Korean Beauty Brand kuoca (クオカ) with a Fine Dining Concept to Exhibit for the First Time at "Perfume Summer Festival curated by ISETAN MEN'S"

kuoca

Intercosmesi Japan Co., Ltd. (Head Office: Shibuya-ku, Tokyo, President: Kenji Mamedata), which develops innovative overseas cosmetic and fragrance brands, is pleased to announce the first exhibition of "kuoca," a beauty brand from Seoul, South Korea, inspired by fine dining, as its general agent in Japan. The event, "Perfume Summer Festival curated by ISETAN MEN'S," will be held at Cosmetics Promotion, 1st Floor, Men's Building, Isetan Shinjuku Store, from Wednesday, July 8 to Tuesday, July 21. During the event, three new fragrances will be released in advance, including "MATCHA LATTE EAU DE PARFUM" and "DARK TEA EAU DE PARFUM," which express the trending tea fragrance with kuoca's unique approach. kuoca offers creative blends that express memories, emotions, and seasonal scenery through scent, much like a dish from a fine dining experience.

| kuoca's First Exhibition at "Perfume Summer Festival curated by ISETAN MEN'S"

"kuoca" is a beauty brand from Seoul, South Korea, derived from the Italian word for "chef." Inspired by the philosophy of fine dining, it pursues a sensory experience without compromise in function, scent, or texture. Instead of mass production, kuoca proposes products meticulously crafted like a dish for the gourmands of the skin. "Scent" is the taste that remains most vividly in memory without being tasted on the tongue. The fragrance collection "PERFUME BLENDS" was born from this idea, encapsulating gastronomic experiences, seasons, temperatures, emotions, and memories in a single drop of scent. This marks kuoca's first participation in the "Perfume Summer Festival curated by ISETAN MEN'S," where three new fragrances will be introduced.

| Transforming the Popular Tea Fragrance into kuoca's "Gourmet Scent" "MATCHA LATTE EAU DE PARFUM"

Tea note fragrances have been gaining attention in recent years. Among them, kuoca proposes a new charm through its unique blends inspired by fine dining sensibilities. "MATCHA LATTE EAU DE PARFUM" is a woody musk scent that harmonizes the slight bitterness of matcha with milky cream notes. It begins with a top note like a softly frothed matcha latte, featuring rich, slightly bitter matcha with a touch of refreshing mint leaves. This is followed by a blend of warm milk cream and delicate jasmine, with sandalwood and musk leaving a deep lingering impression in the base.

MATCHA LATTE EAU DE PARFUM

[Product Information]

Product Name: MATCHA LATTE EAU DE PARFUM

Price: 19,800 yen (tax included)

Volume: 50mL

Release Date: Advance release starts Wednesday, July 8, 2026 / General release scheduled for Wednesday, July 22, 2026

[NOTES]

TOP: BERGAMOT, CLARY SAGE, CARDAMOME, MINT

MIDDLE: LEAF, MILK, MATCHA, GARDENIA

BASE: IONONE, MUSKY, TONKA, VANILLA

| Popular Scent, Now More Luxurious. "DARK TEA EAU DE PARFUM"

The "DARK TEA" scent, which has gained significant popularity in Japan within kuoca's body care category, is now available as an Eau de Parfum. Based on the clear aroma of black tea, it is layered with exotic woody and spicy accents reminiscent of Marrakech, creating a unique tea fragrance by kuoca. The scent evokes dried tea leaves, blended with calming vetiver and gaiac wood. Furthermore, the spice of cardamom and the damp depth of patchouli are added, elevating it to a profound fragrance that stimulates the senses. It offers an experience like a cup of tea that evokes a sense of journey, going beyond a simple "tea scent."

