[First product using competition pictograms for Asian Games official licensed goods! Nagoya's traditional craft 'Sensu' makes its first appearance]

As official licensed merchandise for the Asian Games, using Nagoya Sensu, a traditional craft of Aichi and Nagoya, we have released the 'Honohon Sensu' and 'Pictogram Sensu'.

This product is a special item that blends traditional Japanese techniques with the appeal of an international sports event. Each piece is carefully finished by hand by skilled craftsmen. In an international tournament where many foreign visitors are expected, these fans, which allow you to "take home" the charm of Japanese culture, are characterized by their cultural value while serving as cheering goods.

■ Honohon Sensu
Featuring the tournament mascot "Honohon", the traditional Japanese checkered pattern (ichimatsu moyo) was adopted for the design. The checkered pattern, an unbroken design of alternating squares, is an auspicious motif meaning "eternity, development, and prosperity." The figure of Honohon cheering with a folding fan in hand gives positive energy to the viewer.

■ Pictogram Sensu
A design scattered with pictograms symbolizing the competitions. Gold, the symbol of Nagoya, is hand-printed to create a powerful and refined design that stands out against a black background. It is a piece where you can feel the dynamism of sports and the individuality of the city.

Both products [are characterized by the lightness unique to traditional crafts...]