Creating the Future of the Community from Vacant Homes: Matsuhama Area Renovation College Public Presentation

Matsuhama Area Renovation College Public Presentation Banner

We will hold a public presentation for the "Matsuhama Area Renovation College (Matsuhama Reno-Cale)," which is working to create new businesses by utilizing vacant houses and shops in the Matsuhama area of Kita Ward, Niigata City.

This project is a hands-on human resource development program that is in its fourth year. In previous colleges, new players have been created in the community, leading to the establishment of businesses in the Matsuhama area by participants.

This year, 10 participants aged 20 to 50, including local residents and those interested in Matsuhama, are participating. Participants from various backgrounds, such as company employees and self-employed individuals, will challenge themselves to create new businesses utilizing vacant properties.

At the public presentation, participants will present their business plans, refined through on-site surveys and group discussions, in front of property owners and community stakeholders. This will be an opportunity to witness the challenge of creating new value by leveraging community resources and collaborating across generations to address issues faced by regional cities, such as population decline and an increase in vacant homes.

On the day of the event, in addition to the participants' business plan presentations, individual interviews with the participants will also be available. You can cover their challenges in community development by the younger generation, including their motivations for participating, their feelings for the community, and the background behind their business ideas.

What is Matsuhama Area Renovation College?

This is a 2-day, intensive short-term college where participants learn about area renovation and consider actual businesses, focusing on underutilized real estate in the Matsuhama area of Kita Ward, Niigata City.

Participants will learn by doing, covering topics such as what area renovation is, how to utilize underutilized real estate, skills for business development, and building a network. A public presentation for property owners will be held on the final day. Follow-up support will be provided after completion to assist with business development.

Event Overview - For details, please refer to Matsuhama Reno Note

- Date and Time: July 12, 2026 (Sun) 17:00 - 18:30

- Venue: Kita District Community Center (3-1129 Nishinamezoko, Kita Ward, Niigata City)

- Participation Fee: Free

- Application: Via application form

Application form here

- Details on note -> https://note.com/matsuhama_r

*Organizer: Niigata City (Kita Ward Industry Promotion Division)

*Operator: Machizukuri Niigata Kita Co., Ltd.

*Cooperation: Iemori-sha Co., Ltd.