Shanti Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director and President: Hitoshi Ida) will launch the "Flex Stand Brush," a hairbrush that can stand upright, under its hair goods brand "Mapepe" on Tuesday, April 28, 2026.

The "Flex Stand Brush" features a "self-standing structure" that allows it to stand upright smoothly, even during busy times or in confined spaces like a dresser, making it easy to pick up instantly when needed. This self-standing hairbrush makes temporary placement smooth while blow-drying or styling.

Furthermore, its charming design blends seamlessly with home interiors, adding a touch of elegance to your dresser area.

The flexible brush surface comfortably conforms to the scalp, gently detangling and loosening knots.

"Standing Hairbrush" Mapepe Flex Stand Brush ¥1,650 (tax included)

Product Features

Self-Standing Structure for Easy Access

The "self-standing structure" allows the brush to stand upright, making it smart and always ready to be picked up instantly. This self-standing hairbrush ensures smooth temporary placement while blow-drying or styling.

When hairbrushes are stored in drawers of washbasins or dressers, the brush surface can get caught, or there might not be a suitable storage space. However, the "Flex Stand Brush" can be placed upright as is, eliminating storage concerns.

Secret of the "Self-Standing Structure"

Gently curved bottom

Commitment to bottom and handle shape for stable self-standing

[Bottom]

Designed with a gentle concave curve to ensure stable standing when the hairbrush is upright.

[Handle]

Features a shape that widens towards the bottom and a gentle curve to maintain balance, achieving both stability and ease of grip.

The "MAPEPE" logo is subtly placed on the bottom.

Individual bristles move independently to conform to the scalp

Flexible brush surface

Each individual bristle moves independently and flexibly, conforming to the contours of the head and the flow of hair.

The curved, large brush surface envelops the head, fitting comfortably and gently massaging the scalp with pleasant elasticity during each brushing stroke.

Wing Shape

Brush surface shaped like angel wings

Gentle Curve

Gentle curve conforming to the roundness of the scalp

Excellent Airflow Structure

Good airflow for hairdryers

The branched brush surface and hollow gaps on the sides provide excellent airflow.

This efficiently delivers hairdryer air, leading to a speedy finish.

As you can dry your hair while allowing air to circulate, it is also recommended when you want to achieve a fluffy hairstyle.

<Product Information>

From left: "Vanilla White," "Creamy Pink," "Milky Purple"

<Product Name> Mapepe Flex Stand Brush

<Price> Each ¥1,650 (tax included)

<Release Date> Nationwide release on Tuesday, April 28, 2026 (some stores already have advance sales)

<Sales Outlets> Primarily variety stores nationwide, as well as some mass retailers and drugstores.

Official HP https://www.chantilly.co.jp/brand/mapepe/

Official Instagram https://www.instagram.com/mapepe.official/

Official Twitter https://twitter.com/MAPEPE_jp

<About Mapepe>

"My day begins with beautiful hair."

Hairbrushes for maintaining healthy hair and hair accessories for beautifully styling hair.

Beautiful hair will surely boost your confidence.

May your day always begin with beautiful hair.

With this wish, Mapepe is a hair goods brand that gently accompanies you every day.

<About Shanti>

A manufacturer that plans, develops, and sells cosmetics, cosmetic tools, nail goods, and hair goods.

Brands include Mapepe, Ducato, Chasty, Astrea V. We provide high-quality products at affordable prices. We develop products with consideration for environmental issues and materials.

<Product Inquiries>

Shanti Co., Ltd.

0120-56-1114 (Mon-Fri 9:00-17:30, excluding holidays and New Year's)

https://www.chantilly.co.jp/contact_form/

Sumitomo Fudosan Kojimachi First Building, 4-2-6 Kojimachi, Chiyoda-ku, Tokyo 102-0083

FACT BOX

  • Source: PR TIMES
  • Category: New Product