The meal delivery service "Watami no Takushoku" operated by Watami Co., Ltd. (Headquarters: Ota-ku, Tokyo, Representative Director, Chairman and President CEO: Miki Watanabe, hereinafter Watami) will begin accepting pre-orders for the seasonal special bento "Premium Crab Rice - Spring Battle Crab Confrontation -" from Thursday, April 23, 2026. <Expected delivery date: Wednesday, May 27>
In addition to bento boxes and side dishes delivered for daily use, "Watami no Takushoku" offers special bento boxes in limited quantities that change monthly to meet the "feast demand." Among them, products featuring "crab" as the main ingredient boast high popularity. The "Premium Crab Rice" with salmon roe sold in January 2026 sold approximately 40,000 meals in just one week from the start of orders.
This time, to allow you to enjoy the deliciousness of "crab" even more, we are particular about the ingredients and use two types of crab. Snow crab, known as the "Queen of Crabs," is flaked and spread over rice lightly flavored with soy sauce. On top, we place crab leg meat for you to enjoy the texture, and instead of crab-flavored kamaboko (surimi), we insisted on authenticity and used whole snow crab leg meat. When warmed in a microwave, it gives off a fluffy aroma, making it a dish where the two types of crab seem to compete for deliciousness. You can easily enjoy the "authentic crab rice" where the umami of crab overlaps.
"Watami no Takushoku" not only supports the daily meals of customers, mainly the elderly, but also provides the "joy of eating" and "moments to feel the seasons" through special bento boxes. We will continue to aim to be an indispensable food infrastructure for society and contribute to the realization of a fulfilling dietary life for our customers.
Product Overview "Premium Crab Rice - Spring Battle Crab Confrontation -"
Early order deadline: Wednesday, May 13, 2026 Early order price: 1,330 yen (tax included) *If you order by Wednesday, May 13, you can order at a discounted price.
Regular order deadline: Wednesday, May 20, 2026 Regular order price: 1,480 yen (tax included)
Delivery date: Wednesday, May 27, 2026 Expiration date: 10:00 PM on the day of delivery <Delivered refrigerated (under 10℃)> *Images are for illustrative purposes only.
About "Watami no Takushoku"
"Watami no Takushoku" develops its business aiming to become an "infrastructure that supports society" by delivering daily changing meals and "sincerity." Bento boxes and side dishes are delivered by "sincerity staff" who live in the same area as the customers. We deliver over 240,000 bento boxes and side dishes every day, achieving "No. 1 sales share for 15 consecutive years" (2010-2024)* in the sick and elderly meal delivery market. In March 2020, as an industry first, we expanded nationwide an initiative to collect our own bento containers and recycle them into new containers, contributing to the achievement of SDGs.
*No. 1 sales share in the "Sick and elderly meal delivery market" (2010-2024) Source: "Foodservice Industry Marketing Handbook 2011-2025" (Fuji Keizai Co., Ltd. survey)
Watami Co., Ltd. [Address] 1-1-3 Haneda, Ota-ku, Tokyo [Representative] Representative Director, Chairman and President CEO Miki Watanabe [Established] May 1986 [Business Overview] Domestic restaurant business, overseas business, meal delivery business, agriculture, environmental business, human resources service business [Website URL] http://www.watami.co.jp
FACT BOX
- Source: PR TIMES
- Category: New Product