[Miraizaka] 10th Anniversary: Revamping the Beloved 'One Whole Peach Glove Fry' and 'One Whole Peach Grilled' with Chilled Domestic Chicken, New Grand Menu Launching June 17

Watami Co., Ltd. (Headquarters: Ota-ku, Tokyo; hereinafter 'Watami') operates the izakaya brand 'Miraizaka'. The chain will change its grand menu at all 87 stores from Wednesday, June 17, 2026. Ahead of this, an early introduction will begin at 18 stores nationwide from Wednesday, June 3.

Miraizaka celebrates its 10th brand anniversary this year. To express gratitude for the support from many customers over the past decade, the grand menu is being refreshed.

The most significant change is the renewal of the signature items 'Seiryu Wakadori One Whole Peach Glove Fry' and 'One Whole Peach Grilled', which have been beloved symbols of Miraizaka for 10 years since the brand's inception. These two flagship products, supported by many customers since the founding, have been evolved to be even more delicious.

The domestic branded chicken 'Seiryu Wakadori' used is now delivered to stores chilled, not frozen, maintaining freshness. Upon arrival, it is cut and seasoned in-store. By preparing each piece in the store, the natural umami and juicy texture of the chicken are enhanced, and the seasoning penetrates deeply into the meat, resulting in a product that is juicier and more flavorful than before.

New flavors for the improved signature 'Glove Fry' and 'One Piece Grilled' made with in-store preparation

Along with the ingredient upgrade, in addition to the signature items 'Seiryu Wakadori One Whole Peach Glove Fry' (999 yen, tax-inclusive 1,098 yen) and 'Seiryu Wakadori One Whole Peach Grilled' (999 yen, tax-inclusive 1,098 yen), a new item 'One Whole Peach Grilled with Special Spicy Miso' (999 yen, tax-inclusive 1,098 yen) has been introduced to allow customers to enjoy the meat's umami more directly. This dish features a simple salted grilled chicken thigh served with special spicy miso, highlighting the chicken's flavor.

'One Whole Peach Grilled with Special Spicy Miso' is a new product where the fragrantly grilled salted chicken is accompanied by a special spicy miso. The simple seasoning allows the inherent umami of the chicken to shine.

Change the flavor of fried foods! New selectable topping sauces introduced

This grand menu update introduces new topping sauces for fried items.

Five types of sauces are available: 'Egg Tartar', 'Mentaiko Mayo', 'Tsukimi Yukke Sauce', 'Yuzu Kosho Oro Pon', and 'Special Spicy Miso', each priced at 99 yen (tax-inclusive 108 yen). These can be paired with popular items like the glove fry or karaage, allowing customers to customize their taste. Miraizaka values not only deliciousness but also the 'fun' of sharing and comparing flavors with friends, discovering new combinations. These are proposed as experiential toppings where customers can encounter new tastes with every visit.

New menu item using Watami Farm's 'Jerusalem artichoke' also appears

A new menu item, 'Jerusalem Artichoke Iburigakko Style with Cream Cheese' (499 yen, tax-inclusive 548 yen), made with the superfood 'Jerusalem artichoke' cultivated at Watami Farm, will be introduced.

This dish adds a smoky flavor and texture to Jerusalem artichokes, combined with cream cheese, developed as a snack that pairs well with alcohol.

Jerusalem Artichoke Iburigakko Style with Cream Cheese 499 yen (tax-inclusive 548 yen)

Strengthening the meat category. Lineup includes popular items and new flavors

This grand menu update further enriches the meat category.

The 'Kyushu San-gen Pork Roast Pork' (499 yen, tax-inclusive 548 yen), previously sold as a seasonal limited menu item and well-received, has been added to the permanent lineup. Additionally, the popular 'Horse Sashimi Lean Meat' (599 yen, tax-inclusive 658 yen) and 'Horse Sashimi Yukke' (499 yen, tax-inclusive 548 yen) are making a comeback.

Furthermore, a new item 'Chicken Karaage with Tsukimi Yukke Sauce' (599 yen, tax-inclusive 658 yen) has been added. This combines classic karaage with a rich tsukimi yukke sauce for a new taste experience.

Through the revival of popular items and the introduction of new flavors, the lineup has evolved to offer a wider variety of meat dishes.

Miraizaka celebrates its 10th anniversary this year

Miraizaka marks its 10th brand anniversary in 2026. This grand menu change not only revises flagship products but also reinforces the commitment to in-store preparation and domestic ingredients.

The drink prices maintained since the opening, highball at 199 yen (tax-inclusive 218 yen) and draft beer at 299 yen (tax-inclusive 328 yen), will continue. The company will continue to improve its products and services as an izakaya suitable for a wide range of occasions, from daily use to banquets.

Grand Menu Change Overview

Early Introduction Start Date: Wednesday, June 3, 2026 Full Store Introduction Start Date: Wednesday, June 17, 2026

Target Stores: 87 Miraizaka stores nationwide

List of Early Introduction Stores (18 stores)

Miyagi Prefecture Miraizaka Sendai Station West Exit Play Building Store

Ibaraki Prefecture Miraizaka Mito OPA Store

Tochigi Prefecture Miraizaka Utsunomiya Station West Exit Store

Tokyo Miraizaka Shinjuku East Exit Store Miraizaka Fuchu Namiki-dori Store Miraizaka Kagurazaka Store Miraizaka Shibuya Dogenzaka Store Miraizaka Shimbashi Ginza-guchi Guard-shita Store

Kanagawa Prefecture Miraizaka Yokohama West Exit Tsuruyamachi-mae Store

Aichi Prefecture Miraizaka Meieki 4-chome Store

Shiga Prefecture Miraizaka Kusatsu East Exit Store

Osaka Prefecture Miraizaka Umeda Chayamachi Store Miraizaka Yodoyabashi Store

Okayama Prefecture Miraizaka Okayama Nishiki-cho Store

Hiroshima Prefecture Miraizaka Hiroshima Station South Exit Store

Fukuoka Prefecture Miraizaka Hakata-guchi Ekimae Store

Kumamoto Prefecture Miraizaka Kumamoto Shimo-dori Arcade Street Store

Nagasaki Prefecture Miraizaka Sasebo Yomise Park Store

'Miraizaka' Official Website Miraizaka Official Site

Watami Co., Ltd.

The Watami Group operates under the philosophy of 'Becoming the group that collects the most 'thank you's on Earth', striving to meet economic, social, and environmental needs and promoting the creation of a sustainable recycling-oriented society. [Address] 1-1-3 Haneda, Ota-ku, Tokyo [Representative] Representative Director, Chairman and President CEO Miki Watanabe [Established] May 1986 [Business] Domestic food service business, overseas business, home meal delivery business, agriculture, environmental business, human resource service business [Website URL] https://www.watami.co.jp/