【Sanjo City, Niigata Prefecture Furusato Nozei】Kick-off Meeting for Return Gift Providers to be Held

Sanjo City, Niigata Prefecture, will hold a kick-off meeting for businesses providing Furusato Nozei return gifts on May 21st. Targeting existing and new businesses, the event will include strategy explanations for FY2025 and FY2026, and a seminar by former CMO Masafumi Sawa.
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  • 📰 Published: May 2, 2026 at 02:30
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Sanjo City, Niigata Prefecture (Mayor: Ryo Takizawa), will hold a "Kick-off Meeting for Return Gift Providers" targeting businesses already offering products for Sanjo City's Furusato Nozei and those considering new offerings.

Date: May 21st (Thursday), 1:30 PM - 3:00 PM, and 5:30 PM - 7:00 PM

Venue: Sanjo Higashi Community Center Multipurpose Hall 1

Content:

- Report for FY2025, explanation of system and strategy for FY2026, etc.

- Mini-seminar by Mr. Masafumi Sawa (Former CMO of Sanjo City, currently Representative Director and CMO of Mitsume Inc.)

- Mini-seminar by a Furusato Nozei portal site representative (details to be confirmed)

*Both sessions will cover the same content.

Target Audience: Businesses currently offering products for Sanjo City's Furusato Nozei and businesses considering new offerings.

Application Form: https://forms.gle/NjVmB6YFapA3Rewf7

Application Deadline: May 14th (Thursday)

Other:

Regarding internal data such as conversion rates, which indicate performance measurement metrics, we may refrain from publishing or broadcasting them.

【About Sanjo City】

Sanjo City, Niigata Prefecture, is a "manufacturing town" centered on the metalworking industry, and has long been called "Tsubame-Sanjo" along with its neighboring Tsubame City. It boasts nail care products loved worldwide and traditional craft knives designated as national traditional crafts. The "Tsubame-Sanjo Factory Museum" exhibition, held in 2021 to experience factories, was awarded the Grand Prix in the Brand & Communication Design category of the 'Red Dot Design Award,' one of the world's three major design awards.

Furthermore, its recognition as a town of outdoor manufacturers is increasing, and high-quality agricultural products nurtured by rich nature, including the phantom Western pear 'Le Lectier,' are also attractive.

https://www.city.sanjo.niigata.jp/

【Sanjo City Furusato Nozei Special Site】

Introduces Sanjo City's popular return gift rankings, featured articles, and various Furusato Nozei portal sites.

https://furusato-sanjo.jp