6 AI Use Cases That Change 'How You Sell and Work' Released. Results-Driven Seminar by Practicing Companies to be Held July 29-31 <Part 2>

"We introduced AI." The next challenge many companies face is, "In which operations and how do we produce results?"

Recruitment, marketing, data analysis, internal operations --.

While the use of generative AI is expanding, many workplaces face issues such as "it's not being used as much as expected," "operations haven't changed," and "it's not leading to results." What's important is not just introducing AI, but using it in a way that leads to results in daily operations. You can learn this practical knowledge at the special project 'Case Study Seminar You Can Immediately Imitate' held by Ipros Co., Ltd. at the 'Ipros AI 2026 Summer' event from Wednesday, July 29 to Friday, July 31, 2026.

For details and registration for each seminar (free): [Link]

This project is a special initiative that plans to release information in five installments. This time, as the second installment, we are releasing six lectures that provide insight into the forefront of AI use cases that change how you sell and work.

We will introduce AI use cases being implemented in various business areas, including recruitment reform through AI interviews, SNS campaign utilization, data analysis efficiency, email marketing, customer touchpoint enhancement, and internal operational efficiency. Based on the knowledge and success stories cultivated in the field by each company, we will explain in an easy-to-understand 20-minute format the specific initiatives that lead to business improvement and results.

Seminar Overview

Case Study Seminar You Can Immediately Imitate

Date & Time: Wednesday, July 29, 2026 - Friday, July 31, 2026

Venue: Ariake GYM-EX, Special Seminar Venue within the venue

[ Seminar Detail Page ]: https://ex.ipros.jp/expo/iprosai/seminar/case-study-seminar/

Seminar Program

Don't Rely Only on the 'Interviewer's Intuition.' The Era of Hiring the Best Talent with AI Interviews

▼ Friday, July 31, 11:20 - 11:40

Hayate Yoshino / Leberages Co., Ltd.

Product Manager, NALYSYS AI Interview

As competition for hiring intensifies and labor shortages persist, how will AI interviews change recruitment activities? Based on cases of companies that have introduced it in Japan and changes on the ground, we will explain a new approach to recruitment that doesn't rely solely on the 'interviewer's intuition.'

Game Immersion x SNS Virality is Key! Revealing Success Stories of Amplifying Purchases through Campaigns

▼ Thursday, July 30, 13:05 - 13:25

Masato Sato / Smart Share Co., Ltd.

Manager, Partner Produce Department

Based on a track record of supporting over 30,000 campaigns, we will introduce the latest promotion cases combining 'SNS virality' and 'game experience.' We will explain initiatives that led not only to increased brand awareness but also to increased word-of-mouth and purchase promotion.

You Can Quit That Excel Analysis! Revealing AI Utilization Methods to Achieve 'Data Analysis for Everyone'

▼ Thursday, July 30, 15:25 - 15:45

Tomoya Fujishima / Srush Co., Ltd.

Deputy General Manager, DPO Sales Department, Data Analysis Support Business Headquarters

How can we change workplaces overwhelmed by CSV aggregation and Excel work? We will introduce methods and practical cases for breaking away from siloed analysis operations by utilizing the data analysis AI agent 'Srush AI.'

Why Email Marketing Now? Practical Cases that Produce Results and Next-Generation Operational Techniques Using AI to Solve 'Can't Write/Can't Improve'

▼ Wednesday, July 29, 12:30 - 12:50

Shota Irie / Synergy Marketing Co., Ltd.

Marketing Group, Cloud Business Division

We will introduce the concept of results-driven email marketing and AI-powered content creation and improvement methods. We will explain key points for efficient operation, along with actual success stories.

See the Brand Logo Before Opening the Email! What is 'BIMI,' the Latest Email Marketing Method Being Adopted by Major Companies that Changes Open Rates?

▼ Wednesday, July 29, 10:45 - 11:05

Yuma Tanaka / WOW WORLD Co., Ltd.

Digital CRM Strategy Leader, Sales Department 2

We will explain 'BIMI,' an email authentication technology being adopted by major companies, and the latest email measures that lead to improved open rates, enhanced brand recognition, and phishing countermeasures, along with implementation examples.

Workflow Tools Didn't Make Things Easier? How to Eliminate 'Searching, Copying, Checking' with AI

▼ Wednesday, July 29, 14:15 - 14:35

Akihiro Iryo / kickflow Co., Ltd.

SaaS Evangelist

Even after introducing workflow tools, the tasks of 'searching, copying, and checking' remain. We will introduce the latest work efficiency methods on how AI can solve these structural challenges.

For details and registration for each seminar (free): [Link]

Highlights of These Lectures

◎ Wide range of use cases from recruitment, sales, marketing to back office

Learn about AI use cases in various business areas such as AI interviews, email marketing, data analysis, and workflow improvement.

◎ Focus on 'How to Use After Introduction'

Go beyond just introducing AI tools; provide practical know-how for embedding them in the workplace and connecting them to results.

◎ Actual support cases and success stories revealed

Based on knowledge gained from customer support and in-house practice, each company will explain specific examples that led to results.

◎ Practical seminars you can learn in 20 minutes

Even busy business professionals can learn the key points in a short time and gain insights to take back to their companies.

Recommended for:

Those who have introduced AI but face challenges in workplace utilization

Those working on improving recruitment, sales, and marketing operations

Those who want to streamline data analysis and back-office operations

Those who want to know about cases of achieving results through AI utilization

Those who want to refer to practical initiatives of other companies

About 'Ipros AI 2026 Summer'

This is a large-scale event that collectively refers to two exhibitions: '1st AI/DX Management Challenge Solution Expo' and '2nd AI/DX Sales & Marketing Expo,' positioned as 'an exhibition where you can find AI you can use from tomorrow.'

The venue will feature numerous latest solutions that help solve corporate challenges, including AI agents, generative AI, sales DX, operational efficiency, and data utilization.

In addition to specialized seminars by industry-leading experts and advanced companies, there will also be many case study seminars by exhibiting companies. It will be held as a place to learn practical knowledge, from the concept of AI introduction to on-site implementation and results creation.

Event Overview

Exhibition Name

<Ipros AI 2026 Summer>

1st AI/DX Management Challenge Solution Expo

2nd AI/DX Sales & Marketing Expo

Special Zone: Physical AI / Robot Zone

Concurrent Events

Seminars by leading industry lecturers, case study seminars by exhibitors

Period

Wednesday, July 29, 2026 - Friday, July 31, 2026

Participation Method

Pre-registration required (Admission: Free)

Venue

Ariake GYM-EX (2 stations from Tokyo Big Sight Station)

Address

1-10-1 Ariake, Koto-ku, Tokyo

Organizer

Ipros Co., Ltd.

Exhibited Products

- AI/DX Management Challenge Solution Expo

Management AI, budget/performance management tools, business process analysis/BPR support, BI tools, recruitment matching/screening, financial analysis, DX promotion implementation support, etc.

- AI/DX Sales & Marketing Expo