Convex Launches "Digima AI Agent," an Industry-Specific AI Supporting Pre-Visit Communication

Convex Co., Ltd. has officially launched "Digima AI Agent," an industry-specific AI designed to support customer communication before their visit. This AI automates dialogue across email, SMS, and LINE, reducing the burden on sales staff and leading to higher quality negotiations, ultimately improving closing rates and customer satisfaction.
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  • 📰 Published: April 23, 2026 at 19:00
  • 🔍 Collected: April 23, 2026 at 10:31
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Convex Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director: Yasumasa Misato; hereinafter "Convex"), which provides "Digima," a sales automation tool specialized for the housing and real estate industry, has officially launched "Digima AI Agent," an industry-specific AI that supports customer communication before their visit.

"Digima AI Agent," which learns each housing company's unique "winning patterns," automatically engages in dialogue with customers across email, SMS, and LINE. This reduces the burden on sales representatives, leads to high-quality negotiations that empathize with customers' true intentions, and supports the improvement of closing rates and customer satisfaction.

■ About "Digima"

"Digima" is a marketing automation tool specialized for the housing and real estate industry.

It visualizes and automates marketing activities, from multi-channel combinations of email, SMS, LINE, and IP phone, up to customer visits and interviews.

■ Background and Purpose

Currently, the number of new housing starts in Japan is on a declining trend, making customer acquisition more difficult for housing companies and increasing the cost of acquiring prospective customers.

Meanwhile, customers are exposed to an overwhelming amount of information through social media like YouTube and Instagram, making it difficult for them to organize their desires such as "what kind of house they want to build" or "which housing company they should choose." Along with this information complexity and difficulty in decision-making, the response rate to phone calls and emails from housing companies is declining. Furthermore, with the spread of iPhone's "Call Screening" function*1, released in the autumn of 2025, calls from unregistered numbers are automatically blocked, making traditional follow-up even more challenging.

As a result, sales representatives spend a lot of time on phone calls and emails, while not having enough time to follow up with highly qualified prospective customers they should be focusing on. Moreover, during customer visits, a significant amount of time is spent on interviewing to understand needs and organize the current situation, often failing to reach the crucial stage of presenting plans or promoting the company's appeal.

■ Features of "Digima AI Agent"

"Digima AI Agent" is an industry-specific AI that supports customer communication before their visit. Through cross-channel dialogue, it elicits customers' true intentions, reduces the burden on sales representatives, leads to high-quality negotiations, and supports the improvement of closing rates and customer satisfaction.

Automated execution of "Pole Position Strategy"*2
"Pole Position Strategy"*2 is a marketing method that establishes a position where a company is nominated as the "one and only" in the customer's mind and market, ahead of competitors.

With "Digima AI Agent," the AI automatically follows up with customers who have shown interest. Before their visit, it not only interviews and organizes customers' conditions and desires regarding housing but also their latent needs and priorities that they themselves may not be aware of. Simultaneously, it makes the company's strengths recognized by customers as "criteria for choosing a home," thereby automatically executing the "Pole Position Strategy."
This reduces interview time during visits and supports the creation of an environment where negotiations can start with high-quality "concrete proposals" that empathize with customers' true intentions.

Patented cross-channel conversational communication across email, SMS, and LINE*3
Communication can be managed and exchanged across three channels: email, SMS, and LINE, all on a single timeline.*3 Even if a customer contacts through a different channel, the AI seamlessly continues the conversation while maintaining past context, enabling natural communication.

Custom design to reproduce "company's winning patterns"
It individually learns the unique strengths, differentiation factors, and countermeasures against competitors that housing companies possess, building a "dedicated model" that reproduces their winning patterns. By reflecting preferred negotiation patterns and past successful closing flows, it is possible to reproduce high-quality customer service.

The purpose of providing "Digima AI Agent" is not merely to replace people. AI is ultimately the "best backstage support" that communicates with customers in an online environment where eye contact and handshakes are not possible, and connects them to sales representatives. By streamlining complex tasks with "Digima AI Agent," an environment is created where sales representatives can concentrate on essential customer service tasks.

■ Comment from Representative Director Yasumasa Misato

The main role in housing sales is, after all, in real-life interactions. Experiences felt with the five senses and human-to-human dialogue lead to final decision-making.
"Digima AI Agent" is an online AI Agent designed to prepare for the best real-life sales interactions. Before the visit, it elicits customers' true intentions and assesses their consideration level.