Famiee Featured on Apple App Store's "Today" Section

The General Incorporated Association Famiee (headquartered in Tokyo; Representative Directors: Yukiki Uchiyama and Honan Uchiyama) has been featured on "Today," Apple's curated content section within the App Store, as part of a special feature for PRIDE Month.

PRIDE Month Feature Article

https://apps.apple.com/jp/iphone/story/id1890622030

The article, themed "An app expanding the definition of family," highlights Famiee's initiative to issue private partnership certificates through interviews with Representative Directors Yukiki and Honan Uchiyama. It covers the background behind launching the service and the organization's vision for embracing diverse family structures.

Overview of the Apple App Store "Today" Feature

Publication: Apple App Store "Today" Article Title: "An app expanding the definition of family" Subtitle: "Exploring the initiative behind 'Famiee,' an app that issues private partnership certificates." Article URL: https://apps.apple.com/jp/iphone/story/id1890622030

Expanding Choices for "Redefining Family"

Since 2021, Famiee has offered private partnership certificates to make visible relationships that cannot be legally recognized through marriage alone. Initially launched for same-sex couples, the service expanded in 2025 to include cohabiting opposite-sex couples, having issued certificates to 121 couples to date.

In recent years, there has been growing demand across both same-sex and opposite-sex relationships for the freedom to define relationships on one's own terms. Famiee continues to serve as an option supporting diverse family structures that cannot be fully expressed through existing systems and social norms.

This feature highlights not only the mechanism of private partnership certificates but also emphasizes the underlying philosophy of "expanding the definition of family." As part of PRIDE Month, it aims to inspire reflection on building a society that respects diverse forms of family and relationships.

Future Initiatives

Currently, Famiee's private partnership certificates are available to same-sex couples and cohabiting opposite-sex couples. The organization has worked to broaden options so that everyone can choose a family structure that reflects their authentic selves, making visible relationships that cannot be recognized under current marriage laws.

However, many challenges remain that cannot be resolved by private certificates alone. Same-sex couples still lack legal recognition of marriage in Japan and face disparities compared to legally married couples in areas such as healthcare, inheritance, taxation, and social security.

Currently, landmark lawsuits seeking marriage equality are reaching critical stages in Japan. Until legal frameworks catch up, Famiee will continue to support individuals' daily lives while advocating for a society where everyone can marry the person they love equally. Moving forward, Famiee will collaborate with corporations, local governments, and various partners toward achieving legal recognition of same-sex marriage and building a society where diverse family forms are universally accepted.

About the General Incorporated Association Famiee

Famiee operates under the mission "Weaving families toward a society where diverse family structures are naturally accepted." The organization provides partnership certificates that visualize and validate relationships beyond legal marriage, supporting relationships based on mutual consent and helping to bring these connections into broader societal recognition.

Representative Directors: Yukiki Uchiyama, Honan Uchiyama

URL: https://famiee.org/

【Inquiries】

General Incorporated Association Famiee

MAIL: info@famiee.org