From Screen to Field: Soralom's Kyohei Matsushita Explains 'Physical AI'—The Next Frontier After Generative AI
Ipros Co., Ltd. will host a special lecture by Kyohei Matsushita of Soralom Inc. at the 'Ipros AI 2026 Summer' exhibition on July 30, 2026. Focusing on 'Physical AI,' the session will explore how AI can act as the 'hands and feet' in manufacturing and logistics to combat labor shortages through automation and real-world implementation.
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Ipros Co., Ltd. is pleased to announce a special lecture by Kyohei Matsushita, Technology Evangelist at Soralom Inc., to be held on Thursday, July 30, 2026, during the 'Ipros AI 2026 Summer' exhibition.
Against the backdrop of a worsening labor shortage, 'Physical AI'—the use of AI as the 'hands and feet' of the physical world—is set to revolutionize automation in manufacturing and logistics. Mr. Matsushita, a specialist with over 800 speaking engagements, will decode the essence of this technology from scratch, showcasing the latest domestic and international case studies.
■ Background: Why 'Physical AI' Now?
Until now, the use of generative AI has centered on white-collar efficiency, such as text generation and meeting transcription. However, with Japan facing a sharp decline in the working-age population, the urgent need has shifted to AI application in physical spaces (the field).
Physical AI is a system where data from sensors (eyes) is processed by AI (brain) and transmitted via communication (nerves) to move robots or equipment (hands and feet). This concept has evolved into a vital 'survival strategy' for maintaining operations.
In this lecture, Mr. Matsushita will share practical, field-oriented case studies that enable executives and site managers to understand their next steps, even without specialized technical knowledge.
■ Highlights of the Lecture
- AI Gaining 'Hands and Feet': An easy-to-understand explanation of the AI that moves the real world.
- Understanding Physical AI from Scratch: Demystifying IoT and AI for non-experts.
- Turning Field Data into Profit: Exploring the potential of unmanned automation to turn labor shortages into opportunities.
■ Seminar Details
Theme: AI Becomes Hands and Feet. Physical AI Explained from Scratch.
Speaker: Kyohei Matsushita (Technology Evangelist, Soralom Inc.)
Date: Thursday, July 30, 2026, 9:30–10:20
Venue: Ariake GYM-EX, Hall A
■ About Ipros AI 2026 Summer
A large-scale event themed 'Finding AI You Can Use Tomorrow.' It features the newly established 'Physical AI/Robot Zone,' where attendees can experience how AI operates in the physical world through actual machinery.
Duration: Wednesday, July 29 – Friday, July 31, 2026
Venue: Ariake GYM-EX (Tokyo)
Organizer: Ipros Co., Ltd.
Against the backdrop of a worsening labor shortage, 'Physical AI'—the use of AI as the 'hands and feet' of the physical world—is set to revolutionize automation in manufacturing and logistics. Mr. Matsushita, a specialist with over 800 speaking engagements, will decode the essence of this technology from scratch, showcasing the latest domestic and international case studies.
■ Background: Why 'Physical AI' Now?
Until now, the use of generative AI has centered on white-collar efficiency, such as text generation and meeting transcription. However, with Japan facing a sharp decline in the working-age population, the urgent need has shifted to AI application in physical spaces (the field).
Physical AI is a system where data from sensors (eyes) is processed by AI (brain) and transmitted via communication (nerves) to move robots or equipment (hands and feet). This concept has evolved into a vital 'survival strategy' for maintaining operations.
In this lecture, Mr. Matsushita will share practical, field-oriented case studies that enable executives and site managers to understand their next steps, even without specialized technical knowledge.
■ Highlights of the Lecture
- AI Gaining 'Hands and Feet': An easy-to-understand explanation of the AI that moves the real world.
- Understanding Physical AI from Scratch: Demystifying IoT and AI for non-experts.
- Turning Field Data into Profit: Exploring the potential of unmanned automation to turn labor shortages into opportunities.
■ Seminar Details
Theme: AI Becomes Hands and Feet. Physical AI Explained from Scratch.
Speaker: Kyohei Matsushita (Technology Evangelist, Soralom Inc.)
Date: Thursday, July 30, 2026, 9:30–10:20
Venue: Ariake GYM-EX, Hall A
■ About Ipros AI 2026 Summer
A large-scale event themed 'Finding AI You Can Use Tomorrow.' It features the newly established 'Physical AI/Robot Zone,' where attendees can experience how AI operates in the physical world through actual machinery.
Duration: Wednesday, July 29 – Friday, July 31, 2026
Venue: Ariake GYM-EX (Tokyo)
Organizer: Ipros Co., Ltd.
FAQ
What will Kyohei Matsushita from Soralom discuss at Ipros AI 2026 Summer on July 30, 2026?
Kyohei Matsushita will discuss 'Physical AI' and its role in automation for manufacturing and logistics.
Which company is hosting the special lecture featuring Soralom's Kyohei Matsushita on July 30, 2026?
Ipros Co., Ltd. is hosting the special lecture at the 'Ipros AI 2026 Summer' exhibition.
What is the name of the event where 'Physical AI' will be presented by Soralom on July 30, 2026?
The event is called 'Ipros AI 2026 Summer' and will take place on July 30, 2026.
How does Soralom's Kyohei Matsushita define 'Physical AI' in the context of Ipros AI 2026 Summer?
Kyohei Matsushita defines 'Physical AI' as AI acting as 'hands and feet' in real-world industrial applications.
What problem does 'Physical AI' aim to solve according to Soralom's presentation at Ipros on July 30, 2026?
'Physical AI' aims to combat labor shortages through automation in manufacturing and logistics industries.