Matching Apps "with" and "Omiai" Selected for Kochi Prefecture's "Matching App Usage Fee etc. Subsidy Program"
Matching apps "with" and "Omiai," operated by Enito Group, have been selected as eligible apps for Kochi Prefecture's "Matching App Usage Fee etc. Subsidy Program," which launched in April 2026. This program aims to support single individuals in Kochi Prefecture seeking encounters and marriage by subsidizing a portion of the usage fees for IMS-certified matching apps. Enito Group will contribute to creating new opportunities for encounters in the region through this collaboration.
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- 📰 Published: April 24, 2026 at 20:00
- 🔍 Collected: April 24, 2026 at 11:31
- 🤖 AI Analyzed: April 24, 2026 at 12:28 (56 min after Collected)
Enito Group (Representative Director Group CEO: Kazuya Nobe), which oversees the operations of the matching apps "with" and "Omiai," announces that "with" and "Omiai" have been selected as eligible apps for the "Matching App Usage Fee etc. Subsidy Program" launched by Kochi Prefecture in April 2026.
This program aims to support single individuals in Kochi Prefecture who wish to find partners and marry, by subsidizing a portion of the usage fees for matching apps that have received the "Internet-based Dating Service Certification" (commonly known as "IMS Certification").
Matching apps "with" and "Omiai" have, to date, supported many individuals in their search for love and marriage.
"with" primarily provides a platform for serious encounters for people in their 20s through its unique value-matching system, achieving the No. 1 spot in new downloads (※1). "Omiai," on the other hand, offers an authentic encounter experience for those seeking serious relationships with marriage in mind. The combined cumulative membership of "with" and "Omiai" exceeds 25 million (※2), earning strong support from many users.
Furthermore, both apps have obtained the "Internet-based Dating Service Certification" (commonly known as "IMS Certification") from the Non-Profit Organization Marriage Partner Introduction Service Industry Certification Organization, implementing strict safety measures including a 24/7 monitoring system.
Due to the trust and safety derived from strong user support and these safety measures, "with" and "Omiai" have now been selected as eligible apps for this program.
Moving forward, we will continue to support the love and marriage-seeking activities of the people of Kochi Prefecture and many others, contributing to the creation of new encounter opportunities.
※1: Sensor Tower 2024 results, comparison among 5 major matching apps.
※2: As of January 2026.
About Kochi Prefecture's "Matching App Usage Fee etc. Subsidy Program"
■ Eligible for Subsidy
Single individuals who meet all the following requirements on the application date:
・Residents of Kochi Prefecture, aged 20 to 39.
・Those who started using a private matching app with "Internet-based Dating Service Certification" on or after April 1, Reiwa 8 (2026).
※Usage fees paid by points are not eligible.
※If the actual self-payment falls below the approved (decided) subsidy amount due to refunds upon withdrawal from the matching app, it is necessary to promptly report this to the prefecture and return the difference.
■ Subsidy Amount
Maximum subsidy per eligible person: 20,000 yen (amounts less than 1,000 yen are rounded down).
※Applications are possible even if multiple matching apps are used. However, the maximum subsidy amount per eligible person for all app usage fees combined is 20,000 yen.
※Please check Kochi Prefecture's announcement for details.
Reference Materials
【About the Matching App Market】
A survey by the Children and Families Agency (※1) reported that matching apps were the most common place/opportunity (25.1%) for married couples to meet their spouses. As it becomes an era where one in four people get married through matching apps, they are recognized as an important matching platform in society. Furthermore, with the acquisition of third-party certification (IMS certification) (※2) to evaluate quality and reliability, it has become possible to broadcast TV/radio commercials for matching apps that meet certain conditions. This increases opportunities for more people to use them easily, and expectations from various stakeholders are rising.
※1: Children and Families Agency (announced November 18, 2024) From the summary of the final report of the Reiwa 6 (2024) "Survey on Youth Life Design and Encounters" web questionnaire survey.
※2: A certification system for internet-based dating service businesses operated by the Non-Profit Organization Marriage Partner Introduction Service Industry Certification Organization (IMS). It is granted only to matching apps that meet detailed standards such as service content, compliance with relevant laws, and information security measures, and is a mandatory requirement for broadcasting TV/radio commercials. Currently, only 10 companies in Japan have obtained it.
