Five 'Official Ambassadors' Selected to Share Kutchan's Charm '360 Degrees' to the World! Kutchan Tourism Association x Insta360 Partnership Project Officially Begins

Key facts

  • Five 'Official Ambassadors' Selected to Share Kutchan's Charm '360 Degrees' to the World! Kutchan Tourism Association x Insta360 Partnership Project Officially Begins
  • The Kutchan Tourism Association has appointed five official ambassadors as the second phase of its partnership with Insta360. Following an appointment ceremony on May 28, these ambassadors will use Insta360 camera technology to promote Kutchan's charm year-round, aiming to boost summer tourism in addition to its world-famous winter season.
  • Source: PR Times
  • Date: June 9, 2026

Direct answer

The Kutchan Tourism Association has appointed five official ambassadors as the second phase of its partnership with Insta360. Following an appointment ceremony on May 28, these ambassadors will use Insta360 camera technology to promote Kutchan's charm year-round, aiming to boost summer tourism in addition to its world-famous winter season.

Citation
Five 'Official Ambassadors' Selected to Share Kutchan's Charm '360 Degrees' to the World! Kutchan Tourism Association x Insta360 Partnership Project Officially Begins (June 9, 2026), PR Times
Source
PR Times
Date
June 9, 2026
The Kutchan Tourism Association has appointed five official ambassadors as the second phase of its partnership with Insta360. Following an appointment ceremony on May 28, these ambassadors will use Insta360 camera technology to promote Kutchan's charm year-round, aiming to boost summer tourism in addition to its world-famous winter season.
イベントNQ 91/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: June 9, 2026 at 17:37
  • 🔍 Collected: June 9, 2026 at 08:51
  • 🤖 AI Analyzed: June 9, 2026 at 08:55 (3 min after Collected)
The Kutchan Tourism Association (Kutchan-cho, Hokkaido) has announced the selection of five members as its 'Kutchan Tourism Association Official Ambassadors,' as the second phase of its tourism promotion partnership with Insta360, a company globally known for its 360-degree cameras and imaging technology.

Following the selection, an appointment ceremony and orientation for future activities were held in Kutchan-cho on Thursday, May 28, officially launching the year-round promotion utilizing state-of-the-art imaging technology.

■ Project Background: Solving Summer Challenges and Strengthening Year-Round Communication
The Kutchan Tourism Association and Insta360 signed a partnership on tourism promotion on April 22, 2026. While the Niseko area of Kutchan-cho is known globally as a premier winter ski resort, it faces challenges in addressing the 'off-season' slump in visitor numbers and public engagement during the summer.

The five selected ambassadors will utilize innovative camera equipment provided by Insta360 to promote the charms of Kutchan throughout the year with overwhelming visual expression.

■ Introduction of Kutchan Tourism Association Official Ambassadors (5 members)
Chosen from applicants across Japan and abroad, including local residents and fans of Kutchan, these five individuals were selected for their creative expression and strong passion for the region (Term: June 1, 2026 - March 31, 2027).

- Mr. Takoshima (Instagram: @yutotakoshima)
- Mr. Fukuda (Instagram: @m_y_1220)
- NORTH FIELD CREATE (Instagram: @northfieldcreate)
- Mr. Yamamoto (Instagram: @aya_sns_labo)
- Mr. Kanetsuka (Instagram: @rakanikunotaki)

■ Appointment Ceremony and Orientation (Held May 28)
At the appointment ceremony, ambassadors were presented with certificates and business cards, and loaned Insta360 equipment. The subsequent orientation covered future activities, including reporting on local businesses and attending 'Tourism Management Meetings' to discuss next-generation tourism town development.

■ Future Developments
Ambassadors will conduct promotional activities through their personal social media accounts. High-quality visual materials (photo and video data) captured will be provided to the Tourism Association for use in public relations and promotions.

FAQ

What is the significance of the May 28 event for the Kutchan Tourism Association and Insta360 partnership?

The May 28 event marked the official appointment ceremony of five ambassadors to promote Kutchan using Insta360 camera technology.

How many official ambassadors were selected by the Kutchan Tourism Association in the Insta360 collaboration?

Five official ambassadors were selected by the Kutchan Tourism Association for the Insta360 partnership project.

Which camera brand is the Kutchan Tourism Association partnering with for its global promotion campaign?

The Kutchan Tourism Association is partnering with Insta360 for its global promotion campaign using 360-degree cameras.

What specific technology will the ambassadors use to showcase Kutchan's attractions to the world?

The ambassadors will use Insta360 camera technology to capture and share Kutchan's charm in 360 degrees.

Why did the Kutchan Tourism Association launch this ambassador program with Insta360 in 2024?

The program was launched to boost summer tourism in Kutchan by showcasing its year-round attractions using Insta360 cameras.