Inglewood Launches New Apparel Project 'Prompdo' on ZOZOTOWN Starting May 20, 2026

Inglewood Inc. (Shibuya, Tokyo; President and CEO: Ryusuke Kurokawa), a data solution company dedicated to solving various challenges in the retail industry, will launch its new apparel project 'Prompdo' on Wednesday, May 20, 2026. As the first phase, four new brands will open simultaneously on ZOZOTOWN. The company plans to continue expanding brands that cater to diverse lifestyles.

Background of the Apparel Project Launch Under the mission of 'enriching lives through products,' Inglewood has planned, developed, and sold products across various categories including food, skincare, haircare, apparel, and general goods. In the apparel sector specifically, the company has over 20 years of experience, starting with parallel imports of overseas sneakers and continuing with procurement and wholesale, delivering trend-conscious products to customers.

By consolidating the sales data and brand production expertise cultivated to date, Inglewood is launching 'Prompdo,' a project to develop original apparel brands. Amid the spread of social media and the fragmentation of lifestyles, consumer needs are shifting toward personalized experiences. By focusing on 'ZOZOTOWN,' a platform with overwhelming support as a fashion EC site, the project will offer a new purchasing experience for trend-sensitive users.

Origin of 'Prompdo' The name 'Prompdo' embodies the determination to act as a protagonist (do) in prompting (prompt) a bit of stimulation and sparkle in the daily lives of many through fashion. The logo design features the connection of the ending letters 'p' and 'd' to form an 'infinity (∞)' symbol, expressing the infinite possibilities for the future of fashion. By developing brands in various categories within the realm of clothing—a part of daily life that colors existence most closely—the project aims to support individuals in living vibrant daily lives.

Project Overview 'Prompdo' is an apparel project that develops brands led by influencers active at the forefront of trends and spirited directors, exclusively for ZOZOTOWN. Starting with the opening on May 20, 2026, the project aims to become a multi-brand label loved by many by continuously adding diverse brands regardless of category.

[Brands Opening May 20]

MELSOI: Elevating 'cute' for women into adult designs. Proposing a wardrobe that never forgets excitement by incorporating ribbons and tulle into urban silhouettes.

Olume: Feminine x Casual for women working in the city. Proposing styles that value personal radiance and encourage a forward-looking attitude.

PURR: Joy and relaxation like a cat purring. Roomwear for adult women where playfulness and healing blend together.

SOÉMIN: Fusing Korean sensibility with Tokyo sophistication. A next-generation real-close brand based on the concept of 'Softer Edge,' balancing delicacy and strength.

About Inglewood With the vision of 'Revolutionizing Retail,' Inglewood is a data solution company solving various challenges in the retail industry. Company Name: Inglewood Inc. Location: Shibuya Solasta 13F, 1-21-1 Dogenzaka, Shibuya-ku, Tokyo Established: August 24, 2005 Representative: Ryusuke Kurokawa, President and CEO Business: Providing DX solutions specialized for retail companies URL: https://inglewood.co.jp/