Long-Established News Site "Newsoku," Ranked #1 in Search for 15 Years, Launches App. A New News Experience of "Read x Discuss x Post" Begins

Atto Net Inc. (Location: Chiyoda-ku, Tokyo; Representative Director and President: Hiroko Fukushima) officially released "Newsoku+", the smartphone app version of the news media "Newsoku," which has been popular for 15 years since its launch in 2011, for iOS and Android on Thursday, April 30, 2026.

■ From "Just Reading" to a "Participatory" News Experience
"Newsoku" is a long-established news portal that has maintained the #1 search ranking for the keyword "Newsoku" since 2011. While boasting over 320 million cumulative PVs and over 120,000 cumulative articles, smartphone users had expressed the following concerns:
・Too many ads on linked sites
・Poor operability on browsers
・Want to read more easily
"Newsoku+" was developed in response to these user voices. In addition to being available immediately without registration and completely free, users can fully utilize community features such as likes, comments, and article posting.
*For search results with the keyword "Newsoku" (2011 - present)

■ Main Features of "Newsoku+"
1. No troublesome registration, start in 0 seconds
Users can browse articles, like, and comment immediately after installation, even as a guest. We eliminated the barrier of membership registration, pursuing the ease of accessing news the moment the thought arises. If registered with an email address, data can be transferred even after changing devices.
2. Your personalized news feed
AI learns browsing and reaction history to prioritize articles that match your interests. The more you use it, the more personalized your feed becomes, fostering "your own news experience."
3. Share opinions with everyone's comments and reactions
Equipped with comment functions for each article, likes and reactions, and user-to-user posting functions. It evolves the news experience from "just reading" to a "place for discussion," reproducing the community culture of Newsoku, cultivated over 15 years, on the app.
4. Pursuing smooth reading to the utmost
Significantly reduced screen-obstructing ads and comfortable reading of long articles with a smartphone-optimized UI. It also supports light/dark theme switching, allowing for stress-free enjoyment regardless of time or environment.

■ Comparison with the Web Version
"Newsoku+" was redesigned to be more comfortable to enjoy on smartphones.
Previously, the browser version had issues such as glaring screens at night, small text, and numerous ads on linked sites, causing stress when reading on smartphones. The app version supports light/dark mode switching, a smartphone-optimized, easy-to-read UI, allowing comfortable reading of long articles. Screen-obstructing ads have also been significantly reduced, enhancing immersion in articles.
Furthermore, posting/commenting functions and bookmarking functions, which were not available in the browser version, are now standard in the app. The news experience, which was "just reading," expands into proactive actions such as "discussing," "saving," and "sharing." In addition, AI learns interests from usage history and automatically displays recommended articles in the feed. Users can quickly access valuable information without the hassle of searching through lists.
We have optimized the reliability and article assets of "Newsoku," accumulated over 15 years, for the smartphone era user experience. That is "Newsoku+".

■ Voices from early users
Early users who used the app prior to its release have reported many instances of their daily news experience changing.
It is well-received for being able to open with one tap from the home screen icon, allowing quick reading during commutes or breaks. Users appreciate that the hassle of launching a browser and searching from bookmarks has been eliminated, making news much more accessible (Mr./Ms. Yakisoba Oshi). Many users who previously "just read" have also started actively participating through the posting and comment functions, realizing the joy of expressing their opinions (Mr./Ms. Romusen 😶).
In terms of comfort, it is highly rated, with users reporting increased concentration on articles and stress-free reading due to the significant reduction of screen-obstructing ads (Mr./Ms. Fuwari Naname). Furthermore, the ability to efficiently track only articles that match one's interests through category filtering and AI personalization has gained particularly strong support from users who aim to gather information (Mr./Ms. Yamashiro Node).
"Ease of use," "joy of participation," "comfort," and "efficiency" — the Newsoku+ app updates the user's news experience based on these four values.
It was developed based on numerous opinions and operational feedback from users who have long used the web version of "Newsoku." The frank voices rooted in daily usability...