Musee Shopping to Launch Subscription Service 'Regular Delivery' from July 1, 2026 (Wed)

Musee Media HD Co., Ltd., a company offering diversified services centered on beauty, health, and lifestyle (Headquarters: Chiyoda-ku, Tokyo; President & CEO: Hideki Takahashi), will launch a new subscription service called "Regular Delivery" on its official e-commerce site "Musee Shopping" starting July 1, 2026 (Wed).

Skincare becomes effective through consistent daily use. However, many customers have expressed difficulties in maintaining continuity due to reasons such as forgetting to repurchase or running out of products.

To address this, Musee Shopping will launch the "Regular Delivery" service, allowing customers to continue using their favorite products affordably and effortlessly. By delivering popular products on a regular basis, this service aims to support daily skincare routines.

Affordable and Easy to Maintain: Introducing the "Regular Delivery" Service

The Regular Delivery service offers four subscription courses featuring popular products from Musee Cosmetics. While Musee Shopping normally offers free shipping for orders of 5,000 JPY (tax included) or more, the Regular Delivery service provides free shipping starting from just one eligible item.

In addition, subscribers enjoy exclusive pricing and flexible options to change or skip delivery dates. This allows customers to maintain their skincare routines comfortably according to their lifestyle and usage pace.

Four Popular Courses to Choose From, Based on Your Skin Concerns and Needs

A classic body care line from Musee Cosmetics, ideal for use by the whole family.

【Milk Lotion Course】

A long-selling body moisturizing lotion from Musee Cosmetics, with cumulative series sales surpassing 4.5 million bottles※1. Formulated with Musee's original ingredient "mufla," along with three types of hyaluronic acid and other moisturizing components, this additive-free※2 formula is gentle on the skin. Suitable for both face and body, it can be used by everyone in the family, from children to adults.

Its lightweight, refreshing texture spreads easily and absorbs quickly, providing hydration across the entire body and ensuring comfortable use all year round.

With this service, the first to third deliveries are available at a 5% discount, and from the fourth delivery onward, the discount increases to 10%.

A placenta-based serum designed for skin concerned with dryness, dullness, and lack of firmness.

【High-Concentration Placenta Essence EX100 Course】

A serum formulated with placenta extract. It delivers moisture to skin affected by dryness-induced dullness and lack of firmness, helping to achieve a hydrated, healthy, and radiant appearance. When added to your daily skincare routine, it improves overall skin condition and enhances skin clarity※3.

A next-generation lifting serum targeting firmness and elasticity.

【iP Infinite Essence LIFT Course】

A next-generation serum focused on skin's self-renewal※4. Formulated with human iPS cell culture supernatant※5 and four types of Liftingin® ingredients, it helps renew※4 the skin and restore its foundation※6 to its naturally healthy state. It also improves hydration, firmness, and elasticity, helping achieve a more lifted※7 appearance.

A pure essence serum featuring Musee's proprietary ingredient at 100% concentration, targeting pore concerns.

【Mufla Serum Course】

A pure essence serum containing 100% of Musee's proprietary skin-enhancing ingredient "mufla." Focused on pore care, it delivers moisture to pores that become more visible due to dryness and other external factors, tightens the skin, and helps achieve smooth, refined skin texture. This serum is ideal for daily skincare routines addressing pore concerns.

The three serum products are available at 50% off the regular price with the Regular Delivery subscription. This makes it easier to use multiple serums together or combine them with the Milk Lotion, allowing customers to customize their skincare routines according to individual skin concerns. The service supports each person in achieving beautiful, radiant skin that reflects their unique self.

Key Features of the Regular Delivery Service

• Purchase popular cosmetics at exclusive subscription pricing • Free shipping on eligible items starting from just one item • Flexible delivery date changes and skip options • Easy modifications or cancellations anytime via your account page • A subscription service designed to fit seamlessly into your lifestyle

How to Subscribe

The Regular Delivery service will be available for enrollment starting July 1, 2026 (Wed) on the official Musee Shopping website.

For details about eligible products and how to use the service, please visit the following pages:

▶ Regular Delivery Special Page (Details & Enrollment) https://musee-shopping.com/collections/定期お届け便

▶ Musee Shopping https://musee-shopping.com/

Future Plans

Musee Media HD Co., Ltd. will continue to deliver products and services that align with the lifestyles of each individual customer through its beauty, health, and lifestyle initiatives.

Starting with the Regular Delivery service, the company will continue expanding its product and service offerings to meet customer needs, aiming to provide a more convenient and enjoyable shopping experience.

※1 As of June 2026. Company's cumulative series sales

※2 Free of parabens, ethanol, mineral oil, petroleum-based surfactants, synthetic dyes, and silicon

※3 Improved skin appearance due to moisturization

※4 Refers to improving the condition of disordered skin

※5 Moisturizing ingredient

※6 Stratum corneum

※7 Based on results from product use

<Media Inquiries Regarding This Announcement>

Musee Media HD Co., Ltd. Public Relations

E-mail: mmh@musee-pla.jp