Prepare Before the Heat: "Daijoubu" Cooling Care with 100% Naturally Derived Ingredients, Safe for the Whole Family, Newly Released

Japan's summers are setting new records for scorching days year after year. Instead of counteracting this heat with strong stimuli, we propose an option that "gently supports" your skin.

Takakura Shin Sangyo Co., Ltd. (Minato-ku, Tokyo) will launch a cooling care series formulated with 100% naturally derived ingredients on Monday, May 11, 2026.

Achieving a gentle cooling sensation with peppermint-derived menthol and natural essential oils, without relying on large amounts of alcohol or synthetic coolants. Furthermore, it contains plant extracts native to Australia to moisturize and condition summer skin.

Cooling Shower Gel Body & Hair (Lemon Mint) 200mL, Tax Included 2,200 yen / Cooling Body Mist (Lemon Mint / Lavender Mint) 100mL, Tax Included 2,090 yen

[Product Names, Volumes, Prices Including Tax]

・Cooling Shower Gel Body & Hair (Lemon Mint) 200mL, Tax Included 2,200 yen

・Cooling Body Mist (Lemon Mint / Lavender Mint) 100mL, Tax Included 2,090 yen

[Launch Date] Monday, May 11, 2026: Scheduled to be launched on Takakura Shin Sangyo official online shop

Development Background No need for harsh stimuli. For scorching summer skin, a "daijoubu" (safe/okay) coolness with the power of nature.

Japan's summers continue to break all-time temperature records year after year. The development of this series began with the desire to have "items that can make us feel even a little more comfortable and refreshed" amidst the intense heat that saps our energy just by going outside. What we aimed for was not just coldness, but a "pleasant coolness" that prioritizes gentleness on the skin.

Pursuing "low-alcohol design" cooling that doesn't rely on alcohol evaporation Many common cool-type products utilize the rapid cooling sensation caused by the evaporation of alcohol. However, concerns about strong irritation and dryness have also been raised.

This series addresses these issues, and was developed with the aim of a new cooling care that "cools while conditioning the skin, without irritation."

Designed with priority on consideration for irritation and dryness, it achieves a gentle cooling sensation with peppermint-derived menthol and natural essential oils, without relying on alcohol evaporation. Furthermore, it contains Australian super fruit extracts, including Kakadu Plum, which gently condition skin that is prone to exposure to harsh summer external environments.

100% naturally derived ingredients, low-alcohol design. Not just cooling, but cooling while conditioning. That is the cooling care of "daijoubu" products.

Reasons why it's "daijoubu" "Daijoubu" by not using certain ingredients Excluding ingredients unnecessary for the skin, such as mineral oil, synthetic fragrances, and synthetic preservatives. Furthermore, we pursued a "low-alcohol design" to achieve a gentle cooling sensation with naturally derived ingredients.

* No synthetic coolants * No synthetic fragrances * No synthetic colorants * No silicone oil * No mineral oil * No synthetic preservatives * No large amounts of alcohol (ethanol) *Cooling Shower Gel is alcohol-free.

"Daijoubu" because it uses certain ingredients ① Plant-derived menthol and natural essential oils Designed a gentle cooling sensation by combining peppermint-derived menthol and natural essential oils. Enjoy natural coolness with a formula that considers skin burden without relying on the volatility of alcohol.

② Australian native natural fruit extracts Luxuriously formulated with plant extracts native to Australia. Gently conditions skin stress caused by sunlight.

③ Natural herbs Contains "Lemon Myrtle" and "Green Tea Leaf Extract*". Freshly conditions sweat odors that become bothersome with age, and the pleasant scent of essential oils refreshes the mind and body, which tend to be disturbed by the heat. *Green Tea Leaf Extract is only in the shower gel.

Product Overview ◆ Cooling Shower Gel Body & Hair (Lemon Mint) Refreshingly cares with alcohol-free, naturally derived cooling ingredients! For cooling down the entire body, from hair to skin

* Volume: 200mL * Price: 2,200 yen (tax included)

A W-mint design combining peppermint essential oil and spearmint essential oil, a 100% naturally derived refreshing blend that combines peppermint-derived menthol and lemon myrtle oil.

Gentle cleansing ingredients derived from palm oil thoroughly remove sweat and stickiness unique to summer. It can be used all over the body, from hair to skin, washing it to a moist and smooth finish, and bringing a pleasant coolness to the skin after showering.

◆ Cooling Body Mist (Lemon Mint / Lavender Mint) Natural cooling spray with a low-alcohol design One spray envelops you in "cool breeze," instantly resetting & caring for summer skin!

* Volume: 100mL * Price: 2,090 yen (tax included)

Peppermint essential oil and spearmint