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Isomaru Suisan Lands in Yamagata Prefecture for the First Time!! "Isomaru Suisan Yamagata Ekimae Store" Opens on July 6 (Mon)!!

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Published Jul 2, 2026 11:00 PM ・ Updated Jul 8, 2026 8:14 PM ・ 8 min read ・ Source: PR TIMES

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Isomaru Suisan Lands in Yamagata Prefecture for the First Time!! "Isomaru Suisan Yamagata Ekimae Store" Opens on July 6 (Mon)!! — Image: PR TIMES

PRIMARY SOURCE PR TIMES View source Distributor: PR TIMES
Published: Jul 2, 2026

SFP Dining Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo, President and Representative Director: Tetsuhito Kimura), which operates numerous restaurants including the seafood izakaya "Isomaru Suisan," will open the Isomaru Suisan Yamagata Ekimae store on July 6 (Mon).

Details

Store: Isomaru Suisan Yamagata Ekimae Store

Opening Date and Time: July 6 (Mon), 4:00 PM

Store Information: Yamagata Ekimae Dai-ni Bldg. 1F, 1-3-1 Kasumi-cho, Yamagata City, Yamagata Prefecture TEL: 023-616-4802

Business Hours: Open 24 hours. July 6 (Mon) 4:00 PM - 11:00 PM, July 7 (Tue) 11:00 AM - 24 hours.

Store Details: https://isomaru.jp/news/3429/

*1: Applies to customers who spend ¥1,000 or more (excluding tax) per person, one drink per person, and present the flyer.

Menu Introduction

[Crab Miso Kora-yaki]

Isomaru's specialty! [Crab Miso Kora-yaki]

¥599 (¥659 incl. tax)

[Hamayaki Set]

The signature dish of Isomaru! [Hamayaki Set]

¥2,499 (¥2,749 incl. tax)

[Funamori (Assorted Sashimi Platter)]

Our top recommendation! [Funamori]

¥2,399 (¥2,639 incl. tax)

[Raw Red Snow Crab Sashimi]

Recommended! [Raw Red Snow Crab Sashimi]

¥1,499 (¥1,649 incl. tax)

[Bite-sized Luxury Overflowing Sushi (with Sea Grapes)]

Popular! [Bite-sized Luxury Overflowing Sushi (with Sea Grapes)]

¥999 (¥1,099 incl. tax)

*Contents may change depending on availability.

*Uses domestic rice.

*Images are for illustrative purposes only.

About Isomaru Suisan

The joy of grilling right in front of you! Our signature Hamayaki!

A seafood izakaya where you can casually experience the fun of a seaside seafood restaurant right in front of the station. Enjoy freshly caught live shellfish from the tank, our most popular Crab Miso Kora-yaki, and other seafood grilled right before your eyes. We also offer fresh sashimi and a variety of side dishes. With a wide selection of rice bowls and set meals, it's a popular spot for female customers too! Some stores offer lunch, delivery, and takeout services.

Isomaru Suisan Official Website: https://isomaru.jp/

Official App for Great Deals

We have released an official app for great deals! As a new member registration bonus, you'll receive not only octopus sausages (5 pieces) but also "Sakiika" (dried squid snacks)! Plus, get a free drink coupon for ranking up!

We look forward to your visit ♪

App Download App Download Official X Official Instagram

(for iPhone) (for Android)

About SFP Dining Co., Ltd.

◆SFP Dining Overview◆

Aiming to be a group of specialty restaurants that enrich Japan with "food."

With the management philosophy of "Relentless pursuit of "dedication" that anticipates trends," we aim to be a group of specialty restaurants that enrich Japan with "food," and we carefully open specialized stores one by one.

In our view, a specialty restaurant is not just about specialized cuisine, but a place where all staff take pride in their cooking and service, and are committed to providing joy and inspiration to our customers.

