Hitotsubashi University Students Produce Tourism Video for Kyotanba Town

Kyotanba Town in Kyoto Prefecture has collaborated with students from Hitotsubashi University's Data Design Program to create a tourism promotion video titled 'A Town You Want to Return To.' The project aims to foster 'relationship population' by connecting urban students with rural communities. Featuring a mix of live-action and animation, the video tells a story of reconnection between a parent and child through their experiences in Kyotanba. This initiative, supported by the Ministry of Internal Affairs and Communications, seeks to encourage deeper regional exploration and long-term engagement beyond conventional sightseeing.