Pilates × Body Make Studio LimAlign's 2nd Store Opens in Toyokawa City's Prio II!

Shirai Co., Ltd. (Headquarters: 6-2 Tonya-cho, Toyohashi City, Aichi Prefecture; President: Koichi Shirai), which operates an apparel business headquartered in Toyohashi City, Aichi Prefecture, will pre-open "LimAlign Toyokawa Prio II Store," the second location of its machine Pilates studio "LimAlign," on June 10, 2026. The first store, "LimAlign Toyohashi Maedaminami Store," which opened in 2025, has been used by many customers as a studio combining machine Pilates and semi-personal training under the concept of "aligning from posture." At the new Toyokawa Prio II Store, the concept of "Align × Strengthen," which has been well-received at the first store, will be further evolved. In addition to machine Pilates, a new program called "Body Make Mix," which combines TRX and mat training, will be introduced to support not only posture improvement but also body firming and shaping. ■ Background of the Opening In recent years, attention to machine Pilates has increased due to rising health and beauty awareness. On the other hand, many people are interested in Pilates but have concerns such as high costs making it difficult to continue, high barriers for beginners, difficulty in booking reservations, wanting not just to "align" but also to "firm" and "shape" their bodies, or wanting to relieve lack of exercise but not liking gyms. LimAlign's concept is "You can update your body and mind anytime, from anywhere." It emphasizes small-group lessons that are easy for beginners, program design focused on posture improvement, body shaping combining Pilates and training, affordable pricing, and creating a stylish and comfortable space. The studio aims to be a place that naturally fits into daily life as a "place to align yourself," not a "place to work out hard." ■ Features of LimAlign Toyokawa Prio II Store The Pilates room, centered around reformer machines, will also have TRX and mat spaces. Unlike traditional "Pilates-only" studios, it will offer lessons of the new program "Body Make Mix," which combines machine Pilates and semi-personal training within a single session. By aligning posture and body mechanics through Pilates while firming the body with TRX and bodyweight training, it can address a wide range of goals including posture improvement, body shaping, dieting, relieving lack of exercise, and core strengthening. Due to the small-group lesson format, instructors provide careful support tailored to each individual's physical condition and level, making it safe for exercise beginners or those returning to exercise after a long time. Being located within the "Prio II" commercial facility, it is also easy to visit casually as part of daily errands or after work. ■ LimAlign's 3 Key Points 1. New Sensation Body Make of "Align × Strengthen": Align posture and body mechanics with machine Pilates while efficiently firming up with TRX and mat training. Supports building a supple and well-defined body. 2. Small-Group Lessons Safe for Beginners: Instructors provide direct support tailored to each individual, so even Pilates beginners or those not good at exercise can participate with peace of mind. 3. Studio Design Emphasizing Accessibility: A rich variety of lessons and small-group format provide an environment conducive to continuation according to one's lifestyle. As a store within a commercial facility, it aims to be a studio that can be easily visited in the flow of daily life. ■ About the New Program "Body Make Mix" "Body Make Mix," introduced at the Toyokawa Prio II Store, is a new lesson unique to LimAlign that combines machine Pilates and semi-personal training. It approaches posture, core, and body mechanics using the reformer for machine Pilates. Then, by incorporating TRX and mat training, it efficiently supports firming and muscle strengthening. This program aims for both beautiful posture and a functional body by not just stopping at "aligning" but also incorporating the element of "strengthening." ■ Pre-Opening Campaign A special campaign is available exclusively for those who participate in a free trial session before the pre-opening and then enroll. Early enrollment campaign benefits: Free enrollment fee, free administrative fee, and 2 months of free membership fees. Additional exclusive benefits are also available. [Membership Benefit] A limited-quantity original logo T-shirt (white or navy, sizes S/M/L/XL) will be given as a gift. Reserve your free trial here. Even those new to Pilates or unsure about joining are welcome to experience it. Please make a reservation via the official LINE or official website. ■ Store Information [Facility Name] LimAlign Toyokawa Prio II Store [Address] 1st Floor, Prio II, 3-302 Suwa, Toyokawa City, Aichi Prefecture. 5-minute walk from "Suwacho" Station on the Meitetsu Toyokawa Line. Prio Toyokawa common parking lot available. [Pre-Opening] June 10, 2026 [Operating Company] Shirai Co., Ltd. Company Overview [Company Name] Shirai Co., Ltd. [Headquarters] 6-2 Tonya-cho, Toyohashi City, Aichi Prefecture [President] Koichi Shirai [Business] Manufacturing retail, apparel business, fitness business