"Forget Sunscreen." ALLPAIR119 Relaunches Its Lightweight UV Protector on June 18, 2026

Allpair Co., Ltd. (headquartered in Marunouchi, Chiyoda-ku, Tokyo; CEO: Tomomi Serizawa) will relaunch the facial UV protector 'UV FACE PROTECTOR+' from the ALLPAIR119 series on Thursday, June 18, 2026.

'UV FACE PROTECTOR+' has been a long-selling UV care item in the ALLPAIR119 lineup since its initial launch in 2020, undergoing multiple upgrades. Although sales were temporarily suspended due to stock shortages, the company has received numerous requests from customers for its return. In response, and as UV exposure intensifies this summer, the product will be relaunched.

## Background and Market Environment

Since its 2020 launch, 'UV FACE PROTECTOR+' has remained a bestseller in the ALLPAIR119 UV care range. Through continuous improvements, the product has pursued high UV protection (SPF50+/PA++++), a lightweight, non-sticky texture, and a smooth, refined finish.

Despite a temporary sales suspension due to stockouts, the company continued to receive overwhelming customer demand for its return. In response to these requests, and as UV levels rise significantly this summer, 'UV FACE PROTECTOR+' will be relaunched.

In recent years, the domestic sunscreen market has seen growing interest in high-value UV products that combine strong UV protection with moisturizing properties, elegant finishes, and skincare-inspired formulations.

Consumer expectations for sunscreens have evolved beyond mere UV protection. Today’s users seek products with comfortable textures, finishes suitable for makeup application, and daily usability that integrates seamlessly into skincare routines.

'UV FACE PROTECTOR+' returns this summer to meet these modern UV care needs and respond to loyal customers who have long requested its comeback.

*Source: Fuji Keizai, 'Domestic Market Survey of Skincare Cosmetics and Body Care Products' (2025) https://www.fuji-keizai.co.jp/press/detail.html?cid=25065

## Texture of 'UV FACE PROTECTOR+'

The standout feature of 'UV FACE PROTECTOR+' is its exceptional texture.

Upon application, it spreads effortlessly and lightly across the skin, delivering a weightless, non-sticky feel. It adheres closely to the skin while remaining so light you’ll almost forget it’s there, naturally blurring skin imperfections and creating a smooth, refined complexion.

The formulation is designed to achieve a finish that feels like a soft silk veil. At its core, this UV protector offers skincare-inspired sun protection, delivering moisture to the skin during the day with skincare ingredients*, while shielding against UV rays.

*Cherry blossom leaf extract, Lactobacillus/hibiscus flower ferment filtrate, rice bran extract (all moisturizing and skin-conditioning ingredients)

## Product Features

- Luxurious, silk-like finish

Naturally evens out skin texture for a smooth, refined appearance. Offers a comfortable feel without the heaviness or stickiness typical of sunscreens.

- Lightweight, smooth, and easy-to-apply texture

Glides effortlessly onto the skin with a lightweight, silky feel. Designed to seamlessly integrate into daily skincare routines.

- High UV protection: SPF50+/PA++++

A facial UV protector with reliable SPF50+/PA++++ protection, ideal for seasons with intense sunlight.

- Botanical ingredients* for daytime hydration

Formulated with botanical ingredients* such as hibiscus, targeting mature skin. Delivers hydration throughout the day while enhancing softness and smoothness.

*Cherry blossom leaf extract, Lactobacillus/hibiscus flower ferment filtrate, rice bran extract (all moisturizing and skin-conditioning ingredients). *Image is for illustrative purposes.

## Recommended For

- Those seeking a sunscreen with SPF50+/PA++++ protection

- Individuals looking for a lightweight, non-sticky UV care product

- Users who want both UV protection and a beautiful finish

- Those searching for a facial sunscreen that works well under makeup

- Anyone aiming to make UV care a daily skincare habit

## From Online/Salon Sales to In-Store Trial Experience

ALLPAIR products are typically sold through authorized salons and online channels. This time, the company is offering a hands-on trial experience at Yodobashi Camera Multimedia Akiba Store, where customers can directly test the product’s texture and feel.

Experience the lightweight spread and silk-smooth finish of 'UV FACE PROTECTOR+' in person—something difficult to convey online.

## Product Overview

Product Name

ALLPAIR119 UV FACE PROTECTOR+

Capacity

37g

Price

¥8,000 (¥8,800 including tax)

UV Protection Level

SPF50+/PA++++

Release Date

June 18, 2026 (Thursday)

Category

Facial sunscreen / UV protector

Sales Channels

ALLPAIR official online store, Amazon, authorized retailers, etc.

Features

A skincare-inspired UV protector featuring a lightweight, non-sticky texture and a luxurious, silk-like finish. Formulated with classic skincare ingredients. SPF50+/PA++++.

## About ALLPAIR119

ALLPAIR119 does not aim to revive the past, but to explore an unprecedented 'future beauty.' Symbolized by 'Element 119,' it represents a bold challenge into the unknown—merging cutting-edge science with the wisdom of nature to unlock new possibilities in beauty.

Not a fleeting sparkle, but a timeless presence built over time. Every time you look in the mirror, you feel the strength within.

ALLPAIR119 is a premium line that guides you from the unknown into the future.

## Company Overview

Company Name

Allpair Co., Ltd.

Headquarters

Marunouchi Eiraku Building, 1-4-1 Marunouchi, Chiyoda-ku, Tokyo

Representative

CEO Tomomi Serizawa

Business

Planning, development, and sales of inner care and skincare products

Website

https://www.allpair-jp.com/