materials: Fabric: Polyester / Ribs: Iron, Glass fiber / Shaft: Iron / Handle: ABS matte
Weight: 261g
Size: Total length (when stored): 27cm / Diameter: 91cm / Rib length: 50cm
Features: A delightful all-weather umbrella usable on sunny and rainy days.
With 100% light shielding and 100% UV cut, it securely blocks strong sunlight.
The back is treated with black coating to firmly guard against UV rays from reflection.
Protects children's delicate skin.

Cooling items useful for heatstroke prevention

According to the Ministry of Health, Labour and Welfare*3, in addition to protecting the head with a parasol as a heatstroke countermeasure, it is also useful to cool the body with an ice pack to avoid body heat accumulation.

Therefore, we will also introduce Seiban's cooling items useful for heatstroke prevention.

*3 Source: '[Preventive actions to avoid heatstroke]' (Ministry of Health, Labour and Welfare)
(https://www.mhlw.go.jp/seisakunitsuite/bunya/kenkou_iryou/kenkou/nettyuu/nettyuu_taisaku/prevent.html)

Product Name: Cooling Back Pad (with lightweight ice pack)
Price: 2,900 yen (3,190 yen including tax)
Colors: 3 colors (Saxe, Pink, Black)
Materials: Outer fabric: 100% Polyester / Mesh: 100% Polyester / Edge tape: 80% Polyester, 20% Cotton / Ice pack: Water, Adjuster, Thickener, Preservative
Features: A back pad with an ice pack developed for Randosels.
Uses water-absorbing and quick-drying COOLMAX® fabric for the part that touches the back.
By placing a frozen dedicated ice pack in the pocket of the back pad, it can be used coolly and comfortably even in summer when the back tends to get stuffy.

Implementation of 'Cooling Back Pad' distribution by local governments as an extreme heat countermeasure

- July 3, 2023: Distributed to all children (approx. 3,800) attending elementary schools in Tatsuno City, Hyogo Prefecture.
Reference URL: https://www.city.tatsuno