Mazda Commences Sales of the All-New MAZDA CX-5: A Complete Overhaul of Features and Driving Dynamics After 9 Years

Mazda Motor Corporation (hereafter, Mazda) will commence sales of the all-new crossover SUV, the 'MAZDA CX-5', through Mazda dealerships nationwide starting today. The CX-5 was introduced in 2012 as the first product to fully adopt Mazda's 'KODO-SOUL of MOTION' design theme and 'SKYACTIV TECHNOLOGY', which realizes excellent driving and environmental performance. Today, having achieved a global cumulative production and sales volume of over 5 million units, it has grown into a core model of the business that delivers the brand experience to the largest number of customers in Mazda's current lineup. The 3rd generation CX-5, undergoing its first full model change in 9 years, was developed under the concept of 'New Generation Emotional Daily Comfort', sincerely facing each customer's feelings of 'wanting to do' things. While further refining the highly acclaimed 'KODO design' and 'Jinba-ittai driving' from the 1st and 2nd generations, the comfortable cabin space and highly practical luggage room have been comprehensively revamped. Additionally, it adopts the new electronic platform 'MAZDA E/E ARCHITECTURE+'. The Human-Machine Interface has been completely redesigned with a 15.6-inch/12.9-inch large touch panel center display and Mazda's first Google built-in infotainment system. Furthermore, the latest advanced driver assistance systems (ADAS) and Driver Emergency Assist (DEA) have evolved. The fusion of Mazda's 'human-centric' philosophy and technology provides a modern and smart driving experience where the car naturally blends into daily life as an extension of it. Masahiro Moro, Representative Director, President and CEO, stated: 'We have thoroughly faced and refined the various "want to do" feelings of each customer for the new CX-5. Wanting to go somewhere. Wanting to challenge new things. Wanting to see new scenery with someone. It is a vehicle that expands such everyday enjoyment. We will continue to create moments where people's feelings move positively through cars.' ■ Product Overview of the All-New 'MAZDA CX-5' 1. Sporty Styling x Comfortable and Easy-to-Use Package The design concept is 'Wearable Gear'. It balances sporty proportions and comfortable habitability while remaining an urban SUV with a simple and powerful form that is easy to use in daily life. ① Exterior Design By expanding the silhouette geometrically, it achieves both a sporty style and a spacious interior space. With a simple form that focuses on the firm stance of the four tires, the design fits any scene, from daily life and weekend leisure to formal parties. Front: By raising the tip of the hood and giving it thickness while widening the lower grille to the left and right, it maintains a sense of width and expresses a majestic face together with the characteristic lamps. Rear: By eliminating character lines and vertically compressing the body color painted area, it achieves a sporty and wide design. In addition, the adoption of the MAZDA wordmark and horizontal lamps emphasizes a powerful stance typical of an SUV. ② Interior Design The theme is to balance a cockpit where you can feel Mazda's typical 'joy of driving' with a relaxing space. Horizontal elements are incorporated around the driver's seat to make posture changes during driving easily felt, while connecting the form from the door to the instrument panel horizontally to express a calm, spacious room. ③ Exterior Color Featuring the first adoption of a new paint color, 'Navy Blue Mica', which accentuates the vehicle's form in various environments while achieving a clear hue in highlights, with a total of 7 colors available. ① Interior Space / Luggage Aiming for a space that fulfills the customer's 'wants', the wheelbase has been extended by 115mm from the 2nd generation to provide a comfortable and highly practical space for all occupants. Rear Seat: The rear seat interior space has expanded knee and overhead space compared to the predecessor, improving habitability. Aiming for a door design that is easy for anyone to get into, the seal line has been lowered backward to improve access to the seats. Luggage: The luggage room secures a capacity of 466L, which can load 4 golf bags or 4 suitcases even when fully occupied. It also secures enough luggage length to store a stroller vertically even when passengers are in the rear seats. Furthermore, by lowering the luggage opening by 18mm, functionality has been improved to accommodate diverse lifestyles. ② Adopts a large panoramic sunroof (875mm wide x 1,021mm long) that achieves an open view and brightness. ③ Adopts ambient lights in the front door trim that can be selected from 7 colors, producing a high-quality and relaxing space. 2. Jinba-ittai Driving x Comfort Further evolving the 'Jinba-ittai driving' that Mazda has pursued. Listening to customers' voices, we have thoroughly focused on daily use and refined a light and secure driving feel. ① The first domestic adoption of a 2.5L direct-injection gasoline engine (e-SKYACTIV G2.5) equipped with the mild hybrid system 'M Hybrid'. ② Dynamic performance and excellent fuel efficiency that meet expectations in daily use, from light movement when starting off to merging from city driving onto the highway. ③ The first Mazda vehicle sold in Japan to be compatible with E10 gasoline. ① Thoroughly analyzing dampers utilizing Model-Based Development, which Mazda excels at. By maximizing the initial response of damper damping tailored to domestic road and traffic environments and lowering the spring rate, it achieves a ride comfort that suppresses thrusts from the road surface. ② Adoption of the 'Brake Limited Slip Differential' suppresses unstable vehicle movement on slippery roads and assists in pleasant acceleration out of corners. ③ While lightening the steering effort of the steering wheel, the power steering control has been revised so that the driver can accurately feel the feedback from the car necessary for driving, achieving handling performance typical of Mazda. 3. Peace of Mind and Safety Based on Mazda's safety philosophy 'MAZDA PROACTIVE SAFETY', we have further evolved safety performance with the aim of providing peace of mind not only to drivers but also to passengers, and mitigating damage to everyone using the road in the unlikely event of an accident. Actively adopting voice and touch operations that users are accustomed to in daily life. Equipped with a 15.6-inch/12.9-inch large touch panel center display and electrostatic steering switches. By enabling smooth and intuitive voice input and touch operations, it reduces eye movement and operation load while driving, supporting safer and more comfortable driving.