Luxury Bottled Tea Brand 'IBUKI bottled tea' Offers Exquisite Japanese Tea Experience. Two Plans, Day and Night, Launched at 'EnCounter by Otonami,' an Adult Hideaway in Nihonbashi.

Luxury bottled tea brand 'IBUKI bottled tea' has partnered with J-CAT Inc., which operates the extraordinary experience service 'Otonami' for adults, to launch two new Japanese tea tasting plans at 'EnCounter by Otonami' in Nihonbashi. These plans offer new ways to enjoy rare tea leaves from Shizuoka Prefecture.
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  • 📰 Published: May 8, 2026 at 00:40
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Kanesu Seicha Co., Ltd. (Headquarters: Shimada City, Shizuoka Prefecture, Representative Director: Koshio Komatsu) has announced the launch of tasting plans that allow guests to experience the world of its bottled tea brand 'IBUKI bottled tea' (https://ibuki-tea.com/), which has a mission to "spread the true value of Japanese tea to the world." These plans are offered within 'Otonami' (https://otonami.jp/), an extraordinary experience service for adults operated by J-CAT Inc. (Headquarters: Minato Ward, Tokyo, Representative Director: Ryu Iikura). The plans will be implemented at the experiential store 'EnCounter by Otonami' in Nihonbashi, Tokyo. For this project, two plans are available: the daytime 'Bottled Tea Pairing' and the nighttime 'Tea Cocktail Pairing.'

What is Bottled Tea?

Using only carefully selected rare teas from Shizuoka Prefecture. Filtered extraction without heat sterilization achieves a deep connoisseurship similar to wine.

Bottled tea is a high-end liquid tea bottled after maximizing the potential of tea leaves through a special manufacturing method. The desire is for people to enjoy the finest quality tea anytime, anywhere, simply by pouring it from the bottle into a glass. This represents a perfected frontier of Japanese tea, born from such a vision.

About the Brand

'IBUKI bottled tea' was launched in November 2022 as a luxury tea brand. It uses only carefully selected regional tea leaves from Shizuoka and is extracted using a special "Filtered Cold Brew Method" that does not involve heat sterilization. Within one year of its brand release, it recorded cumulative sales of over 1,500 bottles. Its mission is to "spread the true value of Japanese tea to the world," passing down accumulated techniques and aspirations to future generations. And to prove the value of Japanese tea to the world.

What is 'Otonami'?

'Otonami' provides extraordinary experiences for adults. It delivers truly valuable Japanese charms as inspiring experiences, allowing guests to savor sophisticated "adult accomplishments" in special settings.

Since its service launch in June 2021, the cumulative number of users has exceeded 100,000, with approximately 550 experience plans developed primarily in Kanto and Kansai regions. In April 2025, 'Otonami Lounge Tokyo' (10F Daimaru Tokyo Store), Otonami's first physical store and a next-generation lifestyle lounge, opened. In January 2026, 'EnCounter by Otonami,' an adult hideaway with a focus on food and experiences, grand opened in Nihonbashi, the city of culture.

Background and Concept

'Kanesu Seicha,' which operates a factory at the foot of Makinohara Plateau, a representative tea producing region of Shizuoka Prefecture. 'IBUKI bottled tea,' the supreme bottled tea, was created under the supervision of Koshio Komatsu, the third-generation master Japanese tea appraiser, one of only 39 in Japan (as of March 2026), using its unique non-heat sterilized "Filtered Cold Brew Method." This project was jointly planned with 'Otonami' to convey the wonderful tea culture of Japan.

This exquisite delicacy, which boasts a brilliant "golden clear" color—the true color of sencha—and a rich aroma, is served at luxury hotels and Michelin-starred restaurants. An Otonami-exclusive special experience plan was created to allow guests to directly savor this tea with explanations from the fourth-generation, Genki Komatsu.

The venue is 'EnCounter by Otonami,' which opened in Nihonbashi in December 2025. Based on the concept of "a place where creators and guests face each other and enjoy learning and conversation," it delivers blissful moments across the counter.

Introduction to the Experience Plans

This time, we have prepared two plans with different timings and themes.

[Daytime Plan] Discovering a New Horizon of Japanese Tea: Bottled Tea Pairing

Photo is for illustrative purposes.

This plan allows guests to enjoy pairing specially selected food with the unique characteristics of 'IBUKI bottled tea,' which condenses umami into a bottle using a special method. While listening to Mr. Komatsu's commentary, which explains the terroir of tea leaves as if it were wine, guests can compare three types of bottled tea, such as "IBUKI," "KOUSHUN," and "NIROKU," with themes changing monthly. This experience directly conveys the message that "tea can be freer."

Contents: 3 types of bottled tea (approx. 90ml each) + pairing food

Price: 7,500 yen (per person, tax included)

Duration: Approximately 60 minutes

Details URL: https://otonami.jp/experiences/encounter-kanes-1tea/

[Nighttime Plan] Immerse Yourself in the New Charm of Japanese Tea: Bottled Tea Cocktail Pairing

Photo is for illustrative purposes.