Turkish Premium Olive Oil "Buta Assos" Now Available at New Organic Supermarket "15/e organic" in Azabu Juban

Moon Road LLC (Headquarters: Tokyo, Representative: Mina Horiguchi) is pleased to announce that "Buta Assos," a premium olive oil brand from the Assos region on Turkey's Aegean coast, will begin handling two types of its products at the organic supermarket "15/e organic" Azabu Juban store.

The 15/e organic Azabu Juban store grand opened on April 21, 2026, and was co-produced by Taka, a music artist from "ONE OK ROCK." At this new store, customers can receive specialized consultation from registered dietitians and nutritionists, who propose total care tailored to each individual's eating habits and lifestyle.

Buta Assos will offer the following two types of olive oil:

- Gurme: Fruity and well-balanced flavor
- FREYYA: Characterized by a spicy finish, ideal for meat dishes

15/e organic Azabu Juban Store

▼15/e organic Official Website
https://15e-organic.com/

▼Features of the new 15/e organic Azabu Juban store Grand Opening on April 21, 2026
Organic Supermarket "15/e organic" co-produced by "ONE OK ROCK" Taka opens its second store in Azabu Juban!!
(Excerpt from the link above)

Registered dietitians and nutritionists provide consultation, offering optimal total care through carefully selected foods, skincare, supplements, and takeout meals based on unique standards, while addressing individual concerns about eating habits and lifestyles. The store offers a rich selection of side dishes and deli menus made from naturally grown vegetables and fruits without relying on pesticides or chemical fertilizers. Please enjoy freshly prepared meals cooked in-store.

Buta Assos Gurme (middle left) and FREYYA (right) on display at the bustling 15/e organic store during its grand opening.

The philosophy of 15/e organic: "Not just food, but even fertilizer" – thorough management.

"15/e organic" is not just an organic supermarket; it is a retail brand with a unique philosophy of thoroughly verifying not only food ingredients but also soil, fertilizers, and production backgrounds. All handled products are carefully selected based on multifaceted criteria such as cultivation environment, fertilizers and farming methods used, producer's attitude, and traceability. It is attracting attention as an entity that redefines "what truly safe products are." The Azabu Juban store is a new flagship street-level store, serving as a hub to propose new food choices for urban lifestyles.

For its inclusion, Buta Assos's initiatives such as circular agriculture and ensuring traceability through single-estate, single-variety production were highly evaluated, especially for 15/e organic's emphasis on "safety and transparency at the fertilizer and soil level." After an opportunity to explain with the producer who came from Turkey, the products were introduced to the new store.

First time Buta Assos olive oil is available in a street-level store.

Buta Assos has primarily been available through limited channels, such as for chefs in restaurants and its own online shop. This marks the first time customers can pick up the products in a physical store.

In recent years, the health value of olive oil has been globally re-evaluated, and high-quality extra virgin olive oil (EVOO) in particular is gaining support as a "functional oil" to be incorporated into daily diets. At 15/e organic, with the specialized knowledge of registered dietitians and nutritionists, an environment is in place to offer health-oriented proposals. Therefore, it is expected that customers will experience the true value of food, viewing olive oil not just as "a seasoning to be used," but as an important element for maintaining daily well-being.

Olive oil is versatile as a cooking oil, perfect for a finishing drizzle on salads.

About Buta Assos

Buta Assos is a premium extra virgin olive oil brand produced in the Assos region of Canakkale, Turkey. It is characterized by a fresh, herbal aroma and a complex, multi-layered flavor, highly praised by chefs and food professionals.

Freyya's Breath

Freyya Premium Nefes uses the ancient Anatolian variety "Hanum Palmau." It features a robust flavor and a spicy finish, making it ideal for meat dishes.