【Enito Group's Trust & Safety Measures】
According to an announcement by the National Police Agency (※3), SNS-based investment and romance scams show no signs of decreasing, and approximately 90% of contact tools at the time of damage are specific SNS. It has been confirmed that perpetrators contact victims through matching apps etc., and then quickly induce them to SNS outside the monitoring of matching app operators to commit fraud.
Enito Group's "Trust & Safety Office," which plays a central role in creating a safe and secure environment for using matching apps, collaborates with the support centers of "with" and "Omiai," utilizing technologies such as AI to identify malicious users.
This program aims to support single individuals in Kochi Prefecture who wish to find partners and marry, by subsidizing a portion of the usage fees for matching apps that have received the "Internet-based Dating Service Certification" (commonly known as "IMS Certification").
Matching apps "with" and "Omiai" have, to date, supported many individuals in their search for love and marriage.
"with" primarily provides a platform for serious encounters for people in their 20s through its unique value-matching system, achieving the No. 1 spot in new downloads (※1). "Omiai," on the other hand, offers an authentic encounter experience for those seeking serious relationships with marriage in mind. The combined cumulative membership of "with" and "Omiai" exceeds 25 million (※2), earning strong support from many users.
Furthermore, both apps have obtained the "Internet-based Dating Service Certification" (commonly known as "IMS Certification") from the Non-Profit Organization Marriage Partner Introduction Service Industry Certification Organization, implementing strict safety measures including a 24/7 monitoring system.
Due to the trust and safety derived from strong user support and these safety measures, "with" and "Omiai" have now been selected as eligible apps for this program.
Moving forward, we will continue to support the love and marriage-seeking activities of the people of Kochi Prefecture and many others, contributing to the creation of new encounter opportunities.
※1: Sensor Tower 2024 results, comparison among 5 major matching apps.
※2: As of January 2026.
About Kochi Prefecture's "Matching App Usage Fee etc. Subsidy Program"
■ Eligible for Subsidy
Single individuals who meet all the following requirements on the application date:
・Residents of Kochi Prefecture, aged 20 to 39.
・Those who started using a private matching app with "Internet-based Dating Service Certification" on or after April 1, Reiwa 8 (2026).
※Usage fees paid by points are not eligible.
※If the actual self-payment falls below the approved (decided) subsidy amount due to refunds upon withdrawal from the matching app, it is necessary to promptly report this to the prefecture and return the difference.
■ Subsidy Amount
Maximum subsidy per eligible person: 20,000 yen (amounts less than 1,000 yen are rounded down).
※Applications are possible even if multiple matching apps are used. However, the maximum subsidy amount per eligible person for all app usage fees combined is 20,000 yen.
※Please check Kochi Prefecture's announcement for details.
Reference Materials
【About the Matching App Market】
A survey by the Children and Families Agency (※1) reported that matching apps were the most common place/opportunity (25.1%) for married couples to meet their spouses. As it becomes an era where one in four people get married through matching apps, they are recognized as an important matching platform in society. Furthermore, with the acquisition of third-party certification (IMS certification) (※2) to evaluate quality and reliability, it has become possible to broadcast TV/radio commercials for matching apps that meet certain conditions. This increases opportunities for more people to use them easily, and expectations from various stakeholders are rising.
※1: Children and Families Agency (announced November 18, 2024) From the summary of the final report of the Reiwa 6 (2024) "Survey on Youth Life Design and Encounters" web questionnaire survey.
※2: A certification system for internet-based dating service businesses operated by the Non-Profit Organization Marriage Partner Introduction Service Industry Certification Organization (IMS). It is granted only to matching apps that meet detailed standards such as service content, compliance with relevant laws, and information security measures, and is a mandatory requirement for broadcasting TV/radio commercials. Currently, only 10 companies in Japan have obtained it.
【Enito Group's Trust & Safety Measures】
According to an announcement by the National Police Agency (※3), SNS-based investment and romance scams show no signs of decreasing, and approximately 90% of contact tools at the time of damage are specific SNS. It has been confirmed that perpetrators contact victims through matching apps etc., and then quickly induce them to SNS outside the monitoring of matching app operators to commit fraud.
Enito Group's "Trust & Safety Office," which plays a central role in creating a safe and secure environment for using matching apps, collaborates with the support centers of "with" and "Omiai," utilizing technologies such as AI to identify malicious users.