Tomoyuki Masubuchi, 30-Year Recruitment Consultant and 18-Year Executive, Launches Solo Venture Attract Corporation

Attract Corporation, Ltd. (Headquarters: Yokohama, Kanagawa; Representative Director: Tomoyuki Masubuchi, hereinafter "Attract") announces the start of business operations in July 2026.

Masubuchi, after building a track record at the Recruit Group, founded Jump Inc. in 2008 and has supported approximately 600 companies—mainly large and growing enterprises—with their hiring needs. Drawing on 30 years of recruitment consulting experience, including 18 years as a business leader, he has chosen the path of a "solo entrepreneur"—intentionally operating without an organizational structure—as the culmination of his career.

He presents a new model of consulting where he personally engages with every single project.

Background of Attract’s Establishment

Today’s recruitment market is flooded with buzzwords and fragmented data, causing hiring and HR teams to get lost in a maze of partial optimizations. Furthermore, the advancement of generative AI is redefining what work humans should perform. The source of competitive advantage in hiring is shifting from "conditions"—such as skills and salary figures—to "meaning," where success depends on alignment between an organization’s context and an individual’s aspirations, such as "Why do I work at this company?" At this turning point, what is needed is a specialist who can connect the future envisioned by management with the realities of the hiring frontline through a coherent strategy.

Attract Corporation was established precisely to support companies in evolving into "Attract Companies"—organizations that naturally draw in top talent and ideal customers and continue to be chosen—true to the company name derived from "Attract."

Masubuchi will lead from the front, dedicating all the insights accumulated over his career to solving clients’ challenges. He will also strengthen his content outreach through platforms such as YouTube and note.

Services Offered

- Recruitment & Organizational Consulting - Design and execution support for recruitment strategies - Diagnosis and recommendations for current hiring activities (Recruitment Checkup) - Design of organizational and recruitment portfolios - Advisory for executives and HR leaders - Training for hiring teams and interviewers - Leadership of employer branding projects

- Support for HR Service Providers - Support for developing and expanding recruitment support services and products - Training and coaching to strengthen solution sales and sales management - Support for launching recruitment consulting businesses

Service models include long-term partnership, project-based, training, and individual coaching. The firm’s strength lies in designing holistic and structural approaches to ideal recruitment and organizational development from a management perspective—avoiding narrow viewpoints such as "only new graduates" or "only engineers."

Founder Profile

Tomoyuki Masubuchi

Representative Director, Attract Corporation, Ltd.

Architect of Management & Recruitment

Joined a Recruit Group agency as a new graduate in 1996 and won MVP five times among approximately 1,200 employees. In 2008, founded Jump Inc., a "pure recruitment consulting firm" that does not engage in media sales, staffing, or RPO, supporting around 600 companies cumulatively. Developed Japan’s first recruitment strategy framework, "STRUCT," and founded the open enrollment program "STRUCT ACADEMY." In 2026, launched Attract Corporation as a solo entrepreneur, marking the culmination of his career.

Company Overview: Attract Corporation, Ltd.

- Establishment: May 2026 - Location: 3F, Shin-Yokohama Arena-dori Building, 3-7-7 Shin-Yokohama, Kohoku-ku, Yokohama, Kanagawa - Representative: Representative Director Tomoyuki Masubuchi - Business Scope: Recruitment & organizational consulting, support for HR service providers - URL: https://attrax.jp/