Exhibition Stands Born from the Forests of Komoro City, Nagano Prefecture. Store Displays Utilizing Thinned Wood from Self-Sustaining Forestry Start Exhibiting at KEEN Stores from April 15, 2026 (Wednesday)

General Incorporated Association Diverse Line (Representative Director: Sachi Amano, hereinafter "Diverse Line"), which is engaged in sustainable forest management through self-sustaining forestry based in Komoro City, Nagano Prefecture, has partnered with KEEN Japan LLC (hereinafter "KEEN"), which operates the outdoor footwear brand "KEEN." Store displays using timber harvested and processed by Diverse Line through self-sustaining forestry began to be rolled out at KEEN Harajuku store and several other directly managed stores from April 15, 2026 (Wednesday). ▲ Display at KEEN Harajuku store Diverse Line is an organization that promotes diverse lifestyles while working on environmentally friendly forest creation, envisioning forests 100 years from now, under the theme of "Expressionists × Self-sustaining Forestry." Long-term, multi-thinning forestry, a method of self-sustaining forestry, involves repeatedly thinning over a long period while imagining the future state of the forest, producing high-quality timber and sustainably nurturing the forest. One of the aspirations Diverse Line has cherished since its inception is, "We want people who create interesting things to use our wood." Instead of conventional forestry, which involves mass harvesting and mass distribution, they find value in the story of which forest the wood came from and create and disseminate things with partners who understand that value. The current KEEN store display is precisely an initiative that embodies this aspiration. The collaboration between Diverse Line and KEEN began in 2021. Under KEEN's "KEEN Effect," which emphasizes environmentally conscious manufacturing, protecting the places where they live and play, and creating positive social change, and Diverse Line's desire to "protect our own fields of expression." Their visions deeply resonated, leading to the start of the partnership. Subsequently, an article introducing Diverse Line's activities was published on KEEN's official online store. As part of the "KEEN Impact Makers" activities, various initiatives have been undertaken, such as creating opportunities for members of the KEEN community to visit forests and experience the relationship between nature and people firsthand, and supporting activities through donations from KEEN event sales. These activities have expanded based on KEEN's philosophy of and the "KEEN Effect" of protecting the places where they live and play. The provision of timber for the current store displays was realized through the mutual desire of both parties to "deliver this initiative to general customers," stemming from KEEN staff's experience of actually visiting Diverse Line's forests and engaging with their activities during previous interactions. Self-sustaining forestry is a small-scale forestry style where forest owners or local actors enter the mountains themselves and carry out logging and transportation individually or in small groups. Unlike large-scale clear-cutting (a method of felling all trees on a mountain), it uses a method called "long-term, multi-thinning forestry," where forests are nurtured by repeated thinning over many years. This method also minimizes the need for work roads, thereby suppressing rapid changes in the forest environment and contributing to the prevention of landslides and the conservation of ecosystems. Furthermore, timber nurtured over time becomes high-quality wood, and each piece can have a story of "which forest it came from and how it grew." It is gaining attention in recent years as a forestry method that can sustainably utilize forest resources while considering the environment. Start Date: April 15, 2026 (Wednesday) ~ Exhibition Stores: KEEN Harajuku, Shinjuku, Futako-Tamagawa, Laketown, Tokyo Bay, Nishinomiya stores Content: Shoe display stands using thinned wood harvested and processed by Diverse Line through self-sustaining forestry in Komoro City, Nagano Prefecture. Products, primarily the hiking boots "Targhee Collection," which has been a long-selling product for over 20 years since its inception, are displayed with a spatial design that utilizes the natural texture of the wood and greenery. Wood Provider: General Incorporated Association Diverse Line (Komoro City, Nagano Prefecture) 1. A store experience that shows "which forest the wood came from" Instead of mass-produced and mass-consumed timber, this initiative uses thinned wood carefully harvested through sustainable forest management. Customers visiting the store can experience the story of forests and forestry not only through the products but also through the displays. 2. A shared philosophy of "protecting our own fields of expression" KEEN's philosophy of "having a responsibility to protect the places where we live, play, and work" and Diverse Line's desire to protect their own fields of expression are shared.