Introducing Japan's Health Management Model at 'SPORTEC Thailand 2026' for Global Expansion

Introducing Japan's Health Management Initiatives in Thailand

ISO 25554:2024 'Ageing societies—Guidelines for promoting well-being in communities, organizations and other entities' (hereinafter referred to as the Well-being ISO Guidelines), issued in November 2024, is an international standard that incorporates the essence of Japan's health management practices, designed for use in well-being promotion activities across communities worldwide.

To support well-being promotion activities based on international standards in countries and regions around the world, the National Institute of Advanced Industrial Science and Technology (AIST), in collaboration with the Ministry of Economy, Trade and Industry (METI) and with support from the East Asia and ASEAN Economic Research Center, will operate a Health Management Booth at 'SPORTEC Thailand 2026' in Bangkok, Thailand. The booth will introduce Japan's health management initiatives and service providers that support companies engaged in health management.

As researchers (companies) affiliated with the General Incorporated Association Institute for Social Health Strategy (Minato-ku, Tokyo; Representative Director: Kenichiro Asano), which has been involved in the development and dissemination of the 'Well-being ISO Guidelines,' Lion Corporation, FiNC Technologies Inc., and Wellmira Inc. will participate in the Health Management Booth.

Introducing Japan-led International Standard 'Well-being ISO Guidelines' in Thailand

It has been one and a half years since the release of the 'Well-being ISO Guidelines,' developed with the aim of sharing the effectiveness of Japan's health management practices globally. While promotional activities have primarily focused on the domestic market since its release, at the upcoming 'SPORTEC Thailand 2026,' we will introduce the 'Well-being ISO Guidelines,' including how organizations and communities can utilize the guidelines to promote well-being initiatives.

Tomomi Takenaka (Visiting Researcher, Human State Design Research Team, Well-being Implementation Research Center, Research Strategy Headquarters, National Institute of Advanced Industrial Science and Technology; Certified Promotion Committee Member, Well-being ISO Guidelines, General Incorporated Association Institute for Social Health Strategy) will attend as an explainer at the Health Management Booth.

SPORTEC Thailand 2026 Event Overview

Dates:

June 25 (Thu) – 27 (Sat), 2026

Venue:

BITEC Hall 102 (Bangkok International Trade & Exhibition Centre)

Organizer:

TSO International Co., Ltd.

URL: https://www.sportecthailand.com/

Inquiries regarding this matter:

Organization: General Incorporated Association Institute for Social Health Strategy

Contact: Tomomi Takenaka

E-mail: info@kenko-senryaku.or.jp

[URL] https://www.kenko-senryaku.or.jp/

Tomomi Takenaka

Visiting Researcher, Human State Design Research Team, Well-being Implementation Research Center, Research Strategy Headquarters, National Institute of Advanced Industrial Science and Technology; Certified Promotion Committee Member, Well-being ISO Guidelines, General Incorporated Association Institute for Social Health Strategy

General Incorporated Association Institute for Social Health Strategy