Japan Marketing Academy Announces 6 Nominees for the '2026 Marketing Book of the Year'
Key facts
- Japan Marketing Academy Announces 6 Nominees for the '2026 Marketing Book of the Year'
- The Japan Marketing Academy has announced the 6 nominees for the 9th 'Marketing Book of the Year 2026'. Selected by member vote from marketing-related books published in the 2025 fiscal year. The winner will be announced at the conference in October.
- Source: PR Times
- Date: June 10, 2026
Direct answer
The Japan Marketing Academy has announced the 6 nominees for the 9th 'Marketing Book of the Year 2026'. Selected by member vote from marketing-related books published in the 2025 fiscal year. The winner will be announced at the conference in October.
- Citation
- Japan Marketing Academy Announces 6 Nominees for the '2026 Marketing Book of the Year' (June 10, 2026), PR Times
- Source
- PR Times
- Date
- June 10, 2026
The Japan Marketing Academy has announced the 6 nominees for the 9th 'Marketing Book of the Year 2026'. Selected by member vote from marketing-related books published in the 2025 fiscal year. The winner will be announced at the conference in October.
📋 Article Processing Timeline
- 📰 Published: June 10, 2026 at 11:00
- 🔍 Collected: June 10, 2026 at 11:33 (33 min after Published)
- 🤖 AI Analyzed: June 10, 2026 at 12:20 (46 min after Collected)
Members of the Japan Marketing Academy, comprising over 3,000 researchers and practitioners with deep expertise in marketing, cast their votes.
The first round of voting targeted original marketing-related books (including textbooks, excluding translations) published in Japan between April 1, 2025, and March 31, 2026. The top six books by vote count were selected as nominees.
In the second round of voting, academy members will vote on the nominees to determine the 'Marketing Book of the Year 2026'. The results and the awards ceremony (for the Grand Prize and Runners-up, i.e., Best 3) will be held at the Marketing Conference scheduled for October 25, 2026 (Sunday).
The six nominated works are as follows:
- 'Sustainable Marketing: Consumer Behavior and Market Response in the SDGs Era' (Edited by Takaho Ueda, Saori Kanno, Yoshihisa Kaneko, Reo Fukuda; Yuhikaku, Nov 2025)
- 'Dialogue and Innovation: Design Behavior and Market Creation through Dialogue' (Author: Akimitsu Hirota; Chuo Keizai-sha, Oct 2025)
- 'Regional Revitalization Marketing and SDGs' (Edited by Yukiko Yamaguchi, Keisuke Suyama, Junji Nishimura, Hiroshi Tanaka; Chuo Keizai-sha, Mar 2026)
- 'Consumer Behavior in the Digital Economy: Emergence of New Consumption and Marketing Response' (Edited by Yukihiro Aoki, Takuya Nomura; Yuhikaku, Feb 2026)
- 'Consumer "Happiness" in Brand Communities: Can "Having Peers" Make People and Companies "Happy"?' (Author: Yu Matsubara; Chikura Shobo, Dec 2025)
- 'Marketing for the Turbulent Era' (Authors: Kenichiro Kuroiwa, Masaharu Suzuki, Keiko Kawamata; Doyukan, Feb 2026)
FAQ
What are the eligibility criteria for the 'Japan Marketing Book Award 2026'?
Books are eligible if they are original marketing-related books published in Japan between April 1, 2025, and March 31, 2026 (excluding translations).
How many works were nominated?
Six works were nominated based on the highest number of votes from the review process.
How is the grand prize winner determined?
The grand prize winner is determined by the highest scores from the second round of voting by society members on the nominated works.
When will the award-winning works be announced?
The award-winning works will be announced and awarded at the Marketing Conference scheduled for October 25, 2026.
What is the purpose of the Japan Marketing Book Award?
The purpose is to select and award high-quality marketing-related books recommended by society members to promote the dissemination of marketing theory and practice.