Challenging 'Youthfulness Restoration' through 'Music x Medicine'

Yamaha Music Foundation and Japan Longevity Consortium collaborate to launch 'Hustle Studio,' a program combining music and medicine for seniors. Recruitment for the pre-experience program starts in May 2026, aiming to restore youthfulness and enhance well-being, marking a world-first initiative.
提携NQ 44/100出典:PR Times

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  • 📰 Published: May 11, 2026 at 20:00
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Yamaha Music Foundation (Headquarters: Meguro-ku, Tokyo; Chairman: Takuya Nakata) and the General Incorporated Association Japan Longevity Consortium (Headquarters: Bunkyo-ku, Tokyo; Representative Director: Shigeo Horie, Specially Appointed Professor at Juntendo University) are collaborating to launch 'Hustle Studio,' an initiative aimed at restoring mental and physical youthfulness and improving well-being, designed to solve issues in an aging society. Recruitment for participants in the pre-experience program will begin in May 2026.

'Hustle Studio' is the world's first* attempt to achieve 'youthfulness restoration' by combining music experience, cognitive training, rhythm dance, and dietary guidance. The program incorporates repertory singing from the senior music programs that our foundation has developed over many years. Through this initiative, our foundation aims to re-evaluate the value of music from a health perspective and create new solutions for an aging society.

Notably, this program has garnered attention for its uniqueness and was recently featured on NHK's information program 'Golden Mission: Bounty Race Attracting Global Attention.'

*According to our foundation's research

**Main Features of 'Hustle Studio'**

● **Target audience:** Active seniors aged 60 and above. We form a community where individuals can participate with peace of mind, even those who are not good at exercise.

● **Three pillars:** Supports mental and physical youthfulness from multiple angles, based on medical evidence, focusing on 'Music, Exercise, and Food.'

● **Integration:** Fuses Yamaha's music education know-how with the latest insights in longevity medicine. Specialist staff provide personalized support for each participant's well-being.

**'Hustle Studio' Outline**

**Purpose**

Initial introduction and verification of a 'youthfulness restoration' program combining music and cognitive training.

**Main Contents**

● An experiential program combining music experience, cognitive training, rhythm dance, and dietary guidance.
● Verification of participants' psychological changes.
● Construction of a sustainable program model.

**Target Participants**

Active seniors aged 60 and above.

**Location**

Yamaha Music Foundation, Yamaha Meguro Center (3-24-22 Shimo-Meguro, Meguro-ku, Tokyo)

**Period and Number of Sessions**

July 7, 2026 – September 1, 2026, Tuesdays 13:00 – 14:30

Total 8 sessions (90 minutes each)

**Fee**

32,000 JPY (excluding tax) *Paid in two installments of 16,000 JPY in July and August.

**Inquiries/Application**

Yamaha Music Foundation *Please include 'Hustle Studio' in your inquiry and apply from here.

**Looking Ahead**

Based on the results of 'Hustle Studio,' we will verify the program's effectiveness and proceed with initiatives aimed at social implementation and expansion to main YAMAHA MUSIC SCHOOL venues.

**[About General Incorporated Association Japan Longevity Consortium]**

Japan Longevity Consortium (JLC) is a general incorporated association where researchers, doctors, and companies in longevity medicine and preventive medicine collaborate to extend healthy lifespans and improve well-being.

It is dedicated to the research and social implementation of new 'youthfulness restoration' models that comprehensively balance mental and physical conditions through an integrated approach involving multiple elements such as diet, exercise, cognitive function, and social connections.

・Official Website URL: https://www.longevityconsortium.jp/home-1

**[About General Incorporated Foundation Yamaha Music Foundation]**

Yamaha Music Foundation aims to contribute to the dissemination and development of music culture. It works to create and promote a rich music culture through the operation of YAMAHA MUSIC SCHOOL, a grading system, the Yamaha Music Support System, and research on music education and culture.

・Location: Head Office 3-24-22 Shimo-Meguro, Meguro-ku, Tokyo 153-8666
・Established: August 29, 1966
・Representative: Takuya Nakata
・Official Website URL: https://www.yamaha-mf.or.jp/