[First Appearance] Earl Grey specialty store sells popular soft serve ice cream, known for long lines nationwide, for a limited time at Sakurano Department Store Hirosaki's 'Around the Country Taste Tour'!

Japan's first Earl Grey specialty store '&EARL GREY' will open a pop-up shop at Sakurano Department Store Hirosaki from April 10 to 20, 2026. They will sell their viral 'edible milk tea' soft serve and blue butterfly pea soft serve.
イベントNQ 72/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 10, 2026 at 18:49
  • 🔍 Collected: April 11, 2026 at 00:29 (5h 40m after Published)
  • 🤖 AI Analyzed: April 20, 2026 at 00:40 (216h 10m after Collected)
Japan's first Earl Grey specialty store* '&EARL GREY Kobe Main Store (Location: Chuo-ku, Kobe City, Hyogo Prefecture; Operating Company: Catherine House Co., Ltd., Headquarters: Chuo-ku, Kobe City, Hyogo Prefecture; CEO: Mana Takeya)' will sell its popular soft serve ice cream and Hawaiian scones for a limited time from April 10 (Fri) to April 20 (Mon), 2026, at the 'Around the Country Taste Tour' held at Sakurano Department Store Hirosaki in Hirosaki City, Aomori Prefecture.

*As an 'Earl Grey specialty store' in Japan (April 2018, in-house research)

## Rich black tea soft serve with natural bergamot aroma made by an Earl Grey specialty store
To turn delicate black tea into soft serve, a massive amount of tea leaves is required. At &EARL GREY, we remarkably extract dozens of times the normal amount of tea leaves to make it.
The rich black tea soft serve with a natural bergamot aroma is known as 'edible milk tea', and it's so popular that it forms long lines every time at events nationwide!
Please enjoy it together with the sweet and sour framboise meringue.
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Product name: Earl Grey Rich Milk
Price: 648 yen (tax included)
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## Blue soft serve made with the mystical tea Butterfly Pea
A blue soft serve made with Butterfly Pea tea, often called a mystical tea!
We took rich milk soft serve made from raw milk and gave it the refreshing scent of Earl Grey using natural bergamot.

The vibrant blue color comes from anthocyanin, a natural pigment and type of polyphenol with antioxidant properties.
Please enjoy it with the refreshing mint meringue.
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Product name: Butterfly Pea Earl Grey
Price: 648 yen (tax included)
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## Fruit & Cream Cheese Chunky New Sensation Scones Also on Sale