[First Event] Ride Chichibu Railway's 'SL Paleo Express' to Receive a Limited Magnet & Coupon: Enjoy a Steam Locomotive Ride, Sightsee in Chichibu and Nagatoro, and Shop at the Station-Front Outlet

Fukaya Hanazono Premium Outlets will host the 'Ride the SL Paleo Express and Shop Smart at the Outlet! Campaign' from May 30 to December 31, 2026. Visitors presenting proof of riding the SL train will receive a limited magnet and a coupon sheet.
キャンペーンNQ 80/100出典:PR Times

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  • 📰 Published: May 22, 2026 at 19:00
  • 🔍 Collected: May 22, 2026 at 10:31
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Fukaya Hanazono Premium Outlets (Location: Fukaya City, Saitama Prefecture; Operated by: Mitsubishi Estate-Simon Co., Ltd.) will hold the 'Ride the SL Paleo Express and Shop Smart at the Outlet! Campaign' from Saturday, May 30, to Thursday, December 31, 2026. This campaign marks the first tie-up between Chichibu Railway's SL Paleo Express and Fukaya Hanazono Premium Outlets. [Highlights of This Release] 1. The first tie-up campaign between Chichibu Railway's SL Paleo Express and Fukaya Hanazono Outlet. 2. Giving away a limited novelty item, the 'Fukaya Hanazono Station Name Sign Magnet,' available only at this facility. 3. Enjoy a full-day trip in Saitama by combining an SL journey in Chichibu/Nagatoro with outlet shopping. Fukaya Hanazono Premium Outlets is located right in front of the station, within walking distance from the nearest station (Fukaya Hanazono Station), and offers excellent access to natural tourist destinations. Through this campaign, we propose a new 'SL Travel x Shopping' lifestyle where the journey itself becomes part of the fun, allowing visitors to seamlessly combine a special steam locomotive experience with outlet shopping. This is a visitor campaign where guests can enjoy shopping at the outlet alongside the experience of riding the sightseeing train 'SL Paleo Express' operated by Chichibu Railway. Passengers who ride the SL and present proof of their ride at the outlet's Information Center will receive the exclusive 'Fukaya Hanazono Station Name Sign Magnet' and a valuable coupon sheet usable at the outlet. By combining railway travel and shopping, the outlet mall expands its ways to be enjoyed, catering to railway fans, tourists wanting to fully experience the Chichibu and Nagatoro areas, and those who find it difficult to arrive by car. For details on Chichibu Railway's 'SL Paleo Express' operation information and reservations, please check the link below. https://www.chichibu-railway.co.jp/slpaleo [Campaign Overview] - Title: 'Ride the SL Paleo Express and Shop Smart at the Outlet! Campaign' - Event Period: Saturday, May 30, to Thursday, December 31, 2026 * Note: SL train operations in 2026 will end on Sunday, December 6. - Target Audience: Passengers who have ridden Chichibu Railway's 'SL Paleo Express' - Details: By presenting proof of your SL ride at the outlet's Information Center, you will receive two gifts: (1) An original novelty 'Fukaya Hanazono Station Name Sign Magnet' and (2) A coupon sheet that makes outlet shopping even more affordable. - Proof of Ride: Please present any of the following: - A completion email from an online purchase of an SL reserved seat ticket. - A screenshot of the SL reserved seat ticket displayed on a smartphone. - A paper SL reserved seat ticket purchased at a station ticket window, etc. * Exchange is valid from the day of the ride until Thursday, December 31, 2026. - Notes: - Up to 4 coupon sheets will be provided, including those for companions. - Only one Fukaya Hanazono Station Name Sign Magnet will be provided per person's proof of ride. (Available while supplies last.) - Website: https://www.premiumoutlets.co.jp/fukayahanazono/events/news13516.html Fukaya Hanazono Station Name Sign Magnet & Coupon Sheet [Tourist Information for Chichibu and Nagatoro to Enjoy with the SL Journey] Along the Chichibu Railway line where the SL Paleo Express runs, there is an abundance of nature and historical landmarks that make it hard to believe it is only about 2 hours from central Tokyo. It takes about 30 minutes by train from Fukaya Hanazono Premium Outlets to Nagatoro Station, and about 60 minutes to Chichibu Station. Detailed tourist information about attractive spots in the Chichibu and Nagatoro areas that you can drop by on your SL journey is introduced in the articles below. 'Fully Enjoy the Nature-Rich Chichibu and Nagatoro Areas! Fulfilling Sightseeing, Gourmet, and Shopping Even on a Day Trip' Article here: https://www.premiumoutlets.co.jp/column/fukayahanazono/559 'SL Experience x Retro Sightseeing x Shopping! A Nostalgic Stopover Journey Enjoyed on the Chichibu Railway' Article here: https://www.premiumoutlets.co.jp/column/fukayahanazono/806 - 'Mitsumine Shrine' and 'Chichibu Shrine,' among the top power spots in the Kanto region. - Nature activities like 'Nagatoro River Boating' and outdoor athletic parks. - Chichibu's natural ice shaved-ice shops and retro Showa-era nostalgic diners.

FAQ

When is the Fukaya Flower Garden Premium Outlet and Chichibu Railway campaign?

From Tuesday, May 30, 2026 to Thursday, December 31, 2026. However, the SL Palexpress will operate only until Sunday, December 6, 2026.

What are the benefits of the campaign?

A limited-edition 'Fukaya Flower Garden Station Sign Magnet' and a coupon sheet with discounts for use at the outlet.

What are the conditions to receive the campaign benefits?

You must ride the Chichibu Railway's 'SL Palexpress' and present proof of your ride (WEB purchase confirmation email, screenshot, or paper ticket) at the Information Center in the outlet.

How many Fukaya Flower Garden Station Sign Magnets can you receive?

You can receive one magnet per person (while supplies last). Additionally, you can receive up to four coupon sheets, including for companions.

How is access from Fukaya Flower Garden Premium Outlet to Chichibu or Nagatoro?

By train, it takes about 30 minutes from the outlet to Nagatoro Station and about 60 minutes to Chichibu Station.