Our group operates primarily in the Tokyo metropolitan and Kansai regions, with business formats including "Isomaru Suisan," known for its fresh fish and live shellfish; "Omotenashi Toriyoshi" and "Toriyoshi Shoten," focusing on chicken dishes; and "Toritaku," a neighborhood sushi restaurant offering elaborate dishes at affordable prices.

【Company Profile】

Company Name: SFP Dining Co., Ltd.

Headquarters Address: 5-10-18 Higashi-Gotanda, Shinagawa-ku, Tokyo

Representative Director: Tetsuhito Kimura

Business Activities: Operation of restaurants

https://www.createrestaurants.com/business/group/sfp_dining/

FACT BOX

Source: PR TIMES
Category: オープン

AI 圖像理解（模型對圖片的判讀，非新聞原文事實） / AI image understanding / AI 画像理解

模型對圖片的判讀，非新聞原文事實 / Model interpretation of images, not source-article facts / モデルによる画像判読で、ニュース原文の事実ではありません

以下為AI對圖片的理解非新聞原文事實

The images showcase various seafood dishes from Isomaru Suisan, including grilled crab miso, a seafood assortment, a sashimi boat, and snow crab sashimi. The first image is a promotional flyer announcing the opening of the Yamagata Ekimae store on July 6th.

A promotional flyer for Isomaru Suisan's new Yamagata Ekimae store, announcing its grand opening on July 6th at 16:00.
A close-up of a grilled crab miso dish, topped with chopped green onions, cooking on a grill.
An assortment of fresh seafood, including clams, scallops, shrimp, and squid, arranged in a wooden bucket.
A large sashimi boat, featuring various types of sliced fish, shrimp, and other seafood, garnished with lemon and cucumber.
A plate of raw snow crab sashimi, presented with shredded daikon radish, a lemon slice, and wasabi.

Editorial & Verification Standards

The Washin AI News desk structures and reviews this article under the following standards.

Start only from primary sources (official PR, disclosures, wire services)
Numbers and proper nouns machine-checked against the source (number-completeness check)
Company names and tickers verified via registry (Registry/TWSE/Wikidata)
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Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　Jul 2, 2026 11:00 PM — Distributor PR TIMES
Collected　Jul 2, 2026 2:34 PM
AI structured & analyzed　Jul 2, 2026 2:34 PM
Desk-reviewed & published　Jul 2, 2026 11:00 PM

FAQ

What are the key facts in this article?

Where is the primary source?

PR TIMES: https://prtimes.jp/main/html/rd/p/000000083.000177867.html

When was it published?

Jul 2, 2026

Cite this article — HOW TO CITE

Washin AI News Desk“Isomaru Suisan Lands in Yamagata Prefecture for the First Time!! "Isomaru Suisan Yamagata Ekimae Store" Opens on July 6 (Mon)!!”AI News by Washin Village（和心村）, Jul 2, 2026. https://aeo.washinmura.jp/ai/%E6%A0%AA%E5%BC%8F%E4%BC%9A%E7%A4%BE%E3%82%AF%E3%83%AA%E3%82%A8%E3%82%A4%E3%83%88-%E3%83%AC%E3%82%B9%E3%83%88%E3%83%A9%E3%83%B3%E3%83%84-%E3%83%9B%E3%83%BC%E3%83%AB%E3%83%87%E3%82%A3%E3%83%B3%E3%82%B0%E3%82%B9/en/news/2026-07-02-%E7%A3%AF%E4%B8%B8%E6%B0%B4%E7%94%A3%E3%81%8C%E5%B1%B1%E5%BD%A2%E7%9C%8C%E3%81%AB%E5%88%9D%E4%B8%8A%E9%99%B8-7%E6%9C%886%E6%97%A5-%E6%9C%88-%E7%A3%AF%E4%B8%B8%E6%B0%B4%E7%94%A3-%E5%B1%B1%E5%BD%A2%E9%A7%85%E5%89%8D%E5%BA%97-%E3%82%AA%E3%83%BC%E3%83%97%E3%83%B3

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