DARK TEA EAU DE PARFUM

[Product Information]

Product Name: DARK TEA EAU DE PARFUM

Price: 19,800 yen (tax included)

Volume: 50mL

Release Date: Advance release starts Wednesday, July 8, 2026 / General release scheduled for Wednesday, July 22, 2026

[NOTES]

TOP: CARDAMOM JUNGLE ESSENCE (TM), CYPRESS, DAVANA, ELEMI

MIDDLE: BLACK TEA, COCONUT WATER, CARROT SEED ESSENCE, ROSE ESSENCE

BASE: PATCHOULI ESSENCE, HAITI VETIVER ESSENCE, CEDARWOOD ESSENCE, GAIAC WOOD ESSENCE, ORCANOX (TM), SANTAMANOL (TM)

| kuoca's First Artist Collaboration Fragrance "MOUNTAIN WITHIN EXTRAIT DE PARFUM"

Inspired by the world of the works of Yoo Young-kuk (유영국), a pioneer of modern Korean abstract art, kuoca's first artist collaboration fragrance has been born. This product is also the brand's first "EXTRAIT DE PARFUM." With a higher concentration of fragrance oils than Eau de Parfum, it offers a richer and more profound scent experience. It opens with the freshness of aldehydes and raspberry, reminiscent of clear, transparent air, followed by the quiet spread of cedarwood and incense smoke. Eventually, orris, evoking a moist earth, emerges, leaving a powerful and serene lingering scent like an inner mountain.

MOUNTAIN WITHIN EXTRAIT DE PARFUM

[Product Information]

Product Name: MOUNTAIN WITHIN EXTRAIT DE PARFUM

Price: 23,000 yen (tax included)

Volume: 50mL

Release Date: Advance release starts Wednesday, July 8, 2026 / General release scheduled for Wednesday, July 22, 2026

[NOTES]

TOP: ALDEHYDES, ELEMI, RASPBERRY, LYCHEE

MIDDLE: INCENSE, LABDANUM ABS, ORRIS, CREAMY COCOA

BASE: CEDAR VIRGINIA, SUBLIMOLIDE, TONKITONE, VANILLA, ORCANOX (TM)

| kuoca "Perfume Summer Festival curated by ISETAN MEN'S" Purchase Benefits

During the event, limited quantity purchase benefits will be available for customers who purchase kuoca products.

First 100 customers to purchase kuoca products

Receive a hand cream sachet (not for sale)

*Scents cannot be chosen.

*Offer ends when supplies run out.

First 30 customers to purchase kuoca perfumes

Receive a fragrance tag

*Scents cannot be chosen.

*Offer ends when supplies run out.

"Perfume Summer Festival curated by ISETAN MEN'S" Event Outline

Event Name: Perfume Summer Festival curated by ISETAN MEN'S

Period: Wednesday, July 8, 2026 - Tuesday, July 28, 2026

Venue: Cosmetics Promotion, 1st Floor, Men's Building, Isetan Shinjuku Store

kuoca

ABOUT kuoca

"kuoca" is a beauty brand from Seongsu-dong, Seoul, derived from the Italian word for "chef."

Inspired by the philosophy of fine dining, it carefully selects precious ingredients such as white truffle.

It pursues a sensory experience without compromise in function, scent, or texture. Relying not on mass production, it delivers products meticulously crafted like a dish for the gourmands of the skin.

[kuoca SNS]

Instagram @kuoca.jp

X @kuoca_japan

[kuoca Retail Information]

◼︎kuoca Japan Official Online Store https://kuoca.jp/

◼︎Intercosmesi Japan Official Online Store

https://www.icjonline.jp/shop

◼︎MOOD or NATURE

Shibuya Scramble Square / 5F +Q Goods Cosmetics

2-24-12 Shibuya, Shibuya-ku, Tokyo Shibuya Scramble Square Shop & Restaurant 5F +Q Goods Cosmetics

Business Hours: 10:00 - 21:00

Phone Number: 03-4221-4280

Other Retailers: SHOP LIST

*Please inquire with each store regarding availability.

[kuoca] LINE Gift

[kuoca] i LUMINE

Company Profile: Intercosmesi Japan Co., Ltd.

Since its establishment in 2007, Intercosmesi Japan has been primarily engaged in the import and sales of Korean cosmetic and fragrance brands, as well as the production of organic cosmetic brands in Italy. Through the discovery of advanced and unique overseas cosmetic/fragrance brands and in-house development, we promote marketing and distribution strategies centered on long-term brand cultivation. Our sales channels extend to various retail partners, including our directly managed store "MOOD or NATURE," department stores, select shops, apparel stores, interior shops, and catalog gift companies.

https://intercosmesi.jp/