Ear Acupressure Jewelry Brand 'Stella Journey' Introduces 'Clear Backing' for Medical-Grade Ear Stickers

LIRAN LLC (Location: Meguro-ku, Tokyo; Representative: Minori Morita), operator of the specialized ear acupressure jewelry brand 'Stella Journey', has announced the introduction of a new clear backing option for its medical-grade 'Ceramic' and 'Titanium' ear acupressure stickers. The two-color lineup, which includes the traditional black backing, enables visual presentations tailored to different salon aesthetics and usage scenarios.

What is Ear Acupressure Jewelry?
The ear contains over 100 acupressure points related to the entire body. Ear acupressure jewelry is a wellness method that stimulates these points using small, decorated stickers to support edema reduction, facial lifting, and relaxation. In addition to salon treatments by certified therapists, it is increasingly popular as an accessible self-care item for home use.

Background: The Shift from 'Aesthetic' to 'Wellness' in Ear Acupressure
In 2025, the perception of ear acupressure jewelry is undergoing a major shift—from being a fashion item primarily for Gen Z to becoming a daily wellness tool for women in their 20s to 40s.

Busy women balancing work, chores, and childcare are drawn to its convenience, allowing them to balance their mind and body simply by wearing the stickers while multitasking. Positioned at the intersection of beauty and wellness, its presence in the global self-care market is rapidly growing. Leading this trend, Stella Journey aims to deliver professional-grade products for everyday self-care use.

It allows for delicate, earring-like designs.

New Product: Clear Backing Series (2 Items)
The appearance when worn remains identical for both backing types. The color of the backing can be chosen to suit the brand's aesthetic or usage scenario.

Black Backing
Provides a luxurious finish that highlights the shine and presence of the beads. Recommended for salon retail, market displays, and social media content where the 'jewelry' aspect is emphasized.

Clear Backing
Highlights the delicate nature and colors of the parts, giving a fresh and clean impression. Ideal for combinations with rhinestones and design parts, and pairs perfectly with a natural, clean brand image.

This provides the choice to freely control the brand's aesthetic.

New Product Overview

1. Ceramic Beads | Clear Backing (200 beads / 10 sheets) ¥4,000 (tax included)
The completely metal-free ceramic material is safe for those with metal allergies. The transparent adhesive sticker fits securely on the ear. The white glow of the material resembles pearls, receiving high praise from customers for being 'cute' and 'elegant'.

2. Titanium Beads | Clear Backing (200 beads / 10 sheets) ¥4,000 (tax included)
Titanium, widely used in the medical and dental fields, boasts high biocompatibility and rarely causes metal allergies. Lightweight and highly durable, it provides an excellent fit. It is the most popular material for ear acupressure jewelry, making it safe for beginners.

[Common Specifications]
- Bead size: 1.2mm
- 1 sheet: 20 beads
- Durability: Approx. 5 days (proven)
- Sticker part: Transparent
- Backing: 2 colors (Clear and Black)

Quality and Safety
Because these items are applied directly to the skin, safety is the top priority. Both the manufacturing process and material selection meet strict standards. Stella Journey products are developed in collaboration with overseas medical device manufacturers and produced in factories compliant with the following international certifications and standards:

- CE Mark acquired (EU medical device safety certification)
- ISO 13485 certified (Medical device quality management system)
- Uses medical-grade adhesive that has passed biocompatibility testing
- Manufactured and sterilized in a hygiene-controlled environment

Wholesale and OEM Planning for Salons and Manufacturers
In addition to wholesale and bulk orders for salons, manufacturers, and handmade creators, Stella Journey offers packaging design direction and sales planning. They welcome inquiries from those looking to develop original brands or collaborative event products.

Representative's Comment
'I believe ear acupressure jewelry is a unique form of self-care that provides both beauty and health. The addition of the clear backing is a response to therapists who requested more aesthetic options because every salon has a different vibe. We will continue to deliver professional-grade quality to more people.'
Minori Morita, Representative

Brand and Company Overview
- Brand: Stella Journey
- Company: LIRAN LLC
- Location: 7F Konotora Bldg, 1-1-14 Shimomeguro, Meguro-ku, Tokyo 153-0064
- Representative: Minori Morita
- Business Activities: PR/Marketing strategy support, exhibition casting/lead generation support, development and sales of ear acupressure jewelry sheets, training for ear acupressure practitioners, community management
- Established: May 2025