Cambia Launches "Rikei Saiyo Knowledge," a Web Media Specializing in STEM Recruitment

Cambia Inc. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Yuma Koyama) has launched "Rikei Saiyo Knowledge," a web media for HR and recruitment managers at companies engaged in STEM recruitment. It supports both new graduate and mid-career STEM recruitment, providing practical information such as recruitment know-how, market trends, basic knowledge of STEM fields, and approaches to recruitment measures.

■ Background of "Rikei Saiyo Knowledge" Launch

Our company, which operates the STEM job hunting site "Rikei Match," has been addressing challenges such as information scarcity and difficulty in understanding specialized fields in STEM recruitment while supporting new graduate and mid-career recruitment for companies.

STEM recruitment is a field with a wide range of specialized areas and occupations, requiring a deeper understanding compared to general recruitment activities. The content and experience gained vary greatly depending on the major and technical field, and the knowledge and skills required also change depending on the occupation.

Therefore, in STEM recruitment, in addition to recruitment measures such as recruitment public relations, direct recruiting, and interview/selection design, it is crucial to understand specialized fields, subjects studied, research themes, technical areas, and industry/occupation experience, and how to appeal to candidates. For new graduate recruitment, perspectives tailored to each recruitment phase are required, such as students' job hunting schedules and internships, and for mid-career recruitment, reasons for changing jobs and approaches to potential job changers.

On the other hand, information related to STEM recruitment is not always organized in a way that is easy for recruitment managers to use in practice. Especially in manufacturing (manufacturing industry), many STEM fields other than IT, such as mechanical, electrical and electronic, chemical, materials, biology, civil engineering, and architecture, are involved, but recruitment know-how can be difficult to see from the outside.

In fact, HR and recruitment managers engaged in STEM recruitment have expressed the following challenges regarding the difficulty of information gathering:

・Lack of information on STEM recruitment

・Lack of recruitment know-how, especially for manufacturers

・Engineer recruitment articles focus mainly on the IT domain

・Cannot view articles without requesting materials or downloading

・Difficult to gather information casually because sales contacts come after requesting materials

Based on this background, "Rikei Saiyo Knowledge" will openly publish the STEM recruitment knowledge accumulated by our company without requiring material requests or downloads. It will be operated as an information media where companies engaged in STEM recruitment can easily learn online.

■ Organizing STEM Recruitment Knowledge in a Practical Format for Recruitment Managers

"Rikei Saiyo Knowledge" will organize and disseminate the necessary knowledge for STEM recruitment in a format that is easy for recruitment managers to use in practice. The areas covered include both new graduate and mid-career recruitment. It will cover a wide range of themes related to STEM recruitment, such as recruitment strategy, recruitment public relations, direct recruiting, internships, university visits, referrals, and explanations of survey results.

In addition to recruitment know-how, it will also disseminate basic knowledge of STEM itself that is useful in recruitment. In STEM recruitment, there is a lot of information that is difficult for recruitment managers to judge, such as research themes, technical fields, and specialized terms. While it is not necessary to understand everything like an expert, there is a minimum amount of knowledge that should be grasped to have meaningful conversations with job seekers and internal departments.

On the other hand, if one tries to learn all STEM fields professionally, the scope becomes too vast. Therefore, "Rikei Saiyo Knowledge" will not comprehensively explain specialized content, but rather organize and disseminate it in a format that is easy for recruitment managers to use in practice. It aims to be a media that can be utilized at various stages, from content for new recruitment managers to learn the basics to content that experienced STEM recruitment managers can use to improve their measures.

■ Openly Disseminating Accumulated Knowledge

Our company has accumulated knowledge from both job seekers and companies while supporting job hunting for STEM students, graduates, and second new graduates, and STEM recruitment for companies. "Rikei Saiyo Knowledge," launched this time, will disseminate new information as an information media for HR and recruitment managers based on the knowledge accumulated so far.

・Rikei Saiyo Knowledge

https://rikeimatch.com/recruit-knowledge

In addition, we already operate a STEM job hunting media for job seekers, disseminating job hunting know-how, industry/occupation research, career development, and STEM learning.

・Rikei Job Hunting Media

https://rikeimatch.com/contents

What do STEM talents worry about, what information do they seek, and what companies are they interested in? How should companies deliver information and convey their appeal? We will continue to publish articles from the perspective that only our company, which has seen both job seekers and companies, can provide.

Furthermore, "Rikei Saiyo Knowledge" already features over 10 articles at the time of its launch. We will continue to support HR and recruitment managers engaged in STEM recruitment.