Alltra to Launch 'Alltruck,' a Large 3-Sided LED Advertising Truck, in Downtown Sendai Starting May 2026
Alltra announced the launch of 'Alltruck,' a large 3-sided LED advertising truck service in downtown Sendai, effective May 2026. The service aims to maximize brand awareness in high-traffic areas.
📋 Article Processing Timeline
- 📰 Published: May 21, 2026 at 20:00
- 🔍 Collected: May 21, 2026 at 11:31
- 🤖 AI Analyzed: May 22, 2026 at 03:00 (15h 28m after Collected)
Alltra (Headquarters: Shinjuku-ku, Tokyo; Representative Director: Teoo Eguchi) will launch 'Alltruck,' a large 3-sided LED advertising truck that operates in downtown Sendai, starting in May 2026.
Alltruck is a large-scale LED advertising truck service that travels through high-traffic areas in central Sendai, such as in front of Sendai Station, Ichibancho, and around commercial facilities.
Equipped with 3-sided LED displays on a 4-ton (8-ton long class) base vehicle, it provides high visibility and impact, supporting corporate awareness advertising, event attracting, and store promotions.
Beyond Digital Advertising
In recent years, while user opportunities to interact with ads have increased with the expansion of the web advertising market, challenges such as ads being 'unseen' or 'hard to recognize' have also grown.
Against this backdrop, Alltruck realizes high awareness in physical space as a 'mobile advertising medium.'
In addition to high visibility through large LED displays, traveling in the heart of Sendai naturally creates advertising exposure to passersby and visitors.
Alltruck Features
■ One of Tohoku's Largest LED Advertising Trucks
Adopting a large 4-ton (8-ton long class) vehicle, it achieves an overwhelming presence even in city centers.
■ Large 3-Sided LED Equipped
Equipped with large LED displays on the sides and rear of the vehicle, allowing visibility from multiple directions.
■ Specialized for Downtown Sendai
Operating mainly in areas with concentrated pedestrian traffic, such as Sendai Station front, Ichibancho, and around commercial facilities.
■ Ideal for Event and Awareness Advertising
Supports a wide range of uses including event announcements, new store openings, brand awareness, and job advertisements.
Main Use Cases
- Event attraction
- Store opening announcements
- New service PR
- Brand awareness measures
- Job advertising
- Commercial facility promotion
Operating Overview
Service Name: Alltruck
Service Site: https://alltruck-sendai.com/
Launch: May 2026
Driving Area: Downtown Sendai
Operating Hours: 11:00 - 17:00
Available Days: Weekdays, Weekends, Holidays
Vehicle Specs: 4-ton base (8-ton long class size), large 3-sided LED equipped
Alltruck is a large-scale LED advertising truck service that travels through high-traffic areas in central Sendai, such as in front of Sendai Station, Ichibancho, and around commercial facilities.
Equipped with 3-sided LED displays on a 4-ton (8-ton long class) base vehicle, it provides high visibility and impact, supporting corporate awareness advertising, event attracting, and store promotions.
Beyond Digital Advertising
In recent years, while user opportunities to interact with ads have increased with the expansion of the web advertising market, challenges such as ads being 'unseen' or 'hard to recognize' have also grown.
Against this backdrop, Alltruck realizes high awareness in physical space as a 'mobile advertising medium.'
In addition to high visibility through large LED displays, traveling in the heart of Sendai naturally creates advertising exposure to passersby and visitors.
Alltruck Features
■ One of Tohoku's Largest LED Advertising Trucks
Adopting a large 4-ton (8-ton long class) vehicle, it achieves an overwhelming presence even in city centers.
■ Large 3-Sided LED Equipped
Equipped with large LED displays on the sides and rear of the vehicle, allowing visibility from multiple directions.
■ Specialized for Downtown Sendai
Operating mainly in areas with concentrated pedestrian traffic, such as Sendai Station front, Ichibancho, and around commercial facilities.
■ Ideal for Event and Awareness Advertising
Supports a wide range of uses including event announcements, new store openings, brand awareness, and job advertisements.
Main Use Cases
- Event attraction
- Store opening announcements
- New service PR
- Brand awareness measures
- Job advertising
- Commercial facility promotion
Operating Overview
Service Name: Alltruck
Service Site: https://alltruck-sendai.com/
Launch: May 2026
Driving Area: Downtown Sendai
Operating Hours: 11:00 - 17:00
Available Days: Weekdays, Weekends, Holidays
Vehicle Specs: 4-ton base (8-ton long class size), large 3-sided LED equipped
FAQ
「オルトラック」とはどのようなサービスですか？
株式会社オルトラが2026年5月より提供を開始する、仙台市中心部を走行する大型3面LED搭載のアドトラック広告サービスです。
オルトラックの主な走行エリアはどこですか？
仙台駅前、一番町、商業施設周辺など、人流が集中するエリアを中心に走行します。
オルトラックの車両の特徴は何ですか？
4tベース（8tロング級サイズ）の大型車両を採用し、側面および後方の3面に大型LEDビジョンを搭載しているため、高い視認性を誇ります。
どのような用途での利用が可能ですか？
イベント集客、新店舗オープン告知、ブランド認知、求人広告、商業施設プロモーションなど幅広い用途に対応しています。
サービスの詳細や問い合わせ先はどこですか？
公式サイト（https://alltruck-sendai.com/）にて詳細を確認でき、問い合わせはメール（adtrack@alltra.jp）で受け付けています。