Revealed by Consumer Survey! How Do People Notice New Store Openings and Where Do They Look First? ~Building Web Journeys that Determine the Success of Initial Customer Acquisition~ | Seminar Announcement

Canly Co., Ltd. (Location: Shinagawa-ku, Tokyo; Representatives: Mamoru Tatsumi, Yutaro Akiyama), developer and provider of 'Canly Store Attraction'—a centralized management service for major map platforms like Google Business Profile, Yahoo! Place, and Apple Maps, as well as store attraction media like websites, apps, and SNS—will host an online seminar titled 'Revealed by Consumer Survey! How Do People Notice New Store Openings and Where Do They Look First? ~Building Web Journeys that Determine the Success of Initial Customer Acquisition~' on Thursday, April 16, Friday, April 17, and Monday, April 20, 2026. --- The triggers for discovering a new store opening vary from person to person. Some might find out through an SNS post, some from a flyer in their mailbox, and others might notice construction signs while walking down the street. The problem is what happens next. How well do companies understand the next actions taken by people who think, 'I'm interested in that'? Based on a consumer survey, this seminar will clarify what people search for after learning about a new store opening. From these behavioral realities, we will consider the creation of web journeys that influence the initial rush of customer acquisition. The themes covered in this seminar are as follows: - What are the triggers for discovering a new store opening (SNS, flyers, in town, etc.) - What consumers search for first afterward - How whether information is well-prepared at the end of their search affects their decision to visit This is content we highly encourage marketing and sales promotion managers at companies expanding to multiple stores to attend. ◾️Recommended for: - Those in charge of designing customer acquisition strategies for new store openings - Those who want to lead customers to visit using measures other than flyers - Those who want to review their measures based on consumer behavioral data ◾️Benefits of Participating: - Understand the actual behavior of consumers who discover new stores through data - Organize the thinking behind the Web journeys necessary for an initial rush - Gain perspectives that can be used for both new and existing stores Dates & Times: LIVE Broadcast: Thursday, April 16, 14:00 - 14:40 Recorded Broadcast: Friday, April 17, 14:00 - 14:40 Recorded Broadcast: Monday, April 20 (Note: Remaining schedule truncated